WRKN (106.1
FM, "106.1 Nash Icon") is a
country music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
-formatted
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
serving the
area. The
Cumulus Media
Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 8 ...
outlet broadcasts at 106.1 MHz with an ERP of 28 kW, and is licensed to
Picayune, Mississippi
Picayune ( ) is the largest city in Pearl River County, Mississippi, United States. The population was 10,878 at the 2010 census. The city is located approximately from New Orleans, Hattiesburg, and Gulfport– Biloxi. The Stennis Space Cen ...
. Its studios are located at the
Place St. Charles
Place St. Charles (formerly the Bank One Center and First NBC Center), located at 201 St. Charles Avenue in the Central Business District of New Orleans, Louisiana, is a 53-story, skyscraper designed in the post-modern style by Moriyama & Tes ...
building in
Downtown New Orleans and the transmitter site is outside
Covington, Louisiana
Covington is a city in, and the parish seat of, St. Tammany Parish, Louisiana, United States. The population was 11,564 at the 2020 United States census. It is located at a fork of the Bogue Falaya and the Tchefuncte River. Covington is part o ...
.
History
The station signed on in
1991
File:1991 Events Collage.png, From left, clockwise: Boris Yeltsin, elected as Russia's first president, waves the new flag of Russia after the 1991 Soviet coup d'état attempt, orchestrated by Soviet hardliners; Mount Pinatubo erupts in the Phi ...
as WZRH with a Top 40/Rock format as "Z 106.1, New Orleans' Untamed Radio." However, this station is most remembered for what it became in 1992: 106.1 the Zephyr with an edgy,
alternative rock
Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from mainstream or commerci ...
format.
"The Zephyr" was the first true commercial alternative station in the New Orleans area, and had quite a following. Kenny Vest was the station's Program Director and Christian Unruh was the first Music Director; Scot Fox, Christian "West" Unruh, Grant Morris, Ross "The Ross Man" Shields, Michelle Hinch (Blake), Zach The Roll Model, Wolfgang, Denver Crabb, and Darren Gauthier were just some of the more recognizable DJs at the station. The station hosted "Zephyrfest" for a number of years drawing in thousands of rock revelers to New Orleans'
City Park
An urban park or metropolitan park, also known as a municipal park (North America) or a public park, public open space, or municipal gardens ( UK), is a park in cities and other incorporated places that offer recreation and green space to resi ...
. The station attained very respectable ratings and had a large impact on the local music scene in the nineties.
In
1996, "106.7 The End" was launched. This was the beginning of the end for The Zephyr, as The End cut into their ratings significantly. In 1997, the station was sold to
Baton Rouge-based Guaranty Broadcasting. On May 12 of that year, the station was flipped to country as WKSY ("Kiss Country 106.1"). Christian Unruh, banned from the station along with the former staff when the format change was imminent, managed to enter the station an hour before Midnight and host the last hour, calling each of the former DJs and letting them each say their goodbyes. The last song played on The Zephyr was "
Radio, Radio
"Radio Radio" is a song written by Elvis Costello and performed by Elvis Costello and the Attractions. The song originated as a Bruce Springsteen-inspired song called "Radio Soul" that Costello had written in 1974. In 1977, Costello reworked ...
" by
Elvis Costello.
In January
2001, the station flipped to
adult contemporary
Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
as "Sunny 106.1". But after
Citadel Broadcasting
Citadel Broadcasting Corporation was a Las Vegas, Nevada-based broadcast holding company. Citadel owned 243 radio stations across the United States and was the third-largest radio station owner in the country. Only iHeartMedia and Cumulus Media ...
acquired the station in 2005, they would flip it to "Martini 106.1" on November 15 of that same year, along with the WMTI call letters. Originally, WMTI started with a hybrid
Smooth Jazz
Smooth jazz is a genre of commercially-oriented crossover jazz and easy listening music that became dominant in the mid 1970s to the early 1990s.
History
Smooth jazz is a commercially oriented, crossover jazz which came to prominence in the 19 ...
/
Adult Standards format, but would evolve back to its previous format by adopting a Soft AC direction in early 2007, putting them in direct competition with rival
WLMG
WLMG (101.9 FM, "Magic 101.9 FM") is a commercial radio station licensed to New Orleans, Louisiana. Owned by Audacy, Inc., it broadcasts an adult contemporary radio format. From mid-November to December 25 each year, it switches to all-Christm ...
.
On December 3, 2007, WMTI flipped to oldies, using the satellite feed from
ABC Radio's "True Oldies" format. Citadel merged with
Cumulus Media
Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 8 ...
on September 16, 2011.
On January 2, 2012, WMTI changed their format to
sports talk
Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
, branded as "The Ticket". Most of the station's programming came from
CBS Sports Radio. The station had one local afternoon show, "The Sports Hangover", hosted by Gus Kattengell. The Ticket hung around for two years, but by the summer of 2015, ratings had dropped precipitously to a 0.7 Nielsen share (still trending up from a 0.0 in the Spring ratings.)
On August 26, 2015, WMTI abruptly dropped the sports format in the middle of "
The Jim Rome Show
''The Jim Rome Show'' is a sports radio talk show hosted by Jim Rome. It airs live for three hours each weekday from 9 a.m. to noon Pacific Time. The show is produced in Los Angeles, syndicated by CBS Sports Radio, and can be heard on affil ...
" and began
stunting with a loop of "
It's The End Of The World As We Know It" by
R.E.M.
R.E.M. was an American rock band from Athens, Georgia, formed in 1980 by drummer Bill Berry, guitarist Peter Buck, bassist Mike Mills, and lead vocalist Michael Stipe, who were students at the University of Georgia. One of the first alternati ...
and "
The Zephyr Song
"The Zephyr Song" is a song by American rock band Red Hot Chili Peppers, released as the second single released from their eighth studio album, ''By the Way'' (2002), on August 17, 2002. The song, as a single, was released in two parts. Both edi ...
" by the
Red Hot Chili Peppers
Red Hot Chili Peppers are an American rock band formed in Los Angeles in 1983, comprising vocalist Anthony Kiedis, bassist Flea, drummer Chad Smith, and guitarist John Frusciante. Their music incorporates elements of alternative rock, funk ...
, telling listeners to listen the following day at 3 PM. At that time, WMTI flipped back to
alternative
Alternative or alternate may refer to:
Arts, entertainment and media
* Alternative (''Kamen Rider''), a character in the Japanese TV series ''Kamen Rider Ryuki''
* ''The Alternative'' (film), a 1978 Australian television film
* ''The Alternative ...
as "106.1 The Underground". The first song under the format was "
Good
In most contexts, the concept of good denotes the conduct that should be preferred when posed with a choice between possible actions. Good is generally considered to be the opposite of evil and is of interest in the study of ethics, morality, ph ...
" by Baton Rouge band
Better Than Ezra
Better Than Ezra is an American alternative rock band based in New Orleans, Louisiana, and signed with The End Records. The band formed in 1988 in Baton Rouge, Louisiana, and consists of Kevin Griffin (vocals and guitar), Tom Drummond (bass ...
. On September 3, 2015, WMTI changed their call letters to WZRH.
On June 19, 2017, at noon, WZRH swapped formats and call signs with
WRKN, as WZRH returned to country, branded as ''
Nash FM
Nash or NASH may refer to:
Places United Kingdom
* Nash, Buckinghamshire
* Nash, London, a hamlet near Keston in the London Borough of Bromley
*Nash, Newport, Wales
* Nash, south Shropshire, a small village and parish in southern Shropshire
* Nas ...
106.1'' under the WRKN calls. In November 2018, the station quietly switched to the ''
Nash Icon
Nash is a media brand owned by Cumulus Media. It covers country music-related properties owned by Cumulus, including radio stations, digital properties and publications ('' Nash Country Daily''), Nash TV (a video on-demand service operated in pa ...
'' branding and playlist (and replacing Nash FM's ''Ty, Kelly & Chuck'' and ''Nash Nights Live'' with syndicated airstaff from WestwoodOne's Nash Icon network).
References
External links
*
{{coord, 30.522, N, 90.020, W, type:landmark_region:US_source:FCC, display=title
RKN (FM)
Cumulus Media radio stations
Radio stations established in 1991
1991 establishments in Mississippi
Country radio stations in the United States