WWMG (97.1 FM) is an

urban adult contemporary Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music ...

music formatted

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed to

Millbrook, Alabama Millbrook is a city in Autauga and Elmore counties in the State of Alabama. The population was 14,640 at the 2010 census. It is part of the Montgomery Metropolitan Statistical Area. Geography Millbrook is located at (32.502054, -86.374456) ...

, United States. The station is known as "Magic 97" and serves the

Montgomery, Alabama Montgomery is the capital city of the U.S. state of Alabama and the county seat of Montgomery County. Named for the Irish soldier Richard Montgomery, it stands beside the Alabama River, on the coastal Plain of the Gulf of Mexico. In the 202 ...

, area. It is owned by

iHeartMedia, Inc. iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

, and is one-third of the all-urban Montgomery cluster, complementing mainstream urban's

WZHT WZHT (105.7 FM) is a mainstream urban formatted radio station that is licensed to Troy, Alabama, that serves the Montgomery area. It is owned by iHeartMedia, Inc., and is one-third of the all-urban Montgomery cluster, complementing urban AC's ...

and urban gospel's

WHLW WHLW (104.3 FM) is a radio station licensed to serve Luverne, Alabama, United States. The station is owned by iHeartMedia, Inc. and licensed to iHM Licenses, LLC, and is one-third of the all-urban Montgomery cluster, complementing urban AC's WWM ...

. The studios for the three stations are located in East Montgomery near

Eastdale Mall Eastdale Mall is a regional enclosed shopping mall located in Montgomery, Alabama. It opened on August 3, 1977. As of 2010, it was in size. The anchor stores are At Home, JCPenney, Dillard's, and 2 Belk stores. History Montgomery Ward was an or ...

, and WWMG has a transmitter site on the property of television station

WCOV-TV WCOV-TV (channel 20) is a television station in Montgomery, Alabama, United States, affiliated with the Fox network. It is owned by Woods Communications Corporation alongside Troy-licensed Cozi TV affiliate WIYC (channel 48) and low-power loca ...

in the city's Normandale neighborhood. The station has been issued a construction permit by the

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...

to increase its

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...

from 1300

Watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s to 5400 Watts.

Programming

WWMG is the Montgomery affiliate for the ''

Steve Harvey Broderick Stephen Harvey Sr. Also aired August 16, 2015. (born January 17, 1957) is an American television host, producer, actor, and comedian. He hosts '' The Steve Harvey Morning Show'', '' Family Feud'', ''Celebrity Family Feud,'' the Miss ...

Morning Show'' (which previously aired on sister WZHT until October 2013) and the nighttime ''

Keith Sweat Keith Sweat (born July 22, 1961) is an American singer, songwriter, record producer, and an early figure in the new jack swing musical movement. He is known for his collection of hits including "I Want Her", " Make It Last Forever", "I'll Give A ...

Hotel''. It was the former home of

Tom Joyner Thomas Joyner (born November 23, 1949) is an American retired radio host, former host of the nationally syndicated ''The Tom Joyner Morning Show'', and also founder of Reach Media Inc., the Tom Joyner Foundation, and BlackAmericaWeb.com. Early l ...

in the mornings before being replaced by Harvey; Joyner now airs on

WJWZ WJWZ, also known as 97.9 Jamz, is an urban contemporary formatted radio station that serves the Montgomery Metropolitan Area, broadcasting on the FM band at a frequency of 97.9 MHz and licensed to Wetumpka, Alabama. The station is locally owned a ...

. Under its format, it plays R&B and Soul music from the 1960s into today's currents.

History

This station used the call sign WXEF from February 2 to October 16, 1992, when it was assigned WMCZ which it held until September 16, 2004. The station then switched to WWMG, the current assigned call letters.

References

External links

WWMG official website
* WMG Urban adult contemporary radio stations in the United States IHeartMedia radio stations Radio stations established in 1992 1992 establishments in Alabama {{Alabama-radio-station-stub