WLTP (910

kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...

) is an AM

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

broadcasting a

news/talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...

format Format may refer to: Printing and visual media * Text formatting, the typesetting of text elements * Paper formats, or paper size standards * Newspaper format, the size of the paper page Computing * File format, particular way that informatio ...

. Licensed to

Marietta, Ohio Marietta is a city in, and the county seat of, Washington County, Ohio, United States. It is located in southeastern Ohio at the confluence of the Muskingum and Ohio Rivers, northeast of Parkersburg, West Virginia. As of the 2020 census, Mar ...

, United States, it serves the Parkersburg–Marietta area. The station is owned by

iHeartMedia, Inc. iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

History

WYLI (AM) 910 kHz Marietta, OH Circa 1995

The station began broadcasting August 4, 1964, and originally held the call sign WBRJ. In 1967, the station adopted a

country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...

format. By 1980, the station was airing a MOR format.
Broadcasting Yearbook 1980
',

Broadcasting Broadcasting is the distribution (business), distribution of sound, audio or video content to a dispersed audience via any electronic medium (communication), mass communications medium, but typically one using the electromagnetic spectrum (radio ...

, 1980. p. C-178. Retrieved November 15, 2018. By 1989, the station was again airing a country music format. By 1991, the station had adopted a news-talk format. In January 1995, the station's call sign was changed to WYLI, and by March 1995, the station had been taken silent.Format Changes & Updates
, ''The M Street Journal''. Vol. 12, No. 11. March 15, 1995. p. 2. Retrieved November 15, 2018. In summer of 1996, the station returned to the air, broadcasting a CHR format and carrying ''

Imus in the Morning ''Imus in the Morning'' was a long-running radio show hosted by Don Imus. The show originated on June 2, 1968, on various stations in the Western United States and Cleveland, Ohio before settling on WNBC radio in New York City in 1971. In Octob ...

''.Format Changes & Updates
, ''The M Street Journal''. Vol. 13, No. 28. July 10, 1996. p. 2. Retrieved November 16, 2018.
Broadcasting & Cable Yearbook 1997
',

Broadcasting & Cable ''Broadcasting & Cable'' (or ''Broadcasting+Cable'') is a weekly telecommunications industry trade magazine published by Future US. Previous names included ''Broadcasting-Telecasting'', ''Broadcasting and Broadcast Advertising'', and ''Broadcast ...

, 1997. p. B-350. Retrieved November 17, 2018.Format Changes & Updates
, ''The M Street Journal''. Vol. 15, No. 7. February 18, 1998. p. 2. Retrieved November 17, 2018. In early 1998, the station was again taken silent. In September of that year WYLI was purchased by WRCM Ltd. Under the direction of former WKNR (1220) broadcasters Todd Bartley and Jim Pogras the station returned to the air with an oldies format before transitioning to a locally based

All Sports All Sports is the first greatest hits album by Australian rock and pop band The Sports, released in December 1982. The album peaked at number 35 on the Australian Kent Music Report. Reception Steve Schnee from AllMusic AllMusic (previou ...

format as "AM Stereo 910 The Sport" that aggressively covered local sports, news, and had popular locally-hosted sports talk shows that rewarded fans who joined the "locker room.".Format Changes & Updates
, ''The M Street Journal''. Vol. 15, No. 37. September 16, 1998. p. 2. Retrieved November 17, 2018. In early 2000, the station was again taken silent.Format Changes & Updates
, ''The M Street Journal''. Vol. 17, No. 8. February 23, 2000. p. 2. Retrieved November 17, 2018. The station's former studio and tower location in Marietta was torn down to make room for a community water park. The towers were moved about eight miles southwest to Boaz, West Virginia. In 2001, the station's call sign was changed back to WBRJ, and the station returned to the air, continuing to air a sports format.Format Changes & Updates
, ''The M Street Journal''. Vol. 18, Issue 21. June 27, 2001. p. 5. Retrieved November 17, 2018.
Broadcasting & Cable Yearbook 2002-2003
',

, 2002. p. D-351-352. Retrieved November 17, 2018. In 2004, the station's call sign was changed to WLTP, and it adopted a talk format.

References

External links

FCC History Cards For WLTP (AM) (1964-1980)
{{IHeartMedia

LTP LTP may refer to: Biology and medicine * Lateral tibial plateau, part of a leg bone * Lipid transfer proteins, proteins found in plant tissues * Long-term potentiation (neurophysiology), a long-lasting enhancement in signal transmission between ...

Marietta, Ohio IHeartMedia radio stations News and talk radio stations in the United States Radio stations established in 1964 1964 establishments in Ohio