Wolf's Head is a brand of
motor oil
Motor oil, engine oil, or engine lubricant is any one of various substances used for the lubrication of internal combustion engines. They typically consist of base oils enhanced with various additives, particularly antiwear additives, deterg ...
. The company that first manufactured Wolf's Head was founded in
Reno, Pennsylvania
Sugarcreek is a borough in Venango County, Pennsylvania, United States. The population was 4,824 at the 2020 census. It is the largest borough by total area in all Venango County.
Geography
Sugarcreek is located at (41.420993, -79.818883).
Acc ...
in 1879, when crude oil was being distilled into lamp oil. The company later began producing engine lubrications and numerous blends of motor oil.
[Wolf's Head Refinery Now In Its 80th Year, ''The Oil City Derrick'' (Oil City, PA), August 22, 1959, page 113](_blank)
/ref> Advertising slogans have been "Finest of the Fine Since 1879" and "Run With the Wolf." Amalie Oil Company
Amalie Oil Company is an American company that manufactures various weights of motor oil, synthetic oil, transmission fluid, and other automotive fluids. The company was founded in Franklin, Pennsylvania, in 1903, giving rise to its current slog ...
of Tampa, Florida now owns the rights to the brand name.
History
A. L. Confer (1843 - 1928) was a railroad station agent in Reno, Pennsylvania
Sugarcreek is a borough in Venango County, Pennsylvania, United States. The population was 4,824 at the 2020 census. It is the largest borough by total area in all Venango County.
Geography
Sugarcreek is located at (41.420993, -79.818883).
Acc ...
, which is in the Oil Region. Confer decided to become an oil broker, and in 1879 he set up a primitive oil refining "still" in Reno. On the side of the still was a sign reading The Empire Oil Works.
By carefully controlling temperatures in the heating and cooling process Confer produced a better quality of illuminating oil (later known as kerosene
Kerosene, paraffin, or lamp oil is a combustible hydrocarbon liquid which is derived from petroleum. It is widely used as a fuel in aviation as well as households. Its name derives from el, κηρός (''keros'') meaning "wax", and was regi ...
) for use in oil lamps. Only a small portion of crude oil was used in making kerosene, so Confer experimented on the formerly-wasted oil by-products and produced steam engine lubrication. In 1885 he formed The Empire Oil & Grease Company.[A. L. Confer Will Head Merged Oil Companies, ''The News-Herald'' (Franklin, PA), December 1, 1925, page 14](_blank)
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The company grew, with oil refineries in Reno, Pennsylvania and offices in Oil City, Pennsylvania
Oil City is a city in Venango County, Pennsylvania known for its prominence in the initial exploration and development of the petroleum industry. It is located at a bend in the Allegheny River at the mouth of Oil Creek.
Initial settlement of Oi ...
.
For a brief time the company refined gasoline, but decided to concentrate on lubricants and motor oil. Special blends of motor oil were manufactured for automobiles, outboard motor boat engines, and airplanes. During World War II the engines for Flying Fortresses were broken in on Wolf's Head oil. During the decades when Wolf's Head oil was refined in Reno only Pennsylvania crude oil was used.
Name changes
When A. L. Confer had one small oil distillery tank he informally called his operation The Empire Oil Works, and in 1885 he formed The Empire Oil & Grease Company. Then in 1925 he reverted the name back to Empire Oil Works, Inc.
C. H. Ellingwood, who had organized The Wolverine Lubricants Company, joined The Empire Oil Works in 1911, and in 1929 the business name become the Wolverine-Empire Oil Refining Company. The final name change was in 1940, when the company became Wolf's Head Oil Refining Company.
Brand name ownership
In January 1963 Pennzoil
Pennzoil is an American motor oil brand currently owned by Shell plc. The former Pennzoil Company had been established in 1913 in Pennsylvania, being active in business as an independent firm until it was acquired by Shell in 2002, becoming a bra ...
purchased 76% of the Wolf's Head Oil Refining Company, and by August of that year they owned 99.56% of Wolf's Head common stock.
In 2002 Shell Oil
Shell plc is a British multinational oil and gas company headquartered in London, England. Shell is a public limited company with a primary listing on the London Stock Exchange (LSE) and secondary listings on Euronext Amsterdam and the New Yor ...
acquired Pennzoil-Quaker State, and in 2006 Shell Oil sold Amalie Oil Company
Amalie Oil Company is an American company that manufactures various weights of motor oil, synthetic oil, transmission fluid, and other automotive fluids. The company was founded in Franklin, Pennsylvania, in 1903, giving rise to its current slog ...
the rights to the Wolf's Head brand.Amalie Oil Co. Acquires Wolf's Head Oil Co., ''Aftermarket News'', May 11, 2006
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References
{{Reflist
External links
Official Site
Motor oils
Oil companies of the United States