WXJC (850
AM, "The Truth") is a
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed to serve
Birmingham, Alabama
Birmingham ( ) is a city in the north central region of the U.S. state of Alabama. Birmingham is the seat of Jefferson County, Alabama's most populous county. As of the 2021 census estimates, Birmingham had a population of 197,575, down 1% fr ...
. The station is licensed to Kimtron, Inc., and is owned by
Crawford Broadcasting Company. It airs a
Southern Gospel
Southern gospel music is a genre of Christian music. Its name comes from its origins in the southeastern United States. Its lyrics are written to express either personal or a communal faith regarding biblical teachings and Christian life, as ...
music and
Talk radio
Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...
format.
The station has been assigned the WXJC call letters by the
Federal Communications Commission
The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...
since July 15, 2004.
History
The station currently known as WXJC signed on in 1946 as WTNB, broadcasting with 250 watts daytime power and 250 watts at night at 1490 kHz. It was originally an affiliate of the
Mutual Broadcasting System
The Mutual Broadcasting System (commonly referred to simply as Mutual; sometimes referred to as MBS, Mutual Radio or the Mutual Radio Network) was an American commercial radio network in operation from 1934 to 1999. In the Old-time radio, golden ...
. The initial call letters reflected the initials of the station's original owner, Thomas N. Beech. In the 1950s the station was sold to Madison Broadcasting and changed its frequency to 850 and its call sign to WILD, retaining those call letters until the station was sold in September 1957, when
Bartell Broadcasters
The Bartell Group, later known as Bartell Broadcasters, Bartell Family Radio, Macfadden-Bartell, and the Bartell Media Corporation, was a family-owned company that owned a number of radio stations in the United States during the 1940s through the 1 ...
bought the station and changed the call letters to WYDE. By the late 1950s WYDE was one of three stations in Birmingham playing Top 40 music, along with
WSGN and
WVOK.
In 1965 WYDE changed formats, dropping Top 40 and becoming a country music station. Unlike some country music stations, WYDE's presentation was more polished and urbane. The station's tagline was WYDE (pronounced like "wide") Countrypolitan. For the remainder of the 1960s and throughout most of the 1970s, the station had no direct competition in the format. This changed in 1976 when WVOK dropped its longstanding Top 40 programming and switched to country as well.
By 1977 WYDE had a second and perhaps more serious competitor as a country music station, when
WZZK
WZZK-FM (104.7 FM) is a country music-formatted radio station licensed to Birmingham that serves northern and central Alabama. As of January 3, 2007, WZZK-FM is the flagship station of the Rick and Bubba radio network. It was the first FM statio ...
became the first FM station in Birmingham to switch to country music. WYDE retained its format until 1982, when it dropped country to become Birmingham's first station to exclusively play
oldies
Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
from the 1950s through the early 1970s. In 1984 the station was sold and became a Christian music and teaching station. Throughout the remainder of the 1980s and 1990s, the station tried several different formats, including
beautiful music
Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator musi ...
and news-talk in an attempt to gain listeners.
On November 18, 1996, the station became one of
Radio Disney
Radio Disney was an American radio network operated by the Disney Radio Networks unit of Disney Branded Television within the Disney General Entertainment Content, headquartered in Burbank, California.
The network broadcast music programming ...
's charter affiliates, as par of the network's test launch before going national the following year. The station later changing it's callsigns to WMKI in 1998.
bought WMKI in 1999. Upon assuming control of the station, they changed the station's format to talk radio, and returned the heritage call sign of WYDE to the station. In 2002, the call signs changed to WDJC, and the station became a Christian teaching and Southern gospel music station. The current call signs were assumed on July 15, 2004.
As of October 26, 2016, this station is now being heard on Birmingham area Translator W245CS 96.9 FM. (Info extracted from fccdata.org)
WXJC broadcasts in the
HD Radio
HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...
format.
On November 5, 2018 WXJC switched its FM repeater (and WXJC-FM calls) from 92.5 FM Cordova to 101.1 FM Cullman.
Alabama Broadcast Media Page
/ref>
References
External links
FCC History Cards for WXJC
WXJC official website
*
*
{{Birmingham Radio
XJC
XJC
XJC
Southern Gospel radio stations in the United States
Talk radio stations in the United States
Radio stations established in 1946
1946 establishments in Alabama