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''Wow Mali'' () is the longest-running, multi-awarded and top-rated gag show in the Philippines which was aired on TV5 from May 25, 1996, to August 2, 2008, and from February 22, 2009, to June 28, 2015, originally hosted by
Joey de Leon Jose Maria Ramos de Leon Jr. (born October 14, 1946), professionally known as Joey de Leon, is a Filipino comedian, actor, television presenter and songwriter. He hosts the noontime variety show ''Eat Bulaga!'' He is a member of the comedy trio ...
. it is currently hosted by
Jose Manalo Ariel Pagtalonia Manalo (born February 12, 1966), known professionally as Jose Manalo, is a Filipino actor, director, and comedian best known for appearing regularly on the noon-time variety show ''Eat Bulaga!'' on GMA Network. He is also known ...
and
Wally Bayola Walter James Bayola (born May 3, 1972), popularly known as Wally Bayola, is a Filipino comedian and actor. He is best known for portraying Lola Nidora (sometimes Duhrizz, Rihanna and Doktora the Explorer) in the ''Kalyeserye'' portion of the noo ...
served as the hosts The show was discontinued in May 2007 but some episodes still aired on ''Wow Mali Bytes'' and ''Wow Mali Express''. On February 22, 2009, ''Wow Mali'' returned to TV5. Following the network's second reformat after Holy Week, Wow Mali was set to return on April 7, 2010, airing every Wednesday at 7:30 pm. The show was again discontinued on September 1, 2010, and was replaced by a spin-off show, ''Wow Meganon'' which lasted until April 8, 2011. Its third incarnation aired on April 10, 2011, and ended on February 5, 2012. However, the management decided to revive the series in late 2013 as their fourth incarnation under a new name ''Wow Mali Pa Rin!''


History

The Philippines got its first taste of unpretentious, candidly-captured-for-TV Filipino humor on May 25, 1996, from the reality-based comedy show WoW Mali, hosted by feted comedian
Joey de Leon Jose Maria Ramos de Leon Jr. (born October 14, 1946), professionally known as Joey de Leon, is a Filipino comedian, actor, television presenter and songwriter. He hosts the noontime variety show ''Eat Bulaga!'' He is a member of the comedy trio ...
. Inspired by the
America's Funniest Home Videos ''America's Funniest Home Videos'', also called ''America's Funniest Videos'' (abbreviated as ''AFV''), is an American video clip television series on American Broadcasting Company, ABC, based on the Japanese variety show ''Kato-chan Ken-chan Gok ...
concept, WoW Mali features a plethora of video footage featuring practical jokes, bloopers and wacky segments, as well as solicited but equally hilarious video clips from the viewers. The actual stars of the show are men on the street - individual Filipinos, caught by the candid camera in bizarre and funny situations.


Gaining Currency

From its pilot episode, the innovative program's candid camera format increasingly gained popularity among viewers of all ages, even paving the way for countless WOW Mali clones that failed to topple the original show. Soon enough, WoW Mali became a household name, even adding a gem to colloquial lingo. "WOW Mali" or "NA-WOW-MALI AKO" is now the common expression whenever one makes a mistake or becomes the victim of a prank or a ruse. For two years, the show was directed by Edgar "Bobot" Mortiz (a former teen matinee idol and part of the famous Going Bananas gang). Mortiz gave Joey de Leon a comic puppet co-host called Dennis Wrongman (as vivified by mime actor Totong Federez), another original touch. The taping of spiels and vignettes was usually held in the studio while candid shots, gag and tease segments were conducted on the streets by a daily roving crew, with the unsuspecting public as so-called "victims." In August 1998, Ding Bolanos took over as director and brought Joey de Leon out of the studio to the outdoors. Hence, WoW Mali became a traveling show, capturing the Filipino brand of humor in different parts of the country, amid the colors and flavors of exotic places, exciting resorts and well-traveled tourist spots.


Wow Maling Mali

After almost a decade, ABC reformatted ''Wow Mali'' and retitled it ''Wow Maling Mali'' which premiered on April 23, 2005. On July 29, 2006, ''Wow Maling Mali'' morphed into ''Teka Mona!'', but was discontinued on May 19, 2007.


Wow Mali Bytes/Express

On May 26, 2007, ''Wow Mali'' came back with a new brand, ''Wow Mali Bytes''. It still featured skits and spoofs and gags, but with explicit humor and with no host at all. On August 4, 2007, it changed its title to ''Wow Mali Express''.


Wow Mali spin-offs

After the reformat of ABC5 to TV5, ''
Lokomoko ''Lokomoko'' (''Lokomoko'' is Filipino for ''Niloloko mo ako'', English for ''"You're Fooling Me!"'') is a Philippine sketch-comedy show produced by ABC Development Corporation and is airing every Sunday 11:30 am to 1:00 pm (PST) on TV5. which ...
'' was created which shared the same concept as ''Wow Mali'' but focused on school gags. It was hosted by Cathy Gonzaga, and Randolf Stamatelaky. When TV5 was reformatted in April 2010, ''Lokomoko'' morphed into a gag show similar to ''
Bubble Gang ''Bubble Gang'' is a Philippine television sketch comedy show broadcast by GMA Network. Directed by Frasco Mortiz, it stars Michael V. It premiered on October 20, 1995 on the network's Friday night line up replacing '' Vilma''. The show is the ...
'' and ''
Tropang Trumpo ''Tropang Trumpo'' ( Tagalog for ''Troop of Tops'') is a Philippine sketch comedy show produced by ABC-5 (later known as TV5), a one-hour comedy program that featured gags, spoofs and lampoons, was known to be the "mother" of all local gag sho ...
''. Another comedy gag show on TV5 was Ogags hosted by two Brazilian ladies
Daiana Menezes Daiana Alves Menezes (born June 20, 1987) is a Brazilian actress, singer, and television host based in the Philippines and working for GMA Network. Menezes is best known as one of the hosts of ''Eat Bulaga!''. Career Menezes worked with her ...
and Ariana Barouk. ''Ogags'' ended with the return of ''Wow Mali''.


Second revival

The show returned on February 22, 2009, on TV5 with
Joey de Leon Jose Maria Ramos de Leon Jr. (born October 14, 1946), professionally known as Joey de Leon, is a Filipino comedian, actor, television presenter and songwriter. He hosts the noontime variety show ''Eat Bulaga!'' He is a member of the comedy trio ...
again as host. De Leon hosts the show from a studio similar to a virtual reality studio. It aired on Sundays at 6:30 PM. The show became a separate show from ''Lokomoko'', following the renaming of the show to ''Lokomoko High''. Changes have been made to the second season of the show. It became live every Sunday night. De Leon interacted with several people in a studio with a barangay plaza as the backdrop. Sexy comedian
Alyssa Alano Alyssa Alano (born Geramie Daud; 11 August 1987) is a Philippine-Australian film and TV actress. She was a former member of the popular Viva Hot Babes franchise. Although she grew up in Tarlac, she was born Geramie Daud in Zamboanga City on 11 ...
joined him as co-host and had her own segment. Other homegrown TV5 talents like the Baikingu Girls (from the Tuesday primetime show ''Baikingu'') and the Smurfets (from the Wednesday primetime show ''Ogags'') were also seen in the show as well. Richie d' Horsie was added to the cast as Joey's second sidekick.


''Mahiwagang Tunog''

''Mahiwagang Tunog'' (Filipino for ''Mysterious Sound'') was a game show incorporated into the new incarnation of Wow Mali. A video clip of someone doing a mundane task was taken, but the video itself was removed, letting the viewers hear only the sound. The host then provided a sentence with the verbs of the sentence blanked out. Through a telephone call, the home viewer attempted to guess what is that particular person doing using only the sound he heard. The winner was awarded a cash prize from an ever-growing jackpot.


Wow Meganon

On September 6, 2010, ''Wow Mali'' became ''Wow Meganon''. Similar to ''Wow Maling Mali'', Joey De Leon remains as the main host, together with Jeff "
Mr. Fu Jeffrey Espiritu, better known on-air as Mr. Fu, is a Filipino radio personality, radio and television personality. Known for being a radio jockey, radio DJ on DWKY, 91.5 Win Radio and formerly on DWKX, 103.5 Wow FM and DWET-FM, 106.7 Energy FM, ...
" Espiritu, Calamity Fun, Wanlu, Miko Petito, Maui Manalo, and Jeffrey Tam as the new co-hosts of the show. Aside from the gags, it featured segments like street magic and a puppet show. The show ended on April 8, 2011.


Third revival

The third revival of ''Wow Mali'' premiered on April 10, 2011. However, it ended on February 5, 2012.


Fourth revival

The TV5 management decides to revive the program in September 2013 and named it ''Wow Mali Pa Rin!'' () which will replace ''
Talentadong Pinoy ''Talentadong Pinoy (transl,"Talented Pinoy" '' also known as '"Bangon Talentadong Pinoy"', (transl, "Get Up, Talented Pinoy" for its eighth season is a Philippine reality talent show broadcast by TV5. The show premiere on August 16, 2008. Host ...
's'' timeslot, alongside
Who Wants to be a Millionaire? ''Who Wants to Be a Millionaire?'' (often informally called ''Millionaire'') is an international television game show franchise of British origin, created by David Briggs, Mike Whitehill and Steven Knight. In its format, currently owned and ...
, and Pinoy Explorer. The series was aired on September 15, 2013, at 8pm.


Fifth revival

A new title again as ''Wow Mali: Lakas Ng Tama'' () was premiered on TV5 on June 22, 2014, with the same host funnyman Joey De Leon and various guest stars of the show.


Sixth revival

On November 2022, TV5 announced during its trade event that ''Wow Mali'' will be revived once more as part of the network's lineup for 2023. The comedic duo of
Jose Manalo Ariel Pagtalonia Manalo (born February 12, 1966), known professionally as Jose Manalo, is a Filipino actor, director, and comedian best known for appearing regularly on the noon-time variety show ''Eat Bulaga!'' on GMA Network. He is also known ...
and
Wally Bayola Walter James Bayola (born May 3, 1972), popularly known as Wally Bayola, is a Filipino comedian and actor. He is best known for portraying Lola Nidora (sometimes Duhrizz, Rihanna and Doktora the Explorer) in the ''Kalyeserye'' portion of the noo ...
will host the said revival of the program.


Hosts


Main host

*
Jose Manalo Ariel Pagtalonia Manalo (born February 12, 1966), known professionally as Jose Manalo, is a Filipino actor, director, and comedian best known for appearing regularly on the noon-time variety show ''Eat Bulaga!'' on GMA Network. He is also known ...
*
Wally Bayola Walter James Bayola (born May 3, 1972), popularly known as Wally Bayola, is a Filipino comedian and actor. He is best known for portraying Lola Nidora (sometimes Duhrizz, Rihanna and Doktora the Explorer) in the ''Kalyeserye'' portion of the noo ...


Co-hosts

* Jeffrey Espiritu - A.K.A. Mr. Fu (for ''Wow Meganon'')


Former Co-hosts

*
Joey de Leon Jose Maria Ramos de Leon Jr. (born October 14, 1946), professionally known as Joey de Leon, is a Filipino comedian, actor, television presenter and songwriter. He hosts the noontime variety show ''Eat Bulaga!'' He is a member of the comedy trio ...
(1996-2015 Later moved to
Net 25 Net 25 (capitalized and stylized as NET25) is a Philippine television network owned and operated by Eagle Broadcasting Corporation. The network is named for its flagship station in Metro Manila, DZEC-TV, which is carried on UHF Channel 25 on ana ...
) *
Mike "Pekto" Nacua Mike Nacua (born June 14, 1973), better known as Pekto, is a Filipino actor, comedian and television host. Career Born and raised in the province of Cebu, Mike "Pekto" Nacua was discovered by GMA Network in 2003 as an actor and comedian. He sta ...
- Later moved to GMA 7. *Dennis Wrongman - a puppet version of former NBA Star Dennis Rodman. (Totong Federez - Puppeteer) *Krissy - a parody of Kris Aquino (portrayed by China Tuason) *Doray Alaskadora - a parody of Dora the Explorer (portrayed by Via Antonio).


Awards

*Winner, 1st MTRCB Television Awards for Best Comedy Show (2009) *Winner, KBP Golden Dove Awards for the Best Gag Show (1997, 2005 & 2009). *Nominated, PMPC Star Awards for TV's Best Gag Show (1996–2013) *Nominated, Catholic Mass Media Awards Best Comedy Show (1996–2013)


References

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See also


Wow Mali Express
Philippine television sketch shows TV5 (Philippine TV network) original programming 1996 Philippine television series debuts 2008 Philippine television series endings 2009 Philippine television series debuts 2015 Philippine television series endings 1990s Philippine television series Filipino-language television shows