Wonderbly, previously Lost My Name, is a technology and publishing business that produces personalized books for children and adults. Launched in 2012, Wonderbly has sold over 7 million books in over two hundred countries.

Products

The initial product published by Wonderbly, ''The Little Boy/Girl Who Lost His/Her Name'', is a personalised picture book for readers whose age ranges between two and six years old. The book tells of a child who has lost their name and goes on an adventure to find it. Each book comprises a selection of mini stories, each of which feature the letters of the child's missing name. ''The Little Boy/Girl Who Lost His/Her Name'' has been translated into British English, American English, German, French, Spanish, Italian, Dutch, Chinese and Japanese. Wonderbly followed this up with ''The Incredible Intergalactic Journey Home'', a picture book personalised around a child's address that featured a satellite image of their real home. Wonderbly's third title, ''Kingdom of You'', is a personalised picture book based on a child's favourite things. Most recently Wonderbly released ''The Birthday Thief'', which uses a child's birthdate as its narrative structure.

History

Wonderbly was founded by Asi Sharabi, former advertising exec; Tal Oron, creative technologist; David Cadji-Newby, a television writer and novelist; and Pedro Serapicos, an illustrator and graphic designer. The company is currently headquartered in East London. In June 2015, Wonderbly announced a $9 million Series A round, led by

Google Ventures GV is a venture capital investment arm of Alphabet Inc., founded by Bill Maris, that provides seed, venture, and growth stage funding to technology companies. Founded as Google Ventures in 2009, the firm has operated independently of Google, Alph ...

, and in July 2017, another $8.5 million Series B round led by

Ravensburger Ravensburger AG is a German game and toy company, publishing house and market leader in the European jigsaw puzzle market. History The company was founded by Otto Robert Maier in Ravensburg, a town in Upper Swabia in southern Germany. He bega ...

. The company also underwent a rebrand from ''Lost My Name'' to ''Wonderbly'' in the same month.

Recognition

The company won recognition in Series 12 of BBC's '' Dragon’s Den'', where two of the co-founders appeared on British and Australian television to secure a record breaking investment.

Awards

2014

* Best Start Up, FutureBook Innovation Awards * Startups Award, People's Champion * Silver winner for Best Children's Story 3 to 5 Years (''The Little Boy/Girl Who Lost His/Her Name''), Loved by Parents * Bronze winner for Best Children's Story Preschool (''The Little Boy/Girl Who Lost His/Her Name''), Loved by Parents

2015

* Winner of the Self Published Books category, British Book Design and Production Awards * Shortlisted for Digital Business of the Year, Bookseller Industry Awards

2016

* Future Fifty, Tech City UK * The Top 50 Innovative Companies in the United Kingdom, Innovative Business Awards * Gold winner for Innovative Book of the Year (''The Incredible Intergalactic Journey Home''), Junior Design Awards * The Leap 100, City AM * Top 10 Most Innovative Companies in Media, Fast Company * Most Innovative Companies For Parents & Kids, Fatherly * One to Watch, Sunday Times Tech Track 100 * Shortlisted for Best E-Commerce Startup, The Europas Conference & Awards * BAFTA nominee for the Original Interactive category (''Blinkies''), BAFTA

2017

* Silver winner for Best designed/illustrated book for children (''Kingdom of You''), Junior Design Awards * Rank #1, Sunday Times Tech Track 100

References

{{Reflist Publishing companies established in 2013