WYRD (1330

kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...

), known on-air as "The Fan Upstate", is a

sports Sport pertains to any form of competitive physical activity or game that aims to use, maintain, or improve physical ability and skills while providing enjoyment to participants and, in some cases, entertainment to spectators. Sports can, th ...

-formatted AM

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

in the Greenville-Spartanburg area of Upstate South Carolina. The

Audacy, Inc. Audacy, Inc. is an American broadcasting company based in Philadelphia, Pennsylvania. Founded in 1968 as Entercom Communications Corporation, it is the second largest radio company in the United States, owning 235 radio stations across 48 media ...

outlet is licensed by the FCC to

Greenville, South Carolina Greenville (; locally ) is a city in and the seat of Greenville County, South Carolina, United States. With a population of 70,720 at the 2020 census, it is the sixth-largest city in the state. Greenville is located approximately halfway be ...

, and broadcasts with power of 5 kW non-directional daytime and 3-way directional at night. The programming is simultaneously broadcast on

WORD A word is a basic element of language that carries an semantics, objective or pragmatics, practical semantics, meaning, can be used on its own, and is uninterruptible. Despite the fact that language speakers often have an intuitive grasp of w ...

950 AM Spartanburg, W249DL 97.7 MHz, Greenville and W246CV 97.1 MHz, Spartanburg. Its studios and transmitter are located in Greenville.

History

On December 9, 1932, the

Federal Radio Commission The Federal Radio Commission (FRC) was a government agency that regulated United States radio communication from its creation in 1927 until 1934, when it was succeeded by the Federal Communications Commission (FCC). The FRC was established by t ...

approved transferring the license for WFBC (the station's call letters at that time) from Virgil V. Evans to the Greensville News-Piedmont Company. At the time, WFBC operated on 1200 kHz with 50 watts of power. On January 8, 1935, the

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...

approved increasing the station's power to 5,000 watts. Years later, WFBC was known for its top-40 format. The call letters continue to be used by

WFBC-FM WFBC-FM (93.7 Hertz, MHz) is a Contemporary Hit Radio, Top 40 (CHR) radio station, station licensed to Greenville, South Carolina and serving the Upstate South Carolina, Upstate and Western North Carolina regions, including Greenville, South Caro ...

. Until their change in format from talk to sports on February 24, 2014, News Radio WORD carried Russ and Lisa, Mike Gallagher,

Coast to Coast AM ''Coast to Coast AM'' is an American late-night radio talk show that deals with a variety of topics. Most frequently the topics relate to either the paranormal or conspiracy theories. It was hosted by creator Art Bell from its inception in 19 ...

Rush Limbaugh Rush Hudson Limbaugh III ( ; January 12, 1951 – February 17, 2021) was an American conservative political commentator who was the host of '' The Rush Limbaugh Show'', which first aired in 1984 and was nationally syndicated on AM and FM r ...

Kim Komando Kimberly Ann Komando (born 1967) is the host of two daily radio shows and one weekend radio show about consumer technology. On her weekly call-in show, she provides advice about technology gadgets, websites, smartphone apps, and internet security. ...

Lars Larson Lars Kristopher Larson (born March 6, 1959)"Lars Kristopher Larson". ''Who's Who in the West'', 26th ed. Accessed June 17, 2013 via LexisNexis. is an American conservative talk radio show host based in Portland, Oregon. Larson worked in televis ...

Dave Ramsey David Lawrence Ramsey III (born September 3, 1960) is an American personal finance personality, radio show host, author, and businessman. An evangelical Christian, he hosts the nationally syndicated radio program ''The Ramsey Show''. Ramsey has ...

Sean Hannity Sean Patrick Hannity (born December 30, 1961) is an American talk show host, conservative political commentator, and author. He is the host of ''The Sean Hannity Show'', a nationally syndicated talk radio show, and has also hosted a commentar ...

and Bob McLain.

WYRD-FM WYRD-FM (106.3 MHz), known on-air as ''106-3 WORD, The Upstate's Talk Station'', is a news/talk-formatted radio station in the Greenville-Spartanburg area of Upstate South Carolina. The Audacy, Inc. outlet is licensed by the FCC to Simpsonville, ...

now airs the talk format that was once simulcast on

WORD (AM) WORD (950 kHz), known on-air as "The Fan Upstate", is a sports-formatted AM radio station in the Greenville-Spartanburg area of Upstate South Carolina. The Audacy, Inc. outlet is licensed by the Federal Communications Commission (FCC) to Sparta ...

, and on the FM station starting in 2008. WYRD and its associated FM translator signals became "ESPN Upstate" in February 2014. The station began with ESPN Radio programming, except during the

afternoon drive Afternoon is the time after solar noon. It is the time when the sun is descending from its peak in the sky to somewhat before its terminus at the horizon in the west. In human life, it occupies roughly the latter half of the standard work and ...

slot, which was hosted locally by Greenville-Spartanburg radio veteran Greg McKinney. Later in 2014, McKinney's show "The Huddle" moved to early afternoons, and Mark Sturgis took over the afternoon drive slot. McKinney retired from the station in January 2019, and the early afternoon show was taken over by Marc Ryan. Sturgis has had extended absences from the station for health reasons and a variety of substitute hosts have filled in. On March 23, 2022, WYRD and its FM translators rebranded as "The Fan Upstate" and switched affiliations from ESPN Radio to CBS Sports Radio and BetQL Network.ESPN Upstate Relaunches As The Fan
Radioinsight - March 23, 2022

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References

External links

* * * * YRD (AM) Audacy, Inc. radio stations CBS Sports Radio stations Radio stations established in 1933 1933 establishments in South Carolina {{SouthCarolina-radio-station-stub