WLRQ-FM (99.3

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

"Lite Rock 99.3") is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Cocoa, Florida Cocoa is a city in Brevard County, Florida, Brevard County, Florida. The population was 19,041 at the 2020 United States Census. It is part of the Palm Bay, Florida, Palm Bay–Melbourne, Florida, Melbourne–Titusville, Florida, Titusvil ...

, and serving the

Space Coast The Space Coast is a region in the U.S. state of Florida around the Kennedy Space Center (KSC) and Cape Canaveral Space Force Station. It is one of several "themed" coasts around Florida. All orbital launches from American soil carrying NASA astr ...

including

Melbourne Melbourne ( ; Boonwurrung/Woiwurrung: ''Narrm'' or ''Naarm'') is the capital and most populous city of the Australian state of Victoria, and the second-most populous city in both Australia and Oceania. Its name generally refers to a met ...

and

Brevard County Brevard County ( ) is a county located in the east central portion of the U.S. state of Florida. As of the 2020 census, the population was 606,612, making it the 10th-most populated county in Florida. The official county seat is located in T ...

. The station is owned by . It broadcasts an

adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

, switching to

Christmas music Christmas music comprises a variety of genres of music regularly performed or heard around the Christmas season. Music associated with Christmas may be purely instrumental, or, in the case of carols or songs, may employ lyrics whose subject ma ...

for much of November and December. On weekdays, WLRQ-FM carries syndicated shows from

John Tesh John Frank Tesh (born July 9, 1952) is an American pianist and composer of pop music, as well as a radio host and television presenter. He hosts the ''Intelligence for Your Life'' radio show. In addition, since 2014, he has hosted ''Intelligen ...

"Intelligence for Your Life" in middays and

Delilah Delilah ( ; , meaning "delicate";Gesenius's ''Hebrew-Chaldee Lexicon'' ar, دليلة, Dalīlah; grc, label=Greek, Δαλιδά, Dalidá) is a woman mentioned in the sixteenth chapter of the Book of Judges in the Hebrew Bible. She is loved b ...

's request and dedication show in the evening. Saturday mornings feature the

Ellen K Ellen K. (born September 19, 1962) is an American radio personality in the Los Angeles, California market and a television host. She is the host of the Ellen K Radio Show on KOST 103.5 FM, and the nationally-syndicated weekend program ''Ellen K Wee ...

show from co-owned

KOST KOST (103.5 FM) is a commercial radio station in Los Angeles, California. Owned by iHeartMedia, it broadcasts an AC radio format, switching to Christmas music for much of November and December. Its studios are co-located with its sister stati ...

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...

. WLRQ-FM has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...

(ERP) of 50,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s. The station broadcasts using

HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...

technology. The HD-2

digital subchannel In broadcasting, digital subchannels are a method of transmitting more than one independent program stream simultaneously from the same digital radio or television station on the same radio frequency channel. This is done by using data compress ...

formerly carried a

beach music Beach music, also known as Carolina beach music, and to a lesser extent, Beach pop, is a regional genre of music in the United States which developed from rock/ R&B and pop music of the 1950s and 1960s. Beach music is most closely associate ...

and

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...

format.

History

On , the station

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

the air. The

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...

was WEZY-FM, with the EZ standing for

easy listening Easy listening (including mood music) is a popular music genre and radio format that was most popular during the 1950s to 1970s. It is related to middle-of-the-road (MOR) music and encompasses instrumental recordings of standards, hit songs, n ...

and

beautiful music Beautiful music (sometimes abbreviated as BM, B/EZ or BM/EZ for "beautiful music/easy listening") is a mostly instrumental music format that was prominent in North American radio from the late 1950s through the 1980s. Easy listening, elevator musi ...

. WEZY-FM played quarter hour sweeps of mostly instrumental

cover version In popular music, a cover version, cover song, remake, revival, or simply cover, is a new performance or recording by a musician other than the original performer or composer of the song. Originally, it referred to a version of a song release ...

s of popular songs, as well as

Broadway Broadway may refer to: Theatre * Broadway Theatre (disambiguation) * Broadway theatre, theatrical productions in professional theatres near Broadway, Manhattan, New York City, U.S. ** Broadway (Manhattan), the street **Broadway Theatre (53rd Stree ...

and

Hollywood Hollywood usually refers to: * Hollywood, Los Angeles, a neighborhood in California * Hollywood, a metonym for the cinema of the United States Hollywood may also refer to: Places United States * Hollywood District (disambiguation) * Hollywood, ...

show tunes. But by the 1980s, the easy listening format was aging. At first WEZY-FM added more soft vocals and reduced the instrumentals. But by the late 1980s, it had made the transition to

soft adult contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet sto ...

. On , the station changed its call sign to WLRQ-FM. The new call letters helped separate the station from its beautiful music past, aiming at a more youthful audience, representing the new moniker Lite RocQ (Rock).

References

External links

* LRQ-FM Radio stations established in 1982 IHeartMedia radio stations 1982 establishments in Florida {{Florida-radio-station-stub