WMFC (99.3 FM, "Kool Gold 99.3") is a

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed to serve

Monroeville, Alabama Monroeville is the county seat of Monroe County, Alabama, United States. At the 2020 census its population was 5,951. Monroeville is known as the hometown of two prominent writers of the post-World War II period, Truman Capote and Harper Lee, w ...

, United States. The station is owned by Monroe Broadcasting Company, Inc.

Programming

WMFC broadcasts an

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...

music format which includes satellite-fed programming from ABC Radio and Jones Radio Network. In addition to its usual music programming, the station airs

University of Alabama The University of Alabama (informally known as Alabama, UA, or Bama) is a Public university, public research university in Tuscaloosa, Alabama. Established in 1820 and opened to students in 1831, the University of Alabama is the oldest and la ...

athletics events including Crimson Tide football and

basketball Basketball is a team sport in which two teams, most commonly of five players each, opposing one another on a rectangular Basketball court, court, compete with the primary objective of #Shooting, shooting a basketball (ball), basketball (appr ...

History

This station began regular broadcasting in November 1965 with 3,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s of

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...

on a frequency of 99.3

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

. Launched by the Monroe Broadcasting Company, Inc., the station and its sister station WMFC (1360 AM) were owned by William M. Stewart, publisher of the weekly ''Monroe Journal and South Alabamian'' newspaper. WMFC-FM's original broadcast studios were located in a

Quonset hut A Quonset hut is a lightweight prefabricated structure of corrugated galvanized steel having a semi cylindrical cross-section. The design was developed in the United States, based on the Nissen hut introduced by the British during World War I ...

near downtown Monroeville. The station's current studios are in a brick building on Alabama State Route 21, just northeast of the city. In December 1992, WMFC-FM was issued a

construction permit Planning permission or developmental approval refers to the approval needed for construction or expansion (including significant renovation), and sometimes for demolition, in some jurisdictions. It is usually given in the form of a building perm ...

by the FCC that allowed them upgrade to class C2 and to increase broadcast power to 50,000 watts from an antenna 150 meters (492 feet) in height above average terrain. On November 30, 2010, the station changed its call sign to the current WMFC. WMFC has been owned continuously by the Stewart family since its 1965 launch. After station founder William M. Stewart died in early 1995, ownership of Monroe Broadcasting Company, Inc., passed to his widow, Carolyn H. Stewart. The AM/FM station combo is managed by their son, David Stewart, who has been involved with the station since first hosting a weekend radio show at age 10.

References

External links

* {{Oldies Radio Stations in Alabama MFC Oldies radio stations in the United States Radio stations established in 1965 Monroe County, Alabama