WWHX is an FM radio station on 100.7 MHz at Normal, Illinois. It received its license on January 10, 2006, and began its previous Rhythmic Top 40 format with the name Hot 100.7 on April 1, 2018. The station is a Neuhoff Media through licensee Neuhoff Media Bloomington, LLC.

History

100.7 signed on in August 2005 as WVMG with an adult contemporary format known as Magic 100.7. Magic signed on as a direct competitor to Star 107.7, but had a better signal within Bloomington/Normal. The station had modest success but was able to eventually drive competitor Star 107.7 out of the format in 2007. Throughout its years as an AC station it flipped to a Christmas format every November around Thanksgiving. The station hired Fasig, a known talent from WBNQ as a morning host. In March 2012, then-owner

Connoisseur Media Connoisseur Media LLC is an American media company. It is based in Westport, Connecticut and led by Jeff Warshaw. Connoisseur operates radio stations and digital assets in markets across the U.S. cities of Billings, Fredrick, Maryland; Bay Shore, H ...

pulled the plug on Magic and flipped to a CHR format as Hits 100.7. The station continued to air a

contemporary hit radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...

format until April 1, 2018, when it switched to a Rhythmic CHR format with the branding "Hot 100.7: The Beat of BloNo", with the first song being " Hot in Herre" by

Nelly Cornell Iral Haynes Jr. (born November 2, 1974), better known by his stage name Nelly, is an American rapper, singer, actor and entrepreneur. He embarked on his music career with the hip hop group St. Lunatics in 1993 and signed to Universal ...

. On November 1, 2021, WWHX dropped its Rhythmic CHR format and began stunting with Christmas music as "100.7 - Bloomington-Normal's Christmas Station". On January 1, 2022, the station switched to a hot adult contemporary format branded as "Now 100.7", with the first song being " Take Me to Church" by

Hozier Andrew John Hozier-Byrne (born 17 March 1990), known professionally as Hozier ( ), is an Irish musician, singer and songwriter. His music primarily draws from folk, soul and blues, often using religious and literary themes. He had his interna ...

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References

External links

WHX Hot adult contemporary radio stations in the United States Radio stations established in 2005 2005 establishments in Illinois {{Illinois-radio-station-stub