WPIF (1470
AM) is a
radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
broadcasting an
oldies
Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
format. Licensed to
Georgetown, South Carolina
Georgetown is the third oldest city in the U.S. state of South Carolina and the county seat of Georgetown County, South Carolina, Georgetown County, in the South Carolina Lowcountry, Lowcountry. As of the 2010 United States Census, 2010 census ...
, United States, the station serves the Myrtle Beach area and serves a particular focus towards the residents of
Pawleys Island.
History
WPIF originally signed on as WGOO in March 1962 by the Collins Corporation of Vidalia, Georgia with Frank K. Graham, President. Gordon Linscott was the original station manager with Charles Lohr and Vincent Hayes as other managers during the period 1962 to 1967. The station's programming was a variety of music. On May 1, 1967, WGOO was sold to Winyah Bay Broadcasting Company of Georgetown with A. I. Fogel as President. Harry R. "Tad" Fogel was station manager and the call letters were changed to WINH. WINH affiliated with the ABC Information Network on June 1, 1968, and in September 1971, WINH-FM (now
WWXM
WWXM (97.7 FM) is a Top-40 radio station licensed to Garden City, South Carolina and serves the Grand Strand area. The iHeartMedia, Inc. outlet is licensed by the Federal Communications Commission (FCC) to broadcast with an effective radiated po ...
) signed on. Both the AM & FM stations were sold in October 1984. Tad Fogel was inducted into the South Carolina Broadcaster's Association "Hall of Fame" in January 2010.
After the 1984 sale, the WINH call letters were changed to WVBX on March 20, 1985. On April 15, 1994, the station changed its call sign to WLMC.
In August 2018, WLMC changed formats from gospel to oldies.
WGTN Enters Coast Country
Radioinsight - November 5, 2018
On January 9, 2022 the station rebranded as "The New 101.1 PI-FM", continuing their oldies format but focusing more on the listeners of Pawleys Island. The station changed its call sign to WPIF to match on January 24.
Previous logo
References
External links
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PIF
Oldies radio stations in the United States
Radio stations established in 1962
1962 establishments in South Carolina
{{SouthCarolina-radio-station-stub