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WLVY (94.3 FM) is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
broadcasting a Top 40 (CHR) format. Licensed to
Elmira, New York Elmira () is a city and the county seat of Chemung County, New York, United States. It is the principal city of the Elmira, New York, metropolitan statistical area, which encompasses Chemung County. The population was 26,523 at the 2020 cens ...
, United States, the station serves the Elmira- Corning area. The station is currently owned by Tower Broadcasting LLC and features programming from
CBS News Radio CBS News Radio, formerly known as CBS Radio News and historically known as the CBS Radio Network, is a radio network that provides news to more than 1,000 radio stations throughout the United States. The network is owned by Paramount Global. It ...
,
United Stations Radio Networks United Stations Radio Networks (USRN) is a radio network that provides a variety of radio programs and programming services for radio stations throughout the United States and elsewhere. It is based in New York City. History The company was fou ...
and
Westwood One Westwood One is an American radio network There are two types of radio network currently in use around the world: the one-to-many (simplex communication) broadcast network commonly used for public information and mass-media entertainment, and ...
.


History

The station was signed on by Frank Saia on August 1, 1966, as WEHH-FM, a sister station of
WEHH WEHH (1600 kHz) is a commercial AM radio station which is licensed to two adjacent cities in the Southern Tier of New York, Elmira Heights and Horseheads, New York. It is owned by Tower Broadcasting and airs an Top 40 (CHR) radio format, si ...
. It was
Chemung County Chemung County is a county in the southern tier of the U.S. state of New York. The population was 84,148 as of the 2020 census. Its county seat is Elmira. Its name is derived from a Delaware Indian village whose name meant "big horn". Chemung ...
's first FM
station Station may refer to: Agriculture * Station (Australian agriculture), a large Australian landholding used for livestock production * Station (New Zealand agriculture), a large New Zealand farm used for grazing by sheep and cattle ** Cattle statio ...
. The station broadcast mainly
easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, n ...
and
classical music Classical music generally refers to the art music of the Western world, considered to be distinct from Western folk music or popular music traditions. It is sometimes distinguished as Western classical music, as the term "classical music" also ...
along with a bit of
country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, while the ...
in the mornings, "The Ralph Emery Show". In the 1970s, WEHH-FM broadcast Elmira City Council meetings live, with Tony Volino handling the remote duties from the Council Chambers. In 1976, Saia sold the station to Condit Communications, then-owner of crosstown rival
WELM WELM signed on in 1947 as Chemung County's second radio station and the Elmira-Corning, New York market's third. It broadcasts on 1410 kHz. The station uses a three-tower array, broadcasting with 5,000 watts from a single tower until sundown, wh ...
. Condit changed the call sign to WLVY on March 3, 1976, and the format changed to AOR. The station first was known as ''"The New Y94 FM"'' but then later it was changed into known as ''"The Love Rock 94 FM"'', presumably because of the existence of Y94 in relatively nearby
Syracuse Syracuse may refer to: Places Italy *Syracuse, Sicily, or spelled as ''Siracusa'' *Province of Syracuse United States *Syracuse, New York **East Syracuse, New York **North Syracuse, New York *Syracuse, Indiana * Syracuse, Kansas *Syracuse, Miss ...
. Eventually, the station came to be known simply as ''"The New 94 Rock, WLVY"''. In the early to mid-1980s, the station's programming evolved into more of a
Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or " con ...
/ CHR format first with a rock, new wave/modern rock, and heavy metal emphasis first and then with a dash of bubblegum pop, dance, R&B, freestyle, and hip-hop emphasis to the mix. Since the 1980s, 94 Rock had been consistently among the market leaders in the
Arbitron Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by mergin ...
ratings. On October 3, 2022, Tower Broadcasting, LLC filed paperwork with the FCC to transfer the license of WLVY to the
Family Life Network The Family Life Network is a Christian radio network simulcasting via FM stations across Western and Central New York, as well as northern Pennsylvania from flagship station WCIK. It is owned and operated by the larger Family Life Ministries o ...
, a large regional Christian radio operator out of nearby Bath. On January 2, 2023, it was announced that the station's format would move to
WEHH WEHH (1600 kHz) is a commercial AM radio station which is licensed to two adjacent cities in the Southern Tier of New York, Elmira Heights and Horseheads, New York. It is owned by Tower Broadcasting and airs an Top 40 (CHR) radio format, si ...
and
WELM WELM signed on in 1947 as Chemung County's second radio station and the Elmira-Corning, New York market's third. It broadcasts on 1410 kHz. The station uses a three-tower array, broadcasting with 5,000 watts from a single tower until sundown, wh ...
.


Translators

WLVY recently obtained the frequency 93.7 for Waverly listeners. The 120-watt translator improves the station's signal in "The Valley," which consists of Waverly and South Waverly, Sayre and
Athens Athens ( ; el, Αθήνα, Athína ; grc, Ἀθῆναι, Athênai (pl.) ) is both the capital and largest city of Greece. With a population close to four million, it is also the seventh largest city in the European Union. Athens dominates ...
in
Bradford County, Pennsylvania Bradford County is a county in the Commonwealth of Pennsylvania. It is part of Northeastern Pennsylvania. As of the 2020 census, its population was 59,967. Its county seat is Towanda. The county was created on February 21, 1810, from parts o ...
. It can be received in an area roughly bounded by
Southport Southport is a seaside town in the Metropolitan Borough of Sefton in Merseyside, England. At the 2001 census, it had a population of 90,336, making it the eleventh most populous settlement in North West England. Southport lies on the Irish ...
,
Van Etten Van Etten is a surname. Notable people with the surname include: * Chris Van Etten, American television writer * Hudson Van Etten (1874–1941), United States Navy sailor * Jane Van Etten (born 1871), American composer * Sharon Van Etten (born 1981) ...
and Owego in New York and
Towanda, Pennsylvania Towanda is a borough and the county seat of Bradford County in the U.S. state of Pennsylvania. It is part of Northeastern Pennsylvania and is located northwest of Wilkes-Barre, on the Susquehanna River. The name means "burial ground" in the Algon ...
. The station has a 50-watt translator on 93.7 in Corning. It can be received roughly between Big Flats, Lindley,
Addison Addison may refer to: Places Canada * Addison, Ontario United States *Addison, Alabama *Addison, Illinois *Addison Street in Chicago, Illinois which runs by Wrigley Field *Addison, Kentucky *Addison, Maine *Addison, Michigan *Addison, New York * ...
,
Campbell Campbell may refer to: People Surname * Campbell (surname), includes a list of people with surname Campbell Given name * Campbell Brown (footballer), an Australian rules footballer * Campbell Brown (journalist) (born 1968), American television ne ...
and the Schuyler County line in and around the Meads Creek Valley.


References


External links


Tower Broadcasting Radio Stations
* {{Contemporary Hit Radio Stations in New York LVY Contemporary hit radio stations in the United States Radio stations established in 1966 1966 establishments in New York (state)