Westfield Southland
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Westfield Southland (previously known as Southland Centre) is a shopping centre in the suburb of Cheltenham in
Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...
. Southland has a floor area of 129,180m², making it one of the biggest shopping centres in Australia by size. There are approximately 400 retailers in Southland, including
Myer Myer (stylised MYER, sometimes known as Myers) is an Australia, Australian mid-range to upscale department store chain. It trades in all Australian states and one of Australia's two self-governing territories. Myer retails a broad range of ...
, David Jones and
Harris Scarfe Harris Scarfe is an Australian retailer that sells bed linen, kitchenware, homewares, electrical appliances and apparel. It has a e-commerce retail presence in Australia and is considered a multi-channel lifestyle and homewares store. Founded in ...
. According to the
Melbourne 2030 The Metropolitan Strategy Melbourne 2030 is a Victorian Government strategic planning policy framework for the metropolitan area of Greater Melbourne, intended to cover the period 2001–2030. During this period the population of the metropolita ...
Metropolitan Strategy, Southland is recognised as one of 26 Principal Activity Centres. The centre is also one of the most profitable shopping centres in Australia, with an annual turnover of $857.9-million recorded in 2016.


History

The land on which Southland was built was formerly a farm and English garden designed by artist
Henrietta Maria Gulliver Henrietta Maria Gulliver (29 October 1866 – 15 July 1945) was an Australian artist who specialized in landscape and floral still-life paintings. She was also a florist, horticulturalist and landscape designer. Life and Family Henrietta grew ...
, and was a renowned show place in the area. Southland shopping centre was designed by Melbourne architects Tomkins, Shaw & Evans,Walker, Paul. 2015
Reinventing Southland: The Shopping Mall and Public Program
University of Melbourne. Retrieved 27 January 2016
who had previously designed
Westfield Miranda Westfield Miranda (previously known as Miranda Fair) is a large shopping centre in the suburb of Miranda, New South Wales, Miranda in Sutherland Shire of Sydney. Transport The Cronulla railway line, Cronulla line offers frequent services to M ...
(then Miranda Fair) in 1964. At the time of its opening, in September 1968, Southland was one of the premier shopping centres in Melbourne. It was, by modern standards, a relatively small shopping centre with only a handful of large stores, including a
Myer Myer (stylised MYER, sometimes known as Myers) is an Australia, Australian mid-range to upscale department store chain. It trades in all Australian states and one of Australia's two self-governing territories. Myer retails a broad range of ...
department store and a
Safeway Safeway is an American supermarket chain founded by Marion Barton Skaggs in April 1915 in American Falls, Idaho. The chain provides grocery items, food and general merchandise and features a variety of specialty departments, such as bakery, d ...
supermarket, plus a few dozen other smaller retailers, banks and cafes. An unusual feature was a roof garden with lawns, shrubs and trees. Another notable design feature were wall murals in the hallways leading in from the entrances that featured original abstract art-work on ceramic tiles. Architectural photographer
Wolfgang Sievers Wolfgang Georg Sievers, AO (18 September 1913 – 7 August 2007) was an Australian photographer who specialised in architectural and industrial photography. Early life and career Sievers was born in Berlin, Germany. His father was Profes ...
took a series of striking images of the building soon after it opened and these are now held by the
National Library of Australia The National Library of Australia (NLA), formerly the Commonwealth National Library and Commonwealth Parliament Library, is the largest reference library in Australia, responsible under the terms of the ''National Library Act 1960'' for "mainta ...
. Architects Tomkins, Shaw & Evans received the Victoria Award in 1969 for their design of Southland, beating the
National Gallery of Victoria The National Gallery of Victoria, popularly known as the NGV, is an art museum in Melbourne, Victoria, Australia. Founded in 1861, it is Australia's oldest and most visited art museum. The NGV houses an encyclopedic art collection across two ...
for the award. This was during a period when shopping centres were recognised "for the quality of their design or amenity". Prior to the mid–1980s Southland was owned by the
Myer Emporium Myer (stylised MYER, sometimes known as Myers) is an Australian mid-range to upscale department store chain. It trades in all Australian states and one of Australia's two self-governing territories. Myer retails a broad range of products a ...
, and the centre would not rival the nearby
Chadstone Shopping Centre Chadstone Shopping Centre (colloquially known as Chaddy) is a super regional shopping centre located in the south-eastern Melbourne suburb of Malvern East. Chadstone Shopping Centre is the biggest shopping centre in Australia and one of the bi ...
in size, until the
Westfield Group Westfield Group was an Australian shopping centre company that existed from 1960 to 2014, when it split into two independent companies: Scentre Group, which owns and operates the Australian and New Zealand Westfield shopping centre portfolio ...
took over management. During Southland's history, many renovations and face-lifts have shaped the centre, such as the first expansion in 1987 and the development of a
Village Cinemas Village Cinemas is an Australian-based multinational film exhibition brand that mainly shows blockbuster, mainstream, children and family films and some arthouse, foreign language and documentary films. Since 2003, its Australian sites becam ...
complex and food court in 1990. The rooftop garden was removed upon first redevelopment and was replaced with a third level of stores.Kingston Historical Site – "Westfield Spans Nepean Highway"
Retrieved 27 January 2016


1990s redevelopment

File:Westfield Soutland.jpg, View from Nepean Highway (East side) File:Westfield Southland2.jpg, View from Nepean Highway (West side) File:Westfield Southland Bridge.jpg, Southland with grey paint. File:CSIRO ScienceImage 2609 Construction site of the Southland centre.jpg, The new centre under construction. File:Cheltenham North, 1951. Southland land.png, An aerial photograph of the area in which Southland now stands, in 1951, with the current centre's land perimeter shown in red. File:Westfield Southland shopping arcade over the Nepean Highway.jpg, Northern side of the retail bridge over the Nepean Highway, in 2011. Prior to the extension, the Southland shopping centre had very limited development options.Westfield Shoppingtown Southland Development Pdf
/ref> In June 1991, Westfield developers began discussions with the City of Moorabbin about the rezoning of the Cheltenham market area in order for them to construct a multimillion-dollar extension of Southland as part of a major redevelopment. The original plan was to have replaced the market with a ten-storey office tower and a two-level shopping centre, with a retail bridge connecting the new centre with the existing Westfield Centre over the eight-lane
Nepean Highway Nepean Highway runs south from St Kilda Junction in Victoria, Australia to Portsea, close to the eastern shore of Port Phillip. It is the primary road route to central Melbourne from Melbourne's southern suburbs. History Originally known as A ...
. The new centre would feature a discount supermarket and a regular supermarket as well as new speciality stores. All up, the whole centre would comprise up to 360 stores. In June 1993, planning approval was given by the Minister for Planning
Rob Maclellan Robert Roy Cameron "Rob" Maclellan AM (born 8 March 1934) is a former Australian politician. He was a Liberal member of the Victorian Legislative Assembly, representing the seats of Gippsland West (1970–76), Berwick (1976–92) and ...
. In December 1996, plans were changed in favour of better car park arrangements as well as easier access to the centre. The centre would soon feature more than 400 stores across three levels. In November 1997, demolition commenced at the Cheltenham market site. In March 1998, the first concrete was poured by the
Premier of Victoria The premier of Victoria is the head of government in the Australian state of Victoria. The premier is appointed by the governor of Victoria, and is the leader of the political party able to secure a majority in the Victorian Legislative Assembly ...
Jeff Kennett Jeffrey Gibb Kennett (born 2 March 1948) is a former Australian politician who was the 43rd Premier of Victoria between 1992 and 1999, and currently a media commentator. He was previously the president of the Hawthorn Football Club, serving ...
. The two sites were to be linked by a bridge with shops on it. The former cinemas and food court were demolished, and the wide, multi-level retail-pedestrian-vehicle bridge (largest of its kind in the Southern Hemisphere) was added. During this time, the
Myer Myer (stylised MYER, sometimes known as Myers) is an Australia, Australian mid-range to upscale department store chain. It trades in all Australian states and one of Australia's two self-governing territories. Myer retails a broad range of ...
anchor moved from the original site to the newer site. Construction was not just limited to the new site with the original site being upgraded to include a new larger cinema complex, in the youth-oriented mall called The Street. The redevelopment was opened in stages, with The Street opening in April 1999. The main part of the redevelopment, the additional site and bridge were opened on 28 October 1999. The $300 million redevelopment was completed on 5 May 2000, with the opening of the David Jones Department store. Subsequently, another $13 million was used for additional work, which included construction of shaded car park areas, two new car park ramps as well as a large glass window attached to the second level of the retail bridge, which has views 16 kilometres in the distance of the
Melbourne CBD The Melbourne central business district (also known colloquially as simply "The City" or "The CBD") is the city centre and main urban area of the city of Melbourne, Victoria, Australia, centred on the Hoddle Grid, the oldest part of the city lai ...
.


Melbourne 2030 Metropolitan Strategy

From 2002, the Victorian State Government has designated Southland as one of 26 Principal Activity Centres in the city, as described in the
Melbourne 2030 The Metropolitan Strategy Melbourne 2030 is a Victorian Government strategic planning policy framework for the metropolitan area of Greater Melbourne, intended to cover the period 2001–2030. During this period the population of the metropolita ...
Metropolitan Strategy. A focal point of the activity centre has been public transport; a 2002 planning report found gaps in Melbourne's transit pertaining to Southland, particularly its lack of transport accessibility. In 2013,
Public Transport Victoria Public Transport Victoria (PTV) is the brand name for public transport in the Australian state of Victoria, Australia, Victoria. It was the trading name of the Go Public Transport Development Authority (PTDA), a now-defunct statutory authorit ...
(PTV) released its 20-year Network Development Plan; the report found that a railway station at Southland would need to be built within the next five years, as to improve Melbourne's transport system. In 2015, the
Victorian Government The Victoria State Government, also referred to as just the Victorian Government, is the state-level authority for Victoria, Australia. Like all state governments, it is formed by three independent branches: the executive, the judicial, and th ...
committed to building a railway station at Southland to serve the busy shopping centre. Construction on
Southland railway station Southland railway station is located on the Frankston line in Victoria, Australia. It serves the south-eastern Melbourne suburb of Cheltenham, and it opened on 26 November 2017. History 19th century The first proposal for a railway station bet ...
commenced in 2016 and it was completed and opened in November 2017.


Stores

Westfield Southland features up to 400 stores including two department stores, four
discount department stores A discount store or discounter offers a retail format in which products are sold at prices that are in principle lower than an actual or supposed "full retail price". Discounters rely on bulk purchasing and efficient distribution to keep down cos ...
, three supermarkets, three electrical (computers, television etc.) retailers and a 16 screen Village Cinemas
Multiplex (cinema) A multiplex is a movie theater complex with multiple screens within a single complex. They are usually housed in a specially designed building. Sometimes, an existing venue undergoes a renovation where the existing auditoriums are split into s ...
.Cheltenham Activity Centre Structure Plan – "Background Report"
Retrieved 22 March 2010
The centre recorded an annual turnover of $857.9-million in 2016, according to Scentre Group.


Popular culture

A large number of scenes for the
Seven Network The Seven Network (commonly known as Channel Seven or simply Seven) is a major Australian commercial free-to-air Television broadcasting in Australia, television network. It is owned by Seven West Media, Seven West Media Limited, and is one of ...
comedy ''
Kath & Kim ''Kath & Kim,'' (also written as ''Kath and Kim'') is an Australian sitcom created by Jane Turner and Gina Riley, who portray the title characters of Kath Day-Knight, a cheery, middle-aged suburban mother, and Kim, her self-indulgent daughter ...
'' were filmed at Southland. In the programme the centre is designated as Fountain Lakes, where some of the shopping scenes are also filmed. The centre is also featured in multiple episodes of the
ABC2 ABC TV Plus (formerly ABC2 and ABC Comedy) is an Australian free-to-air television channel owned by the Australian Broadcasting Corporation and part of its ABC Television network. The channel broadcasts a range of general entertainment pr ...
television drama-comedy series ''
Please Like Me ''Please Like Me'' is an Australian television comedy-drama series created by and starring Josh Thomas. Thomas also serves as a writer for most episodes. The series premiered on 28 February 2013 on ABC2 in Australia and is now available on Ne ...
''.


See also

*
List of shopping centres in Australia This is a list of notable shopping centres in Australia. It does not include street shopping strips such as Chapel Street, Melbourne or Oxford Street, Sydney which were prevalent in Australian cities until the 1960s. Australian Capital Territ ...


References


External links

* {{Coord, -37.958, 145.05, type:landmark_region:AU-VIC, format=dms, display=title Westfield Group Shopping centres in Melbourne Shopping malls established in 1968 1968 establishments in Australia Cheltenham, Victoria Buildings and structures in the City of Kingston (Victoria)