NWA Hollywood Wrestling (sometimes referred to as NWA Los Angeles) was a

professional wrestling promotion A professional wrestling promotion is a company or business that regularly performs shows involving professional wrestling that has little relationship to the rules of the amateur olympic form. "Promotion" also describes a role which entails man ...

headquartered in

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...

California California is a U.S. state, state in the Western United States, located along the West Coast of the United States, Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the List of states and territori ...

in the United States that promoted

professional wrestling Professional wrestling is a form of theater that revolves around staged wrestling matches. The mock combat is performed in a ring similar to the kind used in boxing, and the dramatic aspects of pro wrestling may be performed both in the ring o ...

matches throughout

Southern California Southern California (commonly shortened to SoCal) is a geographic and Cultural area, cultural region that generally comprises the southern portion of the U.S. state of California. It includes the Los Angeles metropolitan area, the second most po ...

. It was founded in 1958 as the North American Wrestling Alliance, a member of the

National Wrestling Alliance The National Wrestling Alliance (NWA) is an American professional wrestling professional wrestling promotion, promotion and former professional wrestling governing body operated by its parent company Lightning One, Inc. Founded in 1948, the NWA ...

. It broke away from the NWA in 1959 and was renamed Worldwide Wrestling Associates in 1961. In 1968, it rejoined the NWA and adopted its final name, remaining a member until closing in 1982.

History

In 1942, Frank Garbutt, vice president of the

Los Angeles Athletic Club Los Angeles Athletic Club (LAAC) is a privately owned Sports club, athletic club and social club in Los Angeles, California, Los Angeles, California, United States. Established in 1880, the club is today best known for its John R. Wooden Award pr ...

, hired former

California State Athletic Commission The California State Athletic Commission (CSAC) regulates amateur and professional boxing, amateur and professional kickboxing and professional mixed martial arts (MMA) throughout the State by licensing all participants and supervising the events. ...

inspector Alvah "Cal" Eaton as the promoter of the

Grand Olympic Auditorium The Grand Olympic Auditorium is a former sports venue in southern Downtown Los Angeles, California. The venue was built in 1924 at 1801 South Grand Avenue, now just south of the Santa Monica Freeway. The grand opening of the Olympic Auditorium ...

at the advice of his secretary, Aileen LeBell. Eaton and LeBell married in 1948, and over the following years the couple became major professional wrestling and boxing promoters in

. By the early-1950s, the Eatons, along with Hugh Nichols, Johnny Doyle, and Mike Hirsch (collectively known as the "California Combine"), dominated professional wrestling in Southern California, leading to a

United States Department of Justice The United States Department of Justice (DOJ), also known as the Justice Department, is a federal executive department of the United States government tasked with the enforcement of federal law and administration of justice in the United State ...

antitrust Competition law is the field of law that promotes or seeks to maintain market competition by regulating anti-competitive conduct by companies. Competition law is implemented through public and private enforcement. It is also known as antitrust l ...

investigation in 1955 and 1956. On July 24, 1957,

Lou Thesz Aloysius Martin "Lou" Thesz (April 24, 1916 – April 28, 2002) was an American professional wrestler. He was a three-time NWA World Heavyweight Champion and held the title for a combined total of 10 years, three months and nine days (3,749 ...

defeated

Édouard Carpentier Édouard Ignacz Weiczorkiewicz (russian: Эдуард Виецз; July 17, 1926 – October 30, 2010) was a French-born Canadian professional wrestler, better known by his ring name, Édouard Carpentier. Over the course of his career, Carpentier he ...

under controversial circumstances to win the

NWA World Heavyweight Championship The NWA Worlds Heavyweight Championship is a world heavyweight professional wrestling championship owned and promoted by the National Wrestling Alliance (NWA), an American professional wrestling promotion. The current champion is Tyrus, who is in ...

, the principal

championship In sport, a championship is a competition in which the aim is to decide which individual or team is the champion. Championship systems Various forms of competition can be referred to by the term championship. Title match system In this system ...

recognized by the

. The decision was challenged by some members of the National Wrestling Alliance who continued to recognize Carpentier as World Heavyweight Champion. In 1958, the Eatons created the North American Wrestling Alliance as a new vehicle for promoting professional wrestling in Los Angeles. Eaton at the time was still a member of the National Wrestling Alliance, the national league that dominated professional wrestling in the United States, but had not paid dues since 1955. In October 1959, Eaton and LeBell withdrew from the NWA, recognizing Carpentier as the inaugural

World Heavyweight Champion At boxing's beginning, the heavyweight division had no weight limit, and historically the weight class has gone with vague or no definition. During the 19th century many heavyweights were 170 pounds (12 st 2 lb, 77 kg) or less, tho ...

backdated to June 14, 1957, when Carpentier had originally won the NWA World Heavyweight Championship. The promotion was renamed Worldwide Wrestling Associates in 1961. The promotion ran events throughout Southern California, with the Grand Olympic Auditorium as its base. Bookers included

Jules Strongbow Francis Huntington (born November 29, 1952) is an American retired professional wrestler. He is best known for his appearances with the World Wrestling Federation in the early 1980s under the ring name Jules Strongbow, where he held the WWF Wor ...

Freddie Blassie Frederick Kenneth Blassman (February 8, 1918 – June 2, 2003) was an American professional wrestler and manager, known by the ring name "Classy" Freddie Blassie. Renowned as "The Hollywood Fashion Plate","Classy" Freddie Blassie with Keith Elliot ...

Mr. Moto Mr. Moto is a fictional Japanese secret agent created by the American author John P. Marquand. He appeared in six novels by Marquand published between 1935 and 1957. Marquand initially created the character for the ''Saturday Evening Post'', whi ...

, and

Gory Guerrero Salvador Guerrero Quesada (January 11, 1921 – April 18, 1990), better known as Gory Guerrero, was one of the premier Mexican American professional wrestlers in the early days of Lucha Libre when most wrestlers were imported from outside Mexico ...

. The promotion developed a working relationship with the

Japan Wrestling Association The was the first professional wrestling promotion to be based in Japan. It operated from 1953 to 1973. History JWA under Rikidōzan (1953–1963) Rikidōzan, a former ''rikishi'' (sumo wrestling practitioner) who had debuted as a Western-st ...

and

New Japan Pro-Wrestling (NJPW) is a Japanese professional wrestling promotion based in Nakano, Tokyo. Founded on January 13, 1972, by Antonio Inoki, the promotion was sold to Yuke's, who later sold it to Bushiroad in 2012. TV Asahi and Amuse, Inc. own minority shares ...

, resulting in many talent exchanges. Aileen Eaton introduced a system of paying wrestlers a proportion of the gate rather than a guaranteed fee, boosting profits and encouraging wrestlers to help promote the events. The promotion also pioneered the use of

closed-circuit television Closed-circuit television (CCTV), also known as video surveillance, is the use of video cameras to transmit a signal to a specific place, on a limited set of monitors. It differs from broadcast television in that the signal is not openly t ...

to show matches to fans who were unable to secure tickets for live events, an early precursor to the

pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program guid ...

model that emerged in the 1980s. In 1963, WWA World Heavyweight Champion

Bearcat Wright Edward M. Wright (January 13, 1932 – August 28, 1982) was an American professional wrestler who became popular in the late 1950s and 1960s. Despite racial tension in the United States, he became wildly popular as a babyface. Wrestling in either ...

faced Freddie Blassie in a bout that Wright was scripted to lose. Instead, Wright headbutted Blassie, dazing him, and then legitimately pinned him. Wright was subsequently stripped of the championship which was then awarded to Edouard Carpentier. Eaton died on January 10, 1966, with Aileen's son from a prior marriage Mike LeBell taking over on behalf of his mother, who by then was a major figure in boxing. On August 18, 1968, LeBell rejoined the NWA, renaming the promotion NWA Hollywood Wrestling. The WWA World Heavyweight Championship was abandoned and the promotion began recognizing the NWA World Heavyweight Championship once more. In August 1971, the promotion set a national gate record for an event headed by a bout between Blassie and

John Tolos John Tolos, nicknamed "The Golden Greek", (September 18, 1930 – May 28, 2009) was a Canadian professional wrestler, and professional wrestling manager. Professional wrestling career Tolos was born on September 18, 1930, in Hamilton, Ontario ...

that sold $142,158 worth of tickets. In its last years, the promotion obtained a legacy of sorts by being the first recipient of the

Wrestling Observer Newsletter The ''Wrestling Observer Newsletter'' (''WON'') is a newsletter that covers professional wrestling and mixed martial arts. Founded in print in 1982 by Dave Meltzer, the ''Wrestling Observer'' website merged with Bryan Alvarez's ''Figure Four We ...

award for Most Disgusting Promotional Tactic. This tactic involved the push of Tony Hernandez, who had previously wrestled in the Arizona territory as "Frankenstein", a crazed man who believed himself to be

Frankenstein's monster Frankenstein's monster or Frankenstein's creature, often referred to as simply "Frankenstein", is a fictional character who first appeared in Mary Shelley's 1818 novel ''Frankenstein; or, The Modern Prometheus''. Shelley's title thus compares ...

and even wore a rubber mask depicting the creature. LeBell chose instead to push him as "The Monster", who was billed as legitimately being made in a laboratory, and use him as a top heel. After being defeated by Andre the Giant (who was reportedly unimpressed by the act and decided to stiff Hernandez), the Monster was unmasked - despite the mask being intended to be his real face - and turned into a child-friendly babyface. This entire arc was seen as insulting by hardcore fans. NWA Hollywood Wrestling continued to operate until folding on December 26, 1982. In March 1983, the

World Wrestling Federation World Wrestling Entertainment, Inc., d/b/a as WWE, is an American professional wrestling promotion. A global integrated media and entertainment company, WWE has also branched out into other fields, including film, American football, and vario ...

began promoting shows in its former territory.

Championships

Alumni

* Chris Adams *

Buddy Austin Austin Wesley Rogers (born Austin Wesley Rapes; February 27, 1929 – August 13, 1981) was an American professional wrestler, better known by the ring name "Killer" Buddy Austin. He is best known for his appearances with the Los Angeles, Californi ...

Lord James Blears Lord Blears (born James Ranicar Blears, August 13, 1923 – March 3, 2016) was a British-American professional wrestler, ring announcer, promoter, actor, mariner, and surfing personality. Early life Blears was born in Tyldesley, Lancashire, E ...

Dino Bravo Adolfo Bresciano (; August 6, 1948 – March 10, 1993) was an Italian-Canadian professional wrestler and promoter, better known by the ring name Dino Bravo (). After training under Gino Brito, he started his career in Montreal in the 1970s, wo ...

* The Destroyer *

Ric Drasin Richard Alan Drasin (July 12, 1944 – August 30, 2020) was an American bodybuilder, personal trainer, actor, stuntman, author, and professional wrestler. He wrestled professionally and sporadically between 1965 and 2001, while also winning tit ...

Terry Funk Terrence Funk (born June 30, 1944) is an American retired professional wrestler, rapper, disc jockey and actor. Funk is known for the longevity of his career – which spanned more than 50 years and included multiple short-lived retirements – a ...

Billy Graham William Franklin Graham Jr. (November 7, 1918 – February 21, 2018) was an American evangelist and an ordained Southern Baptist minister who became well known internationally in the late 1940s. He was a prominent evangelical Christi ...

Chavo Guerrero, Sr. Salvador Guerrero Llanes (January 7, 1949 – February 11, 2017), better known as Chavo Guerrero or Chavo Guerrero Sr., and also known during the 21st century as "Chavo Classic", was an American professional wrestler. He was best known for ...

* Dick Lane (announcer) *

Gene LeBell Ivan “Judo” Gene LeBell (October 9, 1932 – August 9, 2022) was an American martial artist, stunt performer, actor, and professional wrestler. Nicknamed "The Godfather of Grappling", he popularized grappling in professional fighting circ ...

Don Leo Jonathan Don Heaton (April 29, 1931 – October 13, 2018), also known as Don Leo Jonathan, was an American-Canadian professional wrestler. Professional wrestling career Jonathan, nicknamed "The Mormon Giant" was a second generation star (his father was f ...

Mil Máscaras Mil Máscaras (born Aarón Rodríguez Arellano, July 15, 1942) is a Mexican luchador (professional wrestler) and actor. He is regarded as one of the greatest wrestlers of the lucha libre tradition in Mexico – along with El Santo and Blue Demon ...

Ray Mendoza José Díaz Velázquez (July 6, 1929 – April 16, 2003) was a Mexican ''Luchador'', or professional wrestler, better known under his ring name Ray Mendoza. Diaz had great success in the National Wrestling Alliance, where he was a five time W ...

Pedro Morales Pedro Antonio Morales (October 22, 1942 – February 12, 2019) was a Puerto Rican professional wrestler. He is best known for his appearances in the United States with Worldwide Wrestling Associates (WWA) and the World Wide Wrestling Federation ...

Roddy Piper Roderick George Toombs (April 17, 1954 – July 31, 2015), better known as "Rowdy" Roddy Piper, was a Canadian professional wrestler, amateur wrestler, and actor. In professional wrestling, Piper was best known to international audiences for hi ...

Rikidōzan (born Kim Sin-rak; ; November 14, 1924 – December 15, 1963), better known as Rikidōzan (), was a Korean-born Japanese wrestler who competed in sumo and professional wrestling. He was known as The Father of Puroresu, and one of the most inf ...

* Victor Rivera * The Sheik *

Dennis Stamp Dennis Stamp (December 6, 1946 – March 13, 2017) was an American professional wrestler and referee. He was best known for wrestling extensively during the 1970s and 1980s for the American Wrestling Association, and for the National Wrestling Al ...

* Sándor Szabó *

* Dale Valentine *

Footnotes

External links

Worldwide Wrestling Associates at WrestlingTitles.comNWA Hollywood Documentary
{{Professional wrestling in the United States 1958 establishments in California 1982 disestablishments in the United States Independent professional wrestling promotions based in California Professional wrestling in Los Angeles

History

Championships

Alumni

Footnotes

See also

External links