WIFC (95.5 FM) is a top 40 (CHR)

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

located in

Wausau, Wisconsin Wausau ( ) is a city in and the county seat of Marathon County, Wisconsin, United States. The Wisconsin River divides the city into east and west. The city's suburbs include Schofield, Weston, Mosinee, Maine, Rib Mountain, Kronenwetter, an ...

. The station is owned and operated locally by

Midwest Communications Midwest Communications is a Wausau, Wisconsin-based radio broadcasting company. It owns 82 radio stations located primarily within the Midwest United States, in Indiana, Michigan, Minnesota, North Dakota, South Dakota, Tennessee, Illinois and ...

, previously owned by

Journal Communications Journal Media Group (formerly Journal Communications) was a Milwaukee, Wisconsin-based newspaper publishing company. The company's roots were first established in 1882 as the owner of its namesake, the ''Milwaukee Journal'', and expanded into br ...

, Dave Raven (Raven Broadcasting) and originally Forward Communications. The call letters WIFC stand for WIsconsin Forward Communications. WIFC's main competition comes from HOT 96-7 (WHTQ), a top 40-CHR radio station broadcasting to the same area. Formerly WSAU-FM (a beautiful music station), WIFC has broadcast its current format since August 1969, making it one of the longest-running continuously-broadcasting CHR-top 40 stations in the United States.

History

WSAU-FM began broadcasting August 29, 1948, and was one of the first FM Stations in Wisconsin to broadcast in Stereo in the early 1960s. It and sister station WSAU were originally owned by The Milwaukee Journal.

References

External links

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Midwest Communications
* {{coord, 44.921, N, 89.691, W, type:landmark_region:US_source:FCC, display=title IFC Contemporary hit radio stations in the United States Modern adult contemporary radio stations Radio stations established in 1948 1948 establishments in Wisconsin Midwest Communications radio stations