WNCT (1070 AM) is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

broadcasting a

beach music Beach music, also known as Carolina beach music, and to a lesser extent, Beach pop, is a regional genre of music in the United States which developed from rock/ R&B and pop music of the 1950s and 1960s. Beach music is most closely associate ...

format, as "Beach, Boogie and Blues". Licensed to

Greenville, North Carolina Greenville is the county seat of and the most populous city in Pitt County, North Carolina, Pitt County, North Carolina, United States; the principal city of the Greenville, North Carolina metropolitan area, Greenville metropolitan area; and th ...

, United States, the station serves the Greenville-New Bern area. The station is currently owned by

Curtis Media Group Curtis Media Group is a broadcast media company based in Raleigh, North Carolina, USA. The company owns and operates several North Carolina radio stations and television networks. Broadcast Stations Curtis Media Group owns and operates the fol ...

Inc.

History

In 1963, Roy H. Park, owner of

WNCT-TV WNCT-TV (channel 9) is a television station licensed to Greenville, North Carolina, United States, serving Eastern North Carolina as an affiliate of CBS and The CW Plus. Owned by Nexstar Media Group, the station maintains studios on South ...

, bought WGTC, Greenville's oldest radio station. At the time, the station broadcast at 5,000 watts at 1590 AM. WGTC changed its call letters to the current WNCT two years later. In 1969, WNCT moved to 1070 AM and increased its power to 10,000 watts. Hinton Media Group programmed WNCT when it was "

Talk Talk may refer to: Communication * Communication, the encoding and decoding of exchanged messages between people * Conversation, interactive communication between two or more people * Lecture, an oral presentation intended to inform or instruct ...

1070" and aired its programming on local Cable Channel 7. In 2006, WNCT increased its daytime power to 50,000 watts. The station also became the first AM station in North Carolina to utilize

HD radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...

technology. By 2008, WNCT aired a

contemporary Christian music Contemporary Christian music, also known as CCM, Christian pop, and occasionally inspirational music is a genre of modern popular music, and an aspect of Christian media, which is lyrically focused on matters related to the Christian faith and s ...

format. As of January 5, 2009, the station currently brands itself as "Beach, Boogie and Blues" and plays Carolina Beach Music. On February 2, 2017,

Beasley Media Group Beasley Broadcast Group, Inc., based in Naples, Florida, is an owner/operator of radio stations in the United States. , the company owned 63 stations under the Beasley Media Group name. History The company was founded in 1961 by George G. Beasl ...

announced that it would sell its six stations and four translators in the Greenville-

New Bern New Bern, formerly called Newbern, is a city in Craven County, North Carolina, United States. As of the 2010 census it had a population of 29,524, which had risen to an estimated 29,994 as of 2019. It is the county seat of Craven County and t ...

Jacksonville, North Carolina Jacksonville is a city in Onslow County, North Carolina, United States. As of the 2020 census, the population was 72,723, which makes Jacksonville the 14th-largest city in North Carolina. Jacksonville is the county seat and most populous commu ...

market, including WNCT, to

for $11 million to reduce the company's debt; the deal separated the station from WNCT-FM, which was concurrently divested to Inner Banks Media to comply with FCC ownership limits. The sale was completed on May 1, 2017. The beach music format began a simulcast on

WELS-FM WELS-FM (102.9 FM), also known as ''Beach Boogie and Blues 102.9'' is an American radio station licensed to serve the community of Kinston, North Carolina, United States. The station is owned by Curtis Media Group, via licensee Eastern Airwaves, L ...

in Kinston on July 1, 2017.

Translators

In addition to the two main stations, WNCT is relayed by an additional 3 translators to widen its broadcast area. The translators are fed by

WIKS WIKS (101.9 FM) is an urban contemporary-formatted broadcast radio station licensed to New Bern, North Carolina. The station is owned by Curtis Media Group. WIKS is an affiliate of the Steve Harvey Morning Show. History The 101.9 FM frequency in ...

-HD2.

References

External links

Official Website
NCT Radio stations established in 1940 1940 establishments in North Carolina {{NorthCarolina-radio-station-stub