A women's advertising club is an association for women who work in

advertising Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...

. Such clubs were started in the US and UK in the early twentieth century after women had become established in the profession but were denied entry to male organisations. Some were originally founded by men as a way to entertain their wives during advertising conventions.

History

The Association of Advertising Women was established in London in 1910. This ceased at the end of the

First World War World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, the United States, and the Ottoman Empire, with fightin ...

and was followed by the Women's Advertising Club of London in 1923. The League of Advertising Women was started in New York in 1912 by

Christine Frederick Christine Frederick (February 6, 1883 – April 6, 1970) was an American home economist and early 20th century exponent of Taylorism as applied to the domestic sphere. She conducted experiments aimed at improving household efficiency, as well a ...

and still exists as the

Advertising Women of New York Advertising Women of New York, Inc. (AWNY), originally called the League of Advertising Women of New York, was the first organization solely for women in the advertising and communications industry in America. Description She Runs It was founded in ...

. Other clubs included the Women's Advertising Club of St. Louis (1916), the Women's Advertising Club of Chicago (1917) and the Women's Advertising Club of Toronto (1933). Other related organisations included the Women's Publicity Club of Boston which was founded in 1911 to campaign for truth in advertising.

References

External links

Online Advertising & Ad Posting
Advertising Women's organizations {{marketing-stub