WMXL (94.5

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

) is a commercial FM

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed to

Lexington, Kentucky Lexington is a city in Kentucky, United States that is the county seat of Fayette County, Kentucky, Fayette County. By population, it is the List of cities in Kentucky, second-largest city in Kentucky and List of United States cities by popul ...

, serving the Lexington metropolitan area. The station, owned by iHeartMedia, Inc., is an automated radio station programmed by the National Programming Group in New York City, and airs an

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

, switching to

Christmas music Christmas music comprises a variety of genres of music regularly performed or heard around the Christmas season. Music associated with Christmas may be purely instrumental, or, in the case of carols or songs, may employ lyrics whose subject ma ...

for much of November and December. None of the air-talent on WMXL live in Lexington, Kentucky. The

radio studio A recording studio is a specialized facility for sound recording, mixing, and audio production of instrumental or vocal musical performances, spoken words, and other sounds. They range in size from a small in-home project studio large enoug ...

s and offices are on Nicholasville Road in South Lexington. WMXL has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...

(ERP) of 85,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s, from a height of above average terrain (HAAT). That gives it a nearly 90-mile broadcasting radius. Its signal is heard as far south as

London London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...

, as far east as Morehead, as far north as

Cincinnati Cincinnati ( ) is a city in the U.S. state of Ohio and the county seat of Hamilton County. Settled in 1788, the city is located at the northern side of the confluence of the Licking and Ohio rivers, the latter of which marks the state line wit ...

and as far west as Louisville. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...

is on Russell Cave Road near Huffman Mill Pike in Lexington, amid the

tower A tower is a tall Nonbuilding structure, structure, taller than it is wide, often by a significant factor. Towers are distinguished from guyed mast, masts by their lack of guy-wires and are therefore, along with tall buildings, self-supporting ...

s for other FM and TV stations. WMXL-FM was the fifth station in the Lexington radio market to begin broadcasting using

HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...

technology, after

WUKY WUKY (91.3 MHz) is a listener-supported, public FM radio station in Lexington, Kentucky. Owned by the University of Kentucky (UK), it has an Adult Album Alternative radio format, airing more than 100 hours of music per week. Some news and inform ...

, WKQQ, WBUL-FM, and WLKT.http://hdradio.com/station_guides/widget.php?id=100 HD Radio Guide for Lexington-Fayette, Kentucky The HD-2

digital subchannel In broadcasting, digital subchannels are a method of transmitting more than one independent program stream simultaneously from the same digital radio or television station on the same radio frequency channel. This is done by using data compress ...

plays

country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...

History

WLAP-FM

In , the station

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

as WLAP-FM. It was the FM counterpart to WLAP 630 AM. The two stations mostly

simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultane ...

WLAP's programming. In the 1940s and 50s, WLAP-AM-FM were

CBS Radio CBS Radio was a radio broadcasting company and radio network operator owned by CBS Corporation and founded in 1928, with consolidated radio station groups owned by CBS and Westinghouse Broadcasting/Group W since the 1920s, and Infinity Broadc ...

Network affiliate In the broadcasting industry (particularly in North America, and even more in the United States), a network affiliate or affiliated station is a local broadcaster, owned by a company other than the owner of the network, which carries some or a ...

s. They carried the line up of CBS dramas, comedies, news, sports,

soap opera A soap opera, or ''soap'' for short, is a typically long-running radio or television serial, frequently characterized by melodrama, ensemble casts, and sentimentality. The term "soap opera" originated from radio dramas originally being sponsored ...

game show A game show is a genre of broadcast viewing entertainment (radio, television, internet, stage or other) where contestants compete for a reward. These programs can either be participatory or Let's Play, demonstrative and are typically directed b ...

s and

big band A big band or jazz orchestra is a type of musical ensemble of jazz music that usually consists of ten or more musicians with four sections: saxophones, trumpets, trombones, and a rhythm section. Big bands originated during the early 1910s an ...

broadcasts during the "

Golden Age of Radio The Golden Age of Radio, also known as the old-time radio (OTR) era, was an era of radio in the United States where it was the dominant electronic home entertainment, entertainment medium. It began with the birth of commercial radio broadcastin ...

." In the 1960s, the two stations played

contemporary hits Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...

In 1974, the simulcast ended. The AM station moved to a

full service Full service or Full Service may refer to: * Full-service radio, a wide range of programming * Full Service Network, a communications company Entertainment * "Full Service", a song by the New Kids on the Block from their album ''The Block'' * F ...

sound, while WLAP-FM remained as at Top 40 outlet. The station was automated, without

disc jockey A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include Radio personality, radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music f ...

s. It used TM's Stereo Rock format as ''"The New WLAP 94 And A 1/2, The Music FM"'' for many years. After transitioning to live programming in 1987, saw its peak of popularity in the late 1980s and early 1990s, shifting to a more

rhythmic contemporary Rhythmic contemporary, also known as Rhythmic Top 40, Rhythmic CHR or rhythmic crossover, is a primarily American music-radio format that includes a mix of EDM, upbeat rhythmic pop, hip hop and upbeat R&B hits. Rhythmic contemporary never uses ...

or "Churban" direction. At that time, the station was known as ''"The New Power 94 And A 1/2, WLAP-FM"''. It was programmed by Lexington native Gregory "Barry Fox" Peddicord. In 1991, Dale O'Brian was named Program Director.

Mix 94.5

On April 1, 1992, O'Brian oversaw a shift to

Hot Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet ...

music and the name Mix 94.5. The station switched its

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

to WMXL to reflect its "Mix" name. Dale O'Brian served as morning show host and program director for much of the early 1990s and was named ''Billboard'' Magazine's "Personality of the Year" in 1996. O'Brian left for the programming position at Z104 in Washington, DC in July 1996. At that point, Rick O'Shea arrived to guide the morning show, and Doug Hamand was given control of the programming. The O'Shea version of the station's Breakfast Club also featured local radio legend Matt Jaeger and former Miss Kentucky Kristie Hicks. Other popular Mix 94.5 air talent during this period included Barry Fox and longtime Lexington air talent Mike Graves. Fox served as music director before assuming programming duties, and the station prospered during the late 1990s. O'Shea left the station in 1998 and Matt Jaeger took over the lead role on the morning show, continuing to dominate the Lexington adult audience. It was during this time period that the station's owner, Jacor Broadcasting, began to replace live air talent with out-of-town recorded shows from within the company. As a result, audience share began to slowly erode, and WMXL has thus never been a market leader under

iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

(which, as Clear Channel Communications, absorbed Jacor in 1999). Station programming today comes from iHeartMedia's "Premium Choice" "Soft Rock" program feed.

Adult Contemporary

Barry Fox left Lexington to program WDJX in Louisville, and was replaced by T.R. Fox, who arrived from Rochester, New York. This Fox, no relation to Barry, programmed the station for several years, before giving way to the return of Dale O'Brian. T.R. Fox oversaw the shift from Hot AC to Mainstream

Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

. Under Program Director Dale O'Brian, WMXL was one of the first stations in the country to go with "All

" during the month of December. In later years, the station began to start Christmas music earlier. These days, from early November until December 26 of each year, WMXL flips to a Christmas format for the holiday season, branding itself as "MixMas on Mix 94.5."

External links

Official website of Mix 94.5
*

References

{{coord, 38.123, N, 84.444, W, type:landmark_region:US_source:FCC, display=title MXL IHeartMedia radio stations Mainstream adult contemporary radio stations in the United States