WRSV (92.1
MHz
The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
) is a
commercial
Commercial may refer to:
* a dose of advertising conveyed through media (such as - for example - radio or television)
** Radio advertisement
** Television advertisement
* (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
licensed
A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit).
A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to
Elm City
Elm City is a town in Wilson County, North Carolina, United States. The population was 1,298 in 2010.
History
The Elm City Municipal Historic District, W. H. Langley House, and Webb-Barron-Wells House were listed on the National Register of His ...
,
North Carolina
North Carolina () is a state in the Southeastern region of the United States. The state is the 28th largest and 9th-most populous of the United States. It is bordered by Virginia to the north, the Atlantic Ocean to the east, Georgia and ...
. It is owned by Northstar Broadcasting and airs an
Mainstream urban
Mainstream may refer to:
Film
* ''Mainstream'' (film), a 2020 American film
Literature
* ''Mainstream'' (fanzine), a science fiction fanzine
* Mainstream Publishing, a Scottish publisher
* ''Mainstream'', a 1943 book by Hamilton Basso
...
radio format
A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...
. WRSV uses the branding "Choice FM" and carries the nationally
syndicated ''
Breakfast Club'' in the mornings.
History
WRSV, owned by Northstar Broadcasting, is an African-American family owned Broadcast station. It was started by the late William Avera Wynne, passed to his son William "Billy" Wynne, Jr. and later sold to the station's General Manager Charles O. Johnson, as a result of the great relationship between Wynne and Johnson.
William Avera Wynne, Sr. started
WEED
A weed is a plant considered undesirable in a particular situation, "a plant in the wrong place", or a plant growing where it is not wanted.Harlan, J. R., & deWet, J. M. (1965). Some thoughts about weeds. ''Economic botany'', ''19''(1), 16-24. ...
radio in 1933, later adding an FM station. In 1974 WEED-FM became WRSV-FM (Rocky Mount's Soul Voice), one of the first stations in North Carolina geared toward
African-Americans
African Americans (also referred to as Black Americans and Afro-Americans) are an ethnic group consisting of Americans with partial or total ancestry from sub-Saharan Africa. The term "African American" generally denotes descendants of enslav ...
. Bill Wynne took over the stations from his father, later selling to his General Manager Charles O. Johnson, who formed Northstar Broadcasting. Subsequently, Wynne retired in 1989, but was a friend and advisor to Johnson and his family throughout his retirement and remainder of his life.
[
Charles O. Johnson, got his start in radio in the 1960s hosting programs on gospel and rhythm and blues to the local Rocky Mount audience. His first step with radio was as a janitor. Eventually, he got an announcer's position with a station in Scotland Neck, NC. To further his career, he moved on to station WCEC-WFMA locally. Club 810 became synonymous with Charles O. Johnson, the radio personality. It gave him and identity apart from everyone else locally and allowed him to reach the black audience in a way that had not been done. The program included Charles' unmatched commentary and exceptional music from black artists from everywhere in the country. In 1988, Charles realized a dream he had for many years, Billy Wynne presented the opportunity to arrange a purchase of stations WRSV 92.1 FM and WEED 1390 AM. Both of them operated under the same roof. Charles had been with these stations for a number of years and saw an opportunity to become an owner and general manager.. Johnson spent over 40 years in the broadcasting business serving the African American community. He was inducted into Edgecombe and Nash County's Twin Counties Hall of Fame in 2009.
Charles' passed in 1996 with Northstar Broadcasting and its stations transferring to his wife Sarah and his children Sonya and Charles II "Chuck". Sarah took the helm as President of Northstar Broadcasting. Chuck, at age 24, became the immediate Vice President of Northstar Broadcasting and General Manager of WRSV-FM and WEED-AM and remains the General Manager of both stations today. Chuck was a natural for the task considering his being one of UNC-Chapel Hill's Radio, TV and Motion Picture last graduating class members. Sonya, an IT professional, serves as the stations Corporate Secretary and was one of the first to graduate from the National Association of Broadcasting's Broadcast Leadership Training Program in 2001. Between what the family naturally learned of radio from Charles Sr., along with, Chuck's and Sonya's formal training the stations continue to thrive amongst their corporate competition.
On September 2, 2015, after completing its transmitter move to west of Rocky Mount and shifting markets from Rocky Mount/ Greenville to ]Raleigh-Durham
The Research Triangle, or simply The Triangle, are both common nicknames for a metropolitan area in the Piedmont region of North Carolina in the United States, anchored by the cities of Raleigh and Durham and the town of Chapel Hill, home to th ...
, WRSV rebranded its station from ''Soul 92 Jams'' to ''Choice FM 92.10'', and positioned themselves as "The People's Station" maintaining its urban format. Another shift was replacing the Rickey Smiley
Broderick Dornell Smiley (born August 10, 1968) is an American stand-up comedian, television host, actor, and radio personality, known for his prank phone calls. The calls feature Smiley disguising his voice and carrying on a conversation with th ...
morning show syndicated by Urban 1's Reach Media with ''The Breakfast Club'' syndicated by Premiere Radio Networks
Premiere Networks (formerly Premiere Radio Networks, shortened as PRN) is an American media company, a wholly owned subsidiary of iHeartMedia, for which it currently serves as its main original radio content distribution and production arm. I ...
. WRSV Choice-FM, as well as, WEED Joy 1390-AM remain as leaders in the Eastern NC!
References
External links
Official Website of WRSV
*
{{Rocky Mount-Wilson Radio
RSV
Mainstream urban radio stations in the United States