WVSR-FM (102.7
MHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
) is a
contemporary hit radio station serving the
Charleston, West Virginia Metropolitan Statistical Area
In the United States, a metropolitan statistical area (MSA) is a geographical region with a relatively high population density at its core and close economic ties throughout the area. Such regions are neither legally incorporated as a city or tow ...
with an
ERP of 50,000
watt
The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...
s. The station started out as a Top 40 station until 2004, when the station went with a
Hot AC
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet sto ...
format, but due to lower ratings, the station reverted to the
Top 40
In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "cont ...
format in early 2006. WVSR is owned by
Bristol, Virginia-based Bristol Broadcasting Company, along with "twin stations"
"Electric 94.9" in
Greeneville, Tennessee
Greeneville is a town in and the county seat of Greene County, Tennessee, United States. The population as of the 2020 census was 15,479. The town was named in honor of Revolutionary War hero Nathanael Greene, and it is the second oldest town i ...
, and
"Electric 96.9" in
Paducah, Kentucky
Paducah ( ) is a home rule-class city in and the county seat of McCracken County, Kentucky. The largest city in the Jackson Purchase region, it is located at the confluence of the Tennessee and the Ohio rivers, halfway between St. Louis, Miss ...
. The station targets active young adult females ages 18 to 34, according to Bristol Broadcasting. WVSR can deal with a tremendous amount of interference in the
Flatwoods, West Virginia
Flatwoods is a town in Braxton County, West Virginia, United States, located approximately one mile from exit 67 of Interstate 79.
The population of Flatwoods was 264 as of the 2020 census.
History
Although first incorporated in 1902, maps show ...
area from co-channel
Froggy 102.7, which broadcasts out of
Mannington, West Virginia
Mannington is a city in Marion County, West Virginia, United States, located in the hills of North-Central West Virginia. In its earliest years it was called Forks of Buffalo or Koon Town, but has been called Mannington since 1856. The population ...
.
WVSR was CHR radio in the fall of 1982 and went to #1 with the ratings book in 1986. The format did not change as it was Top 40 during the 80's while owned by Beasley Broadcast Group from 1982 until the end of 1986 when Beasley sold to Ardman Broadcasting. At least 8 of the Beasley Broadcast Group people moved to Charlotte when Beasley Broadcast bought a station in that market. The branding of 14 years to take the station to the top of the market was changed with Bristol Broadcasting changing the station logo to Electric 102.
WVSR was formerly known as "Super 102".
External links
Official Electric 102.7 website*
Charleston Radio Market @ Bristol Broadcasting.comElectric 102 on MySpace
VSR-FM
Contemporary hit radio stations in the United States
Radio stations established in 1964
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