The Wham Bar is a

confectionery Confectionery is the art of making confections, which are food items that are rich in sugar and carbohydrates. Exact definitions are difficult. In general, however, confectionery is divided into two broad and somewhat overlapping categories ...

bar produced by

Tangerine Confectionery Valeo Confectionery formerly known as Tangerine Confectionery and Toms Confectionery is a British confectionery company with its headquarters in Pontefract, West Yorkshire. Since 2006, it had grown through acquisitions into one of the largest i ...

and sold in the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and North ...

and the Republic of Ireland. They are thin

chew Chewing or mastication is the process by which food is crushed and ground by teeth. It is the first step of digestion, and it increases the surface area of foods to allow a more efficient break down by enzymes. During the mastication process, th ...

bars with coloured pieces of sherbet inside. Wham Bars are available in a range of flavours including Original (Raspberry), Strawberry,

Cola Cola is a carbonated soft drink flavored with vanilla, cinnamon, citrus oils and other flavorings. Cola became popular worldwide after the American pharmacist John Stith Pemberton invented Coca-Cola, a trademarked brand, in 1886, which was imita ...

, Brew (a similar flavour to that of

Irn-Bru Irn-Bru ( "iron brew", ) is a Scottish carbonated soft drink, often described as "Scotland's other national drink" (after whisky). Introduced in 1901, the drink is produced in Westfield, Cumbernauld, North Lanarkshire, by A.G. Barr of Glasgow ...

), Extreme Super Sour (Blackcurrant), Sour Apple and Sour Cherry. Most flavours are available in Standard, Mega and Mini sizes.

History

Wham Bars were introduced in the early 1980s by

McCowan's McCowan's Ltd was a Scottish confectionery company specialising in toffee and fudge. Their most famous product is Highland Toffee. History McCowan's originally began life as an aerated water business run by Andrew McCowan, His wife attempte ...

, a Scottish confectionery manufacturer based in

Stenhousemuir Stenhousemuir (; gd, Featha Thaigh nan Clach) is a town in the Central Lowlands of Scotland. It lies within the Falkirk (council area), Falkirk council area of Scotland. The town is north-northwest of Falkirk and directly adjoins to Larbert in ...

. At the peak of their popularity, sales of Wham Bars were 30 million per year. In 2009, Wham XTRM Sherbet Dips were added to the range. Each packet includes a blackcurrant lollipop and a sherbet dip. In 2010, the 'Luscious Strawberry' flavour Glam Bar was introduced. On 21 September 2011 it was announced that New McCowans Ltd, the makers of Wham Bars, were going into administration. On 14 October 2011 it was announced that the Wham Bar and Highland Toffee brands had been bought by

References

{{reflist Brand name confectionery British confectionery