Women Building An Alternative
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Women Building an Alternative ( he, בונות אלטרנטיבה), also known as Bonot Alternativa, is an Israeli social activist organization that seeks to promote social equality, empower women and raise awareness of violence against women. The group was founded in 2020 by Moran Zer Katzenstein, who brought together business women, entrepreneurs, female CEOs, media women, social activists and heads of women's organizations.


History

Bonot Alternativa's first campaign was a women's strike in 2020 in response to the raping of a girl in
Eilat Eilat ( , ; he, אֵילַת ; ar, إِيلَات, Īlāt) is Israel's southernmost city, with a population of , a busy port and popular resort at the northern tip of the Red Sea, on what is known in Israel as the Gulf of Eilat and in Jordan ...
. Thirty demonstrations were held around the country with a central rally in Rabin Square, Tel Aviv in which over 5000 women participated. Dozens of organizations and companies joined the protest. Commercial companies, including
Pelephone Pelephone ( he, פלאפון, , lit. "wonder phone") is a mobile network operator in Israel, and also the first company to offer mobile telephony services in Israel. Due to this, the brand-name "Pelephone" became the genericized trademark for mobi ...
,
Yes Yes or YES may refer to: * An affirmative particle in the English language; see yes and no Education * YES Prep Public Schools, Houston, Texas, US * YES (Your Extraordinary Saturday), a learning program from the Minnesota Institute for Talente ...
and Bezeq International closed their branches in solidarity. Hadas Regulski serves as the organization's spokesperson. Hundreds of women from all segments of society have joined action groups affiliated with the organization. Through social media platforms, thousands have joined the organization's field initiatives and educational programs.


Activities

In 2021, the movement led a viral campaign, "#Shavot_Mashvot" ( he, שוות_משוות#), to raise awareness of bias against women in the business sector, encourage promoting women to management positions and reduce wage gaps. In January 2022, the movement initiated a campaign in partnership with other women's organizations calling for the incorporation of
sex education Sex education, also known as sexual education, sexuality education or sex ed, is the instruction of issues relating to human sexuality, including emotional relations and responsibilities, human sexual anatomy, Human sexual activity, sexual acti ...
in the school curriculum. The Ministry of Education convened a roundtable discussion that led to the formulation of guidelines on gender education. Beginning in 2023, this topic has been included in the school curriculum. In June 2022, the movement stood behind two minors who said they had been sexually abused at a party. A demonstration was held outside the venue of an
Eyal Golan Eyal Golan ( he, אייל גולן; born Eyal Bitton; 12 April 1971) is an Israeli singer who sings in the Mizrahi music pop fusion genre, and considered one of the most successful singers in Israel. Golan reported the highest income of all sing ...
concert, attracting media attention and garnering support for the appeal of the two minors, which was subsequently accepted. Bonot Alternative has collaborated with other women's organizations to enforce the electronic tagging law, organizing a demonstration outside the residence of former Prime Minister Yair Lapid calling for strict enforcement of the law and ratification of the
Istanbul Convention The Council of Europe Convention on Preventing and Combating Violence Against Women and Domestic Violence, better known as the Istanbul Convention, is a human rights treaty of the Council of Europe against violence against women and domestic v ...
. In June 2023, the organization protested outside the home of
May Golan May Golan ( he, מַאי גּוֹלָן, born 3 May 1986) is an Israeli politician and political activist. She was elected to the Knesset for Likud in the 2022 elections. She was formerly the CEO of the NGO Hebrew City, and also worked as a ca ...
, Minister for the Advancement of Women, during which Katzenstein was briefly detained for questioning by the police.


Handmaids' protest

In 2023, as part of the protest against judicial reform, the women of the movement led by Moran Zer Katzenstein initiated the "Handmaids' Protest" inspired by Canadian author
Margaret Atwood Margaret Eleanor Atwood (born November 18, 1939) is a Canadian poet, novelist, literary critic, essayist, teacher, environmental activist, and inventor. Since 1961, she has published 18 books of poetry, 18 novels, 11 books of non-fiction, nin ...
's book, ''
The Handmaid's Tale ''The Handmaid's Tale'' is a futuristic dystopian novel by Canadian author Margaret Atwood and published in 1985. It is set in a near-future New England in a patriarchal, totalitarian theonomic state known as the Republic of Gilead, which h ...
''. Hundreds of women dressed in red robes solemnly marched in silence, symbolically representing slave girls. Atwood shared a video on
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of the women dressed like the handmaids marching in
Tel Aviv Tel Aviv-Yafo ( he, תֵּל־אָבִיב-יָפוֹ, translit=Tēl-ʾĀvīv-Yāfō ; ar, تَلّ أَبِيب – يَافَا, translit=Tall ʾAbīb-Yāfā, links=no), often referred to as just Tel Aviv, is the most populous city in the G ...
, calling it astonishing. The author added, "I have never seen so many 'Handmaids' protesters marching like this except in the @HandmaidsOnHulu tv series!".


Activity during 2023 Israel–Hamas war

Following the unexpected missile attack by Hamas on Israel and the massacre in the southern region and the resulting outbreak of war, the organization swiftly repurposed its entire infrastructure for relief efforts. To this end, Women Building an Alternative collaborated with Brothers in Arms and other organizations that had previously been primarily focused on protest activities.


References


External links

* (Hebrew) * *{{cite web , title=Bonot Alternativa, on Israeli Corporations Authority website , url=https://www.guidestar.org.il/organization/580764959 , access-date=2023-10-20 , language=he 2020 establishments in Israel Protests in Israel Political organizations based in Israel Women's organizations based in Israel Women's rights organizations Human rights organizations based in Israel