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WSBY-FM (98.9
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
) is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to
Salisbury, Maryland Salisbury () is a city in and the county seat of Wicomico County, Maryland, Wicomico County, Maryland, United States, and the largest city in Eastern Shore of Maryland, the state's Eastern Shore region. The population was 33,050 at the 2020 United ...
, and serving the
Delmarva Peninsula The Delmarva Peninsula, or simply Delmarva, is a large peninsula and proposed state on the East Coast of the United States, occupied by the vast majority of the state of Delaware and parts of the Eastern Shore regions of Maryland and Virginia ...
. It broadcasts an
urban adult contemporary Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music on ...
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
and is known as "Magic 98.9." It is owned by
iHeartMedia, Inc. iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
On weekdays, it carries two nationally syndicated shows from co-owned
Premiere Networks Premiere Networks (formerly Premiere Radio Networks, shortened as PRN) is an American media company, a wholly owned subsidiary of iHeartMedia, for which it currently serves as its main original radio content distribution and production arm. It ...
: ''
The Steve Harvey Morning Show ''The Steve Harvey Morning Show'' is a national radio program which is currently broadcast from Los Angeles. The nationally syndicated show features host Steve Harvey and a team of comedians and commentators. The show runs approximately four ...
'' and ''The Sweat Hotel with
Keith Sweat Keith Sweat (born July 22, 1961) is an American singer, songwriter, record producer, and an early figure in the new jack swing musical movement. He is known for his collection of hits including "I Want Her", " Make It Last Forever", "I'll Give A ...
'' heard evenings. WSBY-FM has an
effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...
(ERP) of 6,000
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s. The
radio studio A recording studio is a specialized facility for sound recording, mixing, and audio production of instrumental or vocal musical performances, spoken words, and other sounds. They range in size from a small in-home project studio large enoug ...
s and offices are at Gateway Crossing on Tilghman Road. The
transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...
is on Old Eden Road in
Fruitland, Maryland Fruitland is a city in Wicomico County, Maryland, United States. The population was 4,866 at the 2010 census. It is included in the Salisbury, Maryland-Delaware Metropolitan Statistical Area. Geography Fruitland is located at (38.323555, -75.6 ...
, off
U.S. Route 13 U.S. Route 13 (US 13) is a north–south U.S. highway established in 1926 that runs for from Interstate 95 (I-95) just north of Fayetteville, North Carolina to US 1 in the northeastern suburbs of Philadelphia, Pennsylvania, in Morrisville ...
.


History

The station first
signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...
the air on .Information
from
Broadcasting & Cable ''Broadcasting & Cable'' (or ''Broadcasting+Cable'') is a weekly telecommunications industry trade magazine published by Future US. Previous names included ''Broadcasting-Telecasting'', ''Broadcasting and Broadcast Advertising'', and ''Broadcast ...
Yearbook 2005 page D-255 It was acquired by
Clear Channel Communications iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
in 2000. Clear Channel was a forerunner to today's iHeartMedia. WSBY-FM has served the
African-American African Americans (also referred to as Black Americans and Afro-Americans) are an Race and ethnicity in the United States, ethnic group consisting of Americans with partial or total ancestry from sub-Saharan Africa. The term "African American ...
community for most of its history.


References


External links

* SBY-FM Urban adult contemporary radio stations in the United States IHeartMedia radio stations {{Maryland-radio-station-stub