Whopperito
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The Whopperito is a Burger King menu item that was introduced in 2016. It consists of most of the ingredients of the
Whopper The Whopper is the signature hamburger and an associated product line sold by international fast food restaurant chain Burger King and its Australian franchise Hungry Jack's. Introduced in 1957, the hamburger has undergone several reformulatio ...
wrapped inside a
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. Instead of ketchup, mayonnaise, or mustard, the Whopperito contains queso sauce. Burger King originally introduced it only at several of their
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locations in June; on August 15, they began selling it nationwide. Leslie Patton of
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speculated that the Whopperito represented an attempt by Burger King to compete with
Chipotle Mexican Grill Chipotle Mexican Grill, Inc. (, ), often known simply as Chipotle, is an American chain of fast casual restaurants specializing in bowls, tacos and Mission burritos made to order in front of the customer. Chipotle operates restaurants in the Uni ...
. In a statement, Burger King said that they decided to introduce it nationally after testing the item at local franchises "sparked widespread demand from guests" on social media. Alex Macedo, the president of Burger King North America, said of the item, "It’s just to get peoples' attention to come in to the restaurants," adding that limited-time menu items like the Whopperito are not just important to boost sales, but "also important for keeping the brand relevant."


Reception

It has been met with largely positive reception: Ryan Bort of ''
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'' wrote that it was "as good as it looks," and Michael Walsh of
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recommended that customers who were considering buying it "Do the Whopperito". ''
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''s Nick Gazin gave it a "C" grade, writing, "After my first bite, I was a little surprised, because it tasted exactly like a Whopper with spicy taco meat instead of normal Whopper meat." However, when
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' Chew on This had multiple tasters test the Whopperito, the tasters gave it very positive reviews, with one of them saying of the item, "Weird concept but I like it."


See also

*
List of Burger King products When the predecessor of international fast food restaurant chain Burger King (BK) first opened in 1953, its menu predominantly consisted of hamburgers, French fries, soft drinks, milkshakes, and desserts. After being acquired by its Miami, Florid ...


References

{{Burger King Burger King foods Products introduced in 2016 Tex-Mex cuisine