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WOKV-FM (104.5
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
) is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
in
Atlantic Beach, Florida Atlantic Beach is a city in Duval County, Florida, United States and part of the Jacksonville Beaches communities. When the majority of communities in Duval County consolidated with Jacksonville in 1968, Atlantic Beach, along with Jacksonville B ...
, United States, serving the
Jacksonville metropolitan area The Jacksonville Metropolitan Area, also called the First Coast, Metro Jacksonville, or Northeast Florida, is the metropolitan area centered on the principal city of Jacksonville, Florida and including the First Coast of North Florida. According ...
. It airs a news/talk format branded as "News 104.5 WOKV". The station is owned by
Cox Media Group CMG Media Corporation (doing business as Cox Media Group) is an American media conglomerate principally owned by Apollo Global Management in conjunction with Cox Enterprises, which maintains a 29% minority stake in the company. The company pri ...
and broadcasts from studios and a transmitter in the Southside district of Jacksonville.


History

WAQB-FM signed on in July 1967 at 104.9 MHz. It was the FM counterpart of WKTX (1600 AM); its effective radiated power was only 3,000 watts, a fraction of its current power, and it simulcast WKTX's middle of the road music format. Around 1970, it changed its
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...
to WJNJ-FM. In 1979, the station changed its callsign again, this time to WFYV. The station changed its frequency to 104.5 MHz, coupled with a dramatic boost in power. WFYV began running 100,000 watts, the maximum permitted for non-
grandfathered A grandfather clause, also known as grandfather policy, grandfathering, or grandfathered in, is a provision in which an old rule continues to apply to some existing situations while a new rule will apply to all future cases. Those exempt from t ...
FM stations, allowing it to be heard throughout Jacksonville's expanding suburbs, from Southeast
Georgia Georgia most commonly refers to: * Georgia (country), a country in the Caucasus region of Eurasia * Georgia (U.S. state), a state in the Southeast United States Georgia may also refer to: Places Historical states and entities * Related to the ...
to St. Augustine and Gainesville. On March 10, 1980, WFYV became ''Rock 105'' with an
album rock Album-oriented rock (AOR, originally called album-oriented radio) is an FM radio format created in the United States in the 1970s that focuses on the full repertoire of rock albums and is currently associated with classic rock. Album-orient ...
format. Over the years, the station gradually shifted towards
classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, primar ...
. In 2010, following a format change at rival rock station WPLA, WFYV shifted from classic rock to mainstream rock under the name ''Rock 104.5, Jacksonville's Best Rock''. On April 10, 2013, Cox Media announced that "Rock 104.5" was going to "retire", effective April 28. On that day, at 10:07 p.m., the station signed off with a live version of "
Free Bird "Free Bird", also spelled "Freebird", is a song written by Allen Collins and Ronnie Van Zant and performed by American rock band Lynyrd Skynyrd. The song featured on the band's debut album in 1973. Released as a single in November 1974, "Fr ...
" by
Lynyrd Skynyrd Lynyrd Skynyrd ( ) is an American rock music, rock band formed in Jacksonville, Florida. The group originally formed as My Backyard in 1964 and comprised Ronnie Van Zant (lead vocalist), Gary Rossington (guitar), Allen Collins (guitar), Larry Ju ...
, followed by a minute of silence. After that, the station began stunting with a 5-minute loop of teasers of potential formats:
hot talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...
as "Raw Talk, 104.5 The Bone",
soft AC Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet sto ...
as "Easy 104.5", country as "104.5 Brad-FM",
urban contemporary Urban contemporary music, also known as urban music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban contem ...
as "Power 104.5" and Spanish
tropical music Tropical music ( es, música tropical) is a term in the Latin music, Latin music industry that refers to music genres deriving from or influenced by the Spanish-speaking areas of the Caribbean. It includes the islands of Music of Cuba, Cuba, Music ...
as "Caliente 104.5". During the stunting, rock listeners were redirected to sister
alternative rock Alternative rock, or alt-rock, is a category of rock music that emerged from the independent music underground of the 1970s and became widely popular in the 1990s. "Alternative" refers to the genre's distinction from Popular culture, mainstre ...
station WXXJ (then at 102.9 FM, now 106.5 FM). The stunting lasted until midnight on May 1, 2013, when WFYV-FM changed to a simulcast of news/talk-formatted WOKV, abandoning all music entirely. WOKV had previously been heard at FM on 106.5 MHz. On May 16, 2013, WFYV-FM changed its
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...
to WOKV-FM. The FM and AM frequencies remained a simulcast until WOKV AM flipped to sports on January 2, 2019.


Programming

Weekdays on WOKV-FM begin with ''Jacksonville's Morning News with Rich Jones''. The rest of the weekday schedule is syndicated
conservative talk Conservative talk radio is a talk radio format in the United States and other countries devoted to expressing conservative viewpoints of issues, as opposed to progressive talk radio. The definition of conservative talk is generally broad enough ...
shows along with locally anchored news, traffic and weather reports. WOKV hosts include
Brian Kilmeade Brian Kilmeade (born May 7, 1964) is an American television and radio presenter and political commentator for Fox News. On weekdays he co-hosts the morning show, ''Fox & Friends'', and he hosts the Fox News Radio program ''The Brian Kilmeade Sho ...
,
Rush Limbaugh Rush Hudson Limbaugh III ( ; January 12, 1951 – February 17, 2021) was an American conservative political commentator who was the host of '' The Rush Limbaugh Show'', which first aired in 1984 and was nationally syndicated on AM and FM r ...
,
Sean Hannity Sean Patrick Hannity (born December 30, 1961) is an American talk show host, conservative political commentator, and author. He is the host of ''The Sean Hannity Show'', a nationally syndicated talk radio show, and has also hosted a commentar ...
, Chad Benson,
Clark Howard Clark Brian Howard (born June 20, 1955) is a popular consumer expert and podcast host of ''The Clark Howard Show''. Life and career Howard grew up in Atlanta, Georgia. His parents, Bernard and Joy Garson Howard, were prominent members of Atl ...
,
Dana Loesch Dana Lynn Loesch ( ; ; born September 28, 1978) is an American radio and TV host. She is a former spokesperson for the National Rifle Association and a former writer and editor for ''Breitbart News''. Loesch was the host of the program ''Dana'' ...
and ''
Coast to Coast AM ''Coast to Coast AM'' is an American late-night radio talk show that deals with a variety of topics. Most frequently the topics relate to either the paranormal or conspiracy theories. It was hosted by creator Art Bell from its inception in 19 ...
with
George Noory George Ralph Noory (born June 4, 1950) is an American radio talk show host. Since January 2003, Noory has been the weekday host of the late-night radio talk show ''Coast to Coast AM''. The program is syndicated to hundreds of radio stations in ...
''. Weekends feature programs on money, health, gardening, home repair and the syndicated
Bill Cunningham Bill Cunningham may refer to: People *Bill Cunningham (rugby union) (1874–1927), New Zealand rugby union player * Bill Cunningham (footballer), Irish international footballer active in the 1890s *Bill Cunningham (infielder) (1886–1946), profe ...
show. Some weekend hours are paid
brokered programming Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot comm ...
. Most hours on nights and weekends begin with world and national news from
Fox News Radio Fox News Radio is an American radio network owned by Fox News. It is syndicated to over 500 AM and FM radio stations across the United States. It also supplies programming for three channels on Sirius XM Satellite Radio. History In 2003, ...
. The HD2 subchannel airs "Hot 99.5", an
urban adult contemporary Urban adult contemporary, often abbreviated as urban AC or UAC, (also known as adult R&B,) is the name for a format of radio music, similar to an urban contemporary format. Radio stations using this format usually would not have hip hop music ...
format. It feeds translator W258CN (99.5 FM). As WFYV-FM, on-air hosts included
Lex and Terry ''Lex and Terry'' is a syndicated morning radio program hosted by Lex Staley and Terry Jaymes. Lex and Terry is Based in Dallas, Texas, the show is distributed by United Stations Radio Networks. It is heard during weekdays on radio stations throu ...
,
Bubba The Love Sponge Bubba the Love Sponge Clem (born Todd Alan Clem, April 23, 1966) is an American radio personality who hosts ''The Bubba the Love Sponge Show'' on the radio station WWBA in Tampa, Florida, and the subscription service Bubba Army Radio. He can al ...
and Doug " The Greaseman" Tracht.


On-air incidents

In September 24, 2008, WFYV-FM host Gregg Stepp left the station to take a job in
Bakersfield, California Bakersfield is a city in Kern County, California, United States. It is the county seat and largest city of Kern County. The city covers about near the southern end of the San Joaquin Valley and the Central Valley region. Bakersfield's populat ...
, as a Program Director. Stepp was then asked by WFYV-FM management to create a bit that would bring some attention to the station before announcing the return of "The Greaseman" to the Jacksonville airwaves a couple weeks later. Stepp decided to make everyone think he had quit live on-the-air, by giving listeners the idea that station management were planning on firing him but he was quitting before they had the chance. Stepp concluded his bit by saying: This was followed by 11 seconds of dead air, then music played. It was not revealed until much later that Stepp's "quitting" WFYV-FM was merely a bit.WFYV DJ Quits live in mid-broadcast
/ref>


References


External links

* ;FM translator * * {{COXMG OKV-FM News and talk radio stations in the United States Cox Media Group Radio stations established in 1967 1967 establishments in Florida