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"We Call It Acieed" is the debut single by British musician D Mob. An acid house-influenced song from the debut album '' A Little Bit of This, a Little Bit of That'', it features vocals by
Gary Haisman Gary Haisman (29 January 1958 – 28 November 2018) was an English singer and one of three acts whose No. 1 songs on the ''Billboard'' Hot Dance Music/Club Play chart were featured on D Mob’s ''A Little Bit of This, a Little Bit of That'' a ...
. The song reached No. 1 on ''Billboard'''s Dance Music/
Club Play Singles Dance Club Songs is a chart published weekly by ''Billboard'' magazine in the United States. It is a national look over of club disc jockeys to determine the most popular songs being played in nightclubs across the country. It was launched as th ...
chart and No. 25 on the
Hot Dance Music/Maxi-Singles Sales In the issue dated March 16, 1985, ''Billboard'' magazine debuted its first chart devoted exclusively to 12-inch Singles Sales. The 50-position weekly ranking joined ''Billboard''s established Club Songs chart, reduced to the same 50 positions, ...
chart in 1989. It also reached number 3 on the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
. The song is also featured on the compilation albums ''Dance Massive, Vol. 2 hantom', ''History of Techno YX', ''Smash Hits 1988'' and ''Acid House Anthems''.


Video

The
video Video is an electronic medium for the recording, copying, playback, broadcasting, and display of moving visual media. Video was first developed for mechanical television systems, which were quickly replaced by cathode-ray tube (CRT) syst ...
features D Mob and singing in front of people with
yellow Yellow is the color between green and orange on the spectrum of light. It is evoked by light with a dominant wavelength of roughly 575585 nm. It is a primary color in subtractive color systems, used in painting or color printing. In the ...
mask A mask is an object normally worn on the face, typically for protection, disguise, performance, or entertainment and often they have been employed for rituals and rights. Masks have been used since antiquity for both ceremonial and pra ...
s in the shapes of
triangles A triangle is a polygon with three edges and three vertices. It is one of the basic shapes in geometry. A triangle with vertices ''A'', ''B'', and ''C'' is denoted \triangle ABC. In Euclidean geometry, any three points, when non-collinear ...
,
square In Euclidean geometry, a square is a regular quadrilateral, which means that it has four equal sides and four equal angles (90- degree angles, π/2 radian angles, or right angles). It can also be defined as a rectangle with two equal-length a ...
s and
circle A circle is a shape consisting of all points in a plane that are at a given distance from a given point, the centre. Equivalently, it is the curve traced out by a point that moves in a plane so that its distance from a given point is con ...
s, with the occasional mask of an eye. The song involves Haisman chanting "Acieed" through the entire video. The yellow smiley face icon had recently been adopted as a symbol of the acid house scene. The original music video only lasted approximately two minutes long, as the record label FFRR did not think the song would be a hit and chose not to spend further money. Many years later, an unofficial edit of the video was made, stretching the length out to the full 3 minutes and 14 seconds of the radio version by repeating certain parts.


Removal from BBC Playlist

Because the song seemed to be condoning drug use (despite Danny D's claim that the song was about the music and points that out in the lyrics; Poku also notes that he does not smoke, drink, or take drugs), in October 1988, the
BBC #REDIRECT BBC #REDIRECT BBC Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
removed the song from their playlists. The decision to ban the song came especially after
Caron Keating Caron Louisa Keating (5 October 1962 – 13 April 2004) was a Northern Irish television presenter. Early life and education Keating was born on 5 October 1962 in Fulham, west London, to an English father with southern Irish roots and a Northern ...
and a smiley face T-shirted Steve Wright enthusiastically introduced the video for the song on the 20 October 1988 edition of ''
Top of the Pops ''Top of the Pops'' (''TOTP'') is a British music chart television programme, made by the BBC and originally broadcast weekly between 1January 1964 and 30 July 2006. The programme was the world's longest-running weekly music show. For most o ...
'' during an acid house backlash from tabloids, and this lead for an absence of any records that referenced acid house on the show until "
Stakker Humanoid "Stakker Humanoid" is an 1988 track by Humanoid released in 1988 on the London-based label Westside Records. It is described by ''The Guardian'' as "the first truly credible UK acid techno record to break into the mainstream." History The projec ...
" by Humanoid two months later.


In popular culture

The track was used as a plot device on the BBC soap '' EastEnders'' in 2018.


Charts


See also

*
List of number-one dance singles of 1989 (U.S.) These are the '' Billboard'' Hot Dance/Disco Club Play and 12 Inch Singles Sales number-one hits of 1989. See also *1989 in music *List of number-one dance hits (United States) *List of artists who reached number one on the U.S. Dance chart ...


References

{{Authority control 1988 debut singles 1988 songs FFRR Records singles 1988 controversies Music controversies Television controversies in the United Kingdom D Mob songs Songs banned by the BBC