Warja Lavater

Warja Lavater (28 September 1913 – 3 May 2007) was born in Winterthur, Switzerland. She was a Swiss artist and illustrator noted primarily for working in the artist's books genre by creating accordion fold books that re-tell classic fairy tales with symbols rather than words (or even pictures).

Personal life

Lavater spent the first nine years of her life in Moscow and Athens. In 1922, her mother (the author Mary Lavater-Sloman) and father (Emil Lavater, an engineer) settled the family back in Winterthur. After attending High School, Lavater studied graphic arts in Zurich from 1931 to 1935 at the ''Fachklasse für Grafik an der Kunstgewerbeschule Grafik'' (School of Applied Arts). It was here, in 1932, she began studying under Ernst Keller in a class of 28 of which 7 were women. Later in life, Lavater recalled this training:

What we were learning was design, and so we began with the most important thing, drawing. Where do you put a sign in a rectangle? What is the standard solution to this exercise? Should the strongest element be the sign or the drawing? How can both be distinguished at a distance, yet integrated in a composition?

Studying in Stockholm, Basel, and Paris, she opened her own studio for applied design in Zurich in 1937 with Gottfried Honegger, her future husband. It was here that Lavater embarked on her first profession as a designer of symbols, logos, and trademarks. Among her initial creations were the three keys logo of the Schweizerischen Bankverein ( Swiss Bank Corporation- which is now used by its successor, Swiss global financial services company UBS AG) "The UBS mark was originally created for the Swiss Bank Corporation in 1937 by a Swiss illustrator, Warja Lavater, fresh out of Zürich's School of applied art." and the logo for the Swiss National Exhibition of 1939."Although the first prize in the competition for a symbol . . . was won by Herman Eidenbenz, Warja Honegger-Lavater's design was selected for use. The four rings were intended to represent trade, light industry, heavy industry, and agriculture."

After marrying Honegger in 1940, she bore two daughters: Bettina (1943) and Cornelia (1944).

From 1944 to 1958 she worked extensively with the young person's magazine ''Jeunesse'' designing the covers, supplying illustrations, and being responsible for typography.

Moving to New York City in 1958, she began designing scientific illustrations for Dell Publishing ''Visual'' series. It was during this early period in New York that Honegger-Lavater became influenced by American street advertising and began to utilize pictograms as graphic representations of linguistic elements in her work. In 1962, the New York City Museum of Modern Art published her ''William Tell'' as a single sheet lithograph, accordion folded in the "Leporello" style, with a legend listing the meanings of the various symbols (e.g., a single blue dot represents William Tell). The story proceeds chronologically as the book unfolds, and is told entirely by using the symbols without words. She produced a growing number of similar works throughout the rest of her career.

By 1995 she was creating videos of colors and symbols moving across a screen, set to music.

At the time of her death she was retired and residing outside of Zurich. She is interred at the Fluntern Cemetery in Zürich.

Her artistic estate is held by the Zürich Central Library.

Honegger-Lavater was a direct descendant of the Swiss poet and physiognomist Johann Kaspar Lavater.

Early work in artists' books

Lavater's ''William Tell'' and Edward Ruscha's book '' Twentysix Gasoline Stations'' were both published in 1962 (though in later editions Ruscha's copyright is given as 1963). Ruscha's book has been cited by some as the first modern artist's book,The Century of Artist's Books, Drucker, Granary, 2004 p11 though there were actually several other artists working with the book form at the same time. This claim can now be contested noting that Lavater's work, as well as that of another Swiss-German artist, Dieter Roth, preceded Ruscha.

Starting in 1963, the Paris-based publisher Adrien Maeght began publication of a series of her folding books broadly entitled ''Imageries''. These books consist of classic fairy tales from the Brothers Grimm, Charles Perrault, and Hans Christian Andersen. These were also done as accordion folded books with stories told using symbols rather than written language.

Educational influence

Lavater's work has been used by educators in the areas of artistic development and literacy. The National Library of France has encouraged children to explore artistic expression using the techniques created by Lavater. Faculty at the University of Erfurt have produced two pedagogical guides for teaching literacy and creativity to young children using Lavater's version of the classic fairy tale, '' Snow White'' (''Schneewittchen'') and the German fairy tale ''Hans in Luck'' (''Hans im Glück'').

Works

Prints

* ''2300 years of medical costume : distinctive garb of the medical and related professions from the time of Hippocrates to the Napoleonic era.'' North Chicago, Ill. : Abbott Laboratories, 1962 (OCLC )
*'' Chacun sa chimère : sept eaux-fortes''; Portfolio with 5 signed dry point etchings combined with color lithography. Paris : A. Maeght, 1984. (OCLC )

Books

Videos

* ''Les Imageries'', 6 digital animation films, Paris : IRCAM, 1995
::*Design : Warja Lavater based on the work of Charles Perrault
::*Graphics Production : Mac Guff Ligne
::*Composer : Pierre Charvet

Music

* ''Liedli für Mutter und Kind für eine Singstimme und Klavier'' (co-composed with Gustav Kugler), Zollikon-Zürich :; Sämann-Verlag, 1944 (OCLC )

Awards

Imagina
1995 (held by Institut National de l'Audiovisuel) awards for ''Les Imageries'' (video 1995)
** Pixel-INA award in the Art category
** European award of Media Invest Club
** "meilleure bande son" (best sound track)
* Nominee. Hans Christian Andersen Medal (Illustration) 1992

Exhibitions

References

Sources

Biography (French Language)
*

Biography (German Language)
via Galerie Brigitte Weiss
* Beckett, Sandra L. "Artists' books for a cross-audience - Warja Lavater" IN ''Studies in children's literature, 1500-2000'', Dublin ; Portland, OR : Four Courts, 2004, pp. 163–166 ()
* Carmin, Jim.

" IN [e-mail], Portland, OR, May 12, 2001
* Kushner, Robert. "Review of Exhibitions - Warja Lavater at the Swiss Institute" IN ''Art in America'' vol. 85, no. 4 (April 1997), p. 122
* Lavater, Warja. "Perception: When Signs Start to Communicate" IN ''The Faces of physiognomy : interdisciplinary approaches to Johann Caspar Lavater''. Edited by Ellis Shookman. Columbia, SC : Camden House, 1993. pp. 182–187. ()
* Mallarte-Feldman, Claire. "Folk Materials, Re-Visions, and Narrative Images: The Intertextual Games They Play" IN ''Children's Literature Association Quarterly'' Volume 28, Number 4, Winter 2003. p. 215. E- Print
* Moholy, Lucia. "Current and Forthcoming Exhibitions - Switzerland" IN ''Burlington Magazine'' vol. 105, no. 719 (February 1963), p. 85

IRCAM
(search for single term: Lavater)
* Plath, Monika and Richter, Karen. ''Die Bildwelten der Warja Lavater "Schneewittchen" : Modelle und Materialien für den Literaturunterricht''. Baltmannsweiler : Schneider-Verl. Hohengehren, 2006. )

External links

Lithographic works at Maeght Editions (Paris)




(Graphic creation in the style of Warja Lavater)

Broward County Digital Collections: ''Blanche Neige'', ''Cendrillon'', ''Guillame Tell'', ''Kaguyahima''

{{DEFAULTSORT:Lavater, Warja
1913 births
2007 deaths
People from Winterthur
Swiss illustrators
Swiss women illustrators
Swiss children's book illustrators
20th-century Swiss women artists
21st-century Swiss women artists
Burials at Fluntern Cemetery