WUBB (106.9
FM) is a
country music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
formatted
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
targeted towards
Savannah
A savanna or savannah is a mixed woodland-grassland (i.e. grassy woodland) ecosystem characterised by the trees being sufficiently widely spaced so that the Canopy (forest), canopy does not close. The open canopy allows sufficient light to rea ...
and
Hilton Head
Hilton Head Island, sometimes referred to as simply Hilton Head, is a Lowcountry resort town and barrier island in Beaufort County, South Carolina, United States. It is northeast of Savannah, Georgia, and southwest of Charleston. The island is ...
known as "Bob 106.9". At one time the station was on 104.9, which did not provide as strong a signal.
History
In December, 1987, WIJY signed on
107.9 FM
The following radio stations broadcast on FM frequency 107.9 MHz:
Argentina
* Cristal in Rosario, Santa Fe
* Vida Santa Fe in Santa Fe de la Vera Cruz, Santa Fe
* Identidad in Bragado, Buenos Aires
* Sol in Crespo, Entre Ríos
* Ultra ...
as what was then known as the in vogue
New Adult Contemporary, or smooth jazz. In 1996, WIJY was moved to 106.9 as "Joy 106.9". In 1998, the station changed its callsign to
WWVV-FM and became Modern AC as "Wave 106.9 - Your Hit Music Station" and then flipped to
modern rock
Modern rock is an umbrella term used to describe rock music that is found on college rock radio stations. Some radio stations use this term to distinguish themselves from classic rock, which is based in 1960s–1980s rock music.
Radio format
Mod ...
as "Wave 106.9 - Savannah's New Rock Alternative" in December 2000. Also in 2000,
Triad Broadcasting
Triad Broadcasting Company, LLC was an owner of radio stations in small and medium markets in the United States. It is based in Monterey, California.
At the end of November 2012, Triad announced the sale of its 32 radio stations in 5 markets to L ...
purchased all Adventure Radio stations. The station flipped again in 2002 to Hot AC as "Wave 106.9 - The New Music Alternative" before flipping to
Adult Album Alternative
Adult album alternative (also triple-A, AAA, or adult alternative) is a radio format. See pages 9 and 10Mills, Joshua. "A New Radio Music Format: Rock for Prosperous Adults" New York Times, Feb 28 1994, p. 2. ProQuest. Web. Accessed September 4, 2 ...
(as "Modern Music - Wave 106.9") in 2003; that same year, 104.9 and 106.9 switched formats. The station then adopted the call letters WGZR.
The station was known as "Gator 106.9" until the week of March 12, 2007, when the station rebranded to "Lucky Dog Country 106.9". WGZR again rebranded itself in late April 2008, to "Country 106.9". Another rebrand occurred February 21, 2011, at 1:06 PM when the station became "Bob 106.9" and changed its call letters to WUBB, launching with a commercial-free 'preview' for the rest of the day while Bob "redecorated" 106.9. The first song on Bob 106.9 was ''
My Kinda Party
''My Kinda Party'' is the fourth studio album released by American country music artist Jason Aldean. It was released on November 2, 2010 by Broken Bow Records. The songs were written by various songwriters including Neil Thrasher, Brantley Gilber ...
'' by Macon native
Jason Aldean
Jason Aldean (born Jason Aldine Williams; February 28, 1977) is an American country music singer. Since 2005, he has been signed to BBR Music Group, Broken Bow Records, a record label for which he has released ten albums and 40 singles. His 2010 ...
.
Effective May 1, 2013, L&L Broadcasting (later merged into
Alpha Media
Alpha (uppercase , lowercase ; grc, ἄλφα, ''álpha'', or ell, άλφα, álfa) is the first letter of the Greek alphabet. In the system of Greek numerals, it has a value of one. Alpha is derived from the Phoenician letter aleph , which ...
) purchased WUBB and 29 other stations from Triad Broadcasting at a price of $21 million.
In September 2017, Dick Broadcasting announced the purchase of Alpha Media stations in three markets.
Former logo
left, 150px, WGZR Previous Logo
References
External links
*
*
Country radio stations in the United States
UBB
Alpha Media radio stations
{{SouthCarolina-radio-station-stub
