WLTF is a radio station licensed to Martinsburg, West Virginia. Owned by the West Virginia Radio Corporation, it broadcasts an

Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

format. Its signal covers the "four state" region, east into

Washington, DC ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan ...

, south to Luray, Virginia, west into Grantsville, Maryland, and north into Altoona, Pennsylvania, although the station primarily targets Martinsburg.

History

On October 31, 2014, Prettyman Broadcasting announced the sale of WLTF to West Virginia Radio Corporation (WVRC) for an unknown sum. Included in the same were sister stations

WEPM WEPM is a News/Talk/Sports formatted broadcast radio station licensed to Martinsburg, West Virginia, serving the Eastern Panhandle of West Virginia. WEPM is owned and operated by John and David Raese, through licensee West Virginia Radio Corpora ...

and

WICL WICL (95.9 FM) is a Country formatted broadcast radio station licensed to Williamsport, Maryland, serving the Hagerstown/ Martinsburg area. WICL is owned and operated by John and David Raese, through licensee West Virginia Radio Corporation of ...

. WVRC assumed control of the stations, through a

Local marketing agreement In North American broadcasting, a local marketing agreement (LMA), or local management agreement, is a contract in which one company agrees to operate a radio or television station owned by another party. In essence, it is a sort of lease or tim ...

, on November 1. The purchase was consummated on February 13, 2015, at a price of $3 million. On November 24, 2017, the station flipped to a CHR format and changed its call sign to WKMZ-FM. The station was unable to reclaim its legacy WKMZ callsign due to the existence of WKMZ-LP in

Ruckersville, Virginia Ruckersville is a census-designated place (CDP) in Greene County, Virginia, United States, located in a rural area north of Charlottesville. The population as of the 2020 Estimate was 1,321, a 17.7% increase from the 2010 census with 1,141. Th ...

. On April 24, 2019, the station changed its call sign back to WLTF. On April 30, 2019, WLTF dropped its

Contemporary Hit Radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...

format as "97.5 WKMZ" and began stunting with

Christmas Music Christmas music comprises a variety of genres of music regularly performed or heard around the Christmas season. Music associated with Christmas may be purely instrumental, or, in the case of carols or songs, may employ lyrics whose subject ma ...

as "Santa 97.5". At Midnight, on May 1, 2019, the stunting ended and the format of WLTF flipped to

branded as "Today's 97-5".

References

External links

Today's 97-5 Online
* {{Adult Contemporary Radio Stations in West Virginia Mainstream adult contemporary radio stations in the United States Martinsburg, West Virginia LTF Radio stations established in 1951 1951 establishments in West Virginia