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WNSY (100.1 FM) is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
in
northwest Georgia Northwest Georgia is a region of the state of Georgia in the United States. It includes 12 counties (listed in the section below), which at the 2010 census had a combined population of 753,032. Northwest Georgia includes some of the southernmos ...
,
licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to Talking Rock. It is owned by Davis Broadcasting of Atlanta and it
simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...
s
WJZA WJZA (1310 AM) is a commercial radio station broadcasting an eclectic mix of smooth jazz, soft rock, light pop and R&B classics in the Atlanta radio market. The station is currently owned by Davis Broadcasting Inc. Its city of license is Deca ...
on 1310 kHz in Decatur. The two stations, along with an Atlanta
FM translator A broadcast relay station, also known as a satellite station, relay transmitter, broadcast translator (U.S.), re-broadcaster (Canada), repeater (two-way radio) or complementary station (Mexico), is a broadcast transmitter which repeats (or tran ...
station at 101.1 MHz,
simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...
a
smooth jazz Smooth jazz is a genre of commercially-oriented crossover jazz and easy listening music that became dominant in the mid 1970s to the early 1990s. History Smooth jazz is a commercially oriented, crossover jazz which came to prominence in the 19 ...
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
. The stations use the dial position of the translator, calling themselves "101.1 WJZA." WNSY's
transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...
is near
Jasper, Georgia Jasper is a city in Pickens County, Georgia, United States. The population was 3,684 at the 2010 census. The city is the county seat of Pickens County. History Jasper was founded in 1853 as seat of the newly formed Pickens County. It was incor ...
, about 50 miles north of
metro Atlanta Metro Atlanta, designated by the United States Office of Management and Budget as the Atlanta–Sandy Springs–Alpharetta, GA Metropolitan Statistical Area, is the most populous metropolitan statistical area in the U.S. state of Georgia and the ...
. Its
broadcast range A broadcast range (also listening range or listening area for radio, or viewing range or viewing area for television) is the service area that a broadcast station or other transmission covers via radio waves (or possibly infrared light, which ...
is most of northwest
Georgia Georgia most commonly refers to: * Georgia (country), a country in the Caucasus region of Eurasia * Georgia (U.S. state), a state in the Southeast United States Georgia may also refer to: Places Historical states and entities * Related to the ...
, but too far from Atlanta to be heard in the city and its close-in suburbs.


History

The station's
construction permit Planning permission or developmental approval refers to the approval needed for construction or expansion (including significant renovation), and sometimes for demolition, in some jurisdictions. It is usually given in the form of a building perm ...
was applied for from the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdiction ...
in 1995. It went on the air as WCHK-FM in 1998. The original WCHK-FM 105.5 is now
WBZY WBZY (105.7 FM broadcasting, FM) – branded Z105.7 – is a commercial Radio broadcasting, radio station licensed to Canton, Georgia, Canton, Georgia (U.S. state), Georgia, broadcasting a Spanish Spanish language, CHR format. Owned by i ...
105.7 and owned by
iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
. The station at 100.1 became
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
Sunny 100 in 1999. In January 2007, Davis Broadcasting of
Columbus, Georgia Columbus is a consolidated city-county located on the west-central border of the U.S. state of Georgia. Columbus lies on the Chattahoochee River directly across from Phenix City, Alabama. It is the county seat of Muscogee County, with which it ...
, completed the purchase of WNSY and WCHK. WNSY, Sunny 100 went off the air on the morning of January 22, 2007, and returned on February 1 with the simulcast of WLKQ, carrying
Regional Mexican Regional Mexican is a Latin music radio format encompassing the musical genres from the different parts of rural Mexico and the Southwestern United States. Genres include banda, country en español, Duranguense, grupero, mariachi, New Mexico ...
programming. Listeners to Sunny 100 were surprised by the loss of the station. For the next 14 months, only two FM stations in Northwest Georgia carried any sort of
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
genre:
WATG WATG may refer to: * WVGC (AM), a radio station (1400 AM) licensed to serve Elberton, North Carolina, United States, which held the call sign WATG in 2022 * WUKV (FM), a radio station (95.7 FM) licensed to serve Trion, Georgia, United States, ...
"95.7 The Ridge" in
Rome , established_title = Founded , established_date = 753 BC , founder = King Romulus (legendary) , image_map = Map of comune of Rome (metropolitan city of Capital Rome, region Lazio, Italy).svg , map_caption ...
and
WSRV WSRV (97.1 FM, "97.1 The River") is a commercial radio station licensed to Gainesville, Georgia, and serving Metro Atlanta. It is owned by the Cox Media Group. WSRV broadcasts a classic rock radio format. The studios and offices are in the C ...
"97.1 The River" in Atlanta, both under the
classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980s ...
format.


The original WCHK-FM

McClure owned the original WCHK-FM, which was located at 105.5 FM and broadcast a locally oriented format that was a mix of country and
Southern Gospel Southern gospel music is a genre of Christian music. Its name comes from its origins in the southeastern United States. Its lyrics are written to express either personal or a communal faith regarding biblical teachings and Christian life, as ...
music. It was a simulcast of WCHK AM 1290, the original station of Cherokee Broadcasting, named for
Cherokee County, Georgia Cherokee County is located in the US state of Georgia. As of the 2020 Census, the population was 266,620. The county seat is Canton. The county Board of Commissioners is the governing body, with members elected to office. Cherokee County is inc ...
. The CHK in turn stands for Cherokee. In 1991 the station received FCC approval to upgrade to a much stronger signal and move to the 105.7 frequency, allowing it to be heard throughout the
metro Atlanta Metro Atlanta, designated by the United States Office of Management and Budget as the Atlanta–Sandy Springs–Alpharetta, GA Metropolitan Statistical Area, is the most populous metropolitan statistical area in the U.S. state of Georgia and the ...
media market A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can receive the same (or similar) television and radio station offerings, and may also incl ...
. This moved the station from its allotment on Bear Mountain near Waleska, to the new tower next to
Interstate 575 Interstate 575 (I-575) is an auxiliary Interstate Highway in the United States, which branches off I-75 in Kennesaw and connects the Atlanta metropolitan area with the North Georgia mountains, extending . I-575 is also the unsigned State R ...
in
Holly Springs, Georgia Holly Springs is a city in Cherokee County, Georgia, United States. The population was 9,189 as of the 2010 census, up from 3,195 in 2000. History The Georgia General Assembly incorporated the place in 1906 as the Town of Holly Springs. Accordin ...
. (It has since moved to
Sweat Mountain Sweat Mountain is a mountain in far northeastern Cobb County, Georgia, in the suburbs north of Atlanta. The exact GNIS location of its summit is , and it has an official (USGS) elevation of above mean sea level. It is the second-highest point i ...
, even closer to Atlanta.) The station remained under local management for a little over a year, briefly as "North Metro's K-105", then with a revamped format as "Atlanta's Classic Country 105.7". In 1993 the frequency was leased by
local marketing agreement In North American broadcasting, a local marketing agreement (LMA), or local management agreement, is a contract in which one company agrees to operate a radio or television station owned by another party. In essence, it is a sort of lease or tim ...
(LMA) to
Jacor Jacor Communications was a media corporation, existing between 1987 and 1999, which owned many radio stations in the United States. In 1998, Jacor was purchased by Clear Channel Communications, now iHeartMedia, for $2.8 billion. Jacor Communicat ...
(which would later merge with Clear Channel) and
simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...
ed WGST AM 640 under the WGST-FM
callsign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...
, especially since that station was extremely difficult to receive at night even locally. In 2000, Clear Channel abandoned the WGST simulcast, and the station became WMXV "Mix 105.7". In 2003, when then WFOX (now WSRV) FM 97.1 abandoned its oldies format, Clear Channel picked up the format, becoming WLCL "Cool 105.7". For the next year, Cherokee Broadcasting was the legal owner of the licenses of two oldies stations in the same area, WNSY and WLCL (although Cherokee Broadcasting only operated WNSY). The 105.7 frequency was sold outright to Clear Channel in 2004, and oldies was abandoned on 105.7 in May 2005.


External links

* {{coord, 34.631, N, 84.491, W, type:landmark_region:US_source:FCC, display=title NSY Cherokee County, Georgia Pickens County, Georgia Radio stations established in 1995 Smooth jazz radio stations in the United States