William Darden
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William Bristor Darden (November 17, 1918 – March 29, 1994) was an American businessman and the founder of the Red Lobster restaurant franchise. He is also the namesake of the multi-brand restaurant operator Darden Restaurants, which considers Darden to be its founder.


Early life

William "Bill" Darden was born in 1918 in Waycross, Georgia. When he was 19 years old, he opened his first restaurant, called The Green Frog, in Waycross. The restaurant's slogan was "Service with a Hop". Going against the state's laws at the time, Darden refused to segregate the patrons. The Green Frog was highly successful, and Darden decided to invest in Howard Johnson's hotels and restaurants.


Career

In 1968, Darden founded the first Red Lobster restaurant in
Lakeland, Florida Lakeland is the most populous city in Polk County, Florida, part of the Tampa Bay Area, located along Interstate 4 east of Tampa. According to the 2020 U.S. Census Bureau release, the city had a population of 112,641. Lakeland is a principal c ...
, an inland city. The restaurant was initially called the Red Lobster Inn. Darden was inspired by Gary's Duck Inn, an Orlando seafood restaurant that Darden bought in 1963 with some partners. The business became so successful that Darden opened four more restaurants. In 1970,
General Mills General Mills, Inc., is an American multinational manufacturer and marketer of branded processed consumer foods sold through retail stores. Founded on the banks of the Mississippi River at Saint Anthony Falls in Minneapolis, the company orig ...
made Darden an offer to purchase the franchise. Darden became an executive within the General Mills company. Darden left a positive impact on those around him during his professional career. He was described as "tough and personable". Joe R. Lee, vice chairman of General Mills and one of Darden's business associates, said, "I know of no other person who has touched so many lives in a positive way as Bill Darden. Dick Monroe, vice president of Red Lobster public relations, recalled an interaction with Darden in an elevator before the two had been formally introduced: "He knew things about me that probably my boss didn't even know. He just had a real people personality, and I saw that in the culture of the company."


References

{{DEFAULTSORT:Darden, William 1918 births 1994 deaths American food industry businesspeople People from Waycross, Georgia Businesspeople from Orlando, Florida 20th-century American businesspeople Burials in Florida