WHKR (102.7 FM, "The Hitkicker") is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

Rockledge, Florida Rockledge is the oldest city in Brevard County, Florida. The city's population was 24,926 at the 2010 United States Census, and is part of the Palm Bay−Melbourne− Titusville Metropolitan Statistical Area. History Rockledge was officially ...

, and serving the

Space Coast The Space Coast is a region in the U.S. state of Florida around the Kennedy Space Center (KSC) and Cape Canaveral Space Force Station. It is one of several "themed" coasts around Florida. All orbital launches from American soil carrying NASA astr ...

. It is owned by

Cumulus Media Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 87 ...

and broadcasts a

country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

. WHKR has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...

(ERP) of 50,000

watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...

s. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...

is off Parrish Road in Cocoa West ().

History

The station first

signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...

in 1989. Previously known as "WHKR 102.7 The Hitkicker", on July 3, 2013, at 3pm, after playing "

Parking Lot Party "Parking Lot Party" is song co-written and recorded by American country music artist Lee Brice. It was released in May 2013 as the fourth single from his 2012 album '' Hard 2 Love''. The song was written by Brice, Rhett Akins, Thomas Rhett and Luk ...

" by

Lee Brice Kenneth Mobley Brice Jr. (born June 10, 1979), known professionally as Lee Brice, is an American country music singer and songwriter, signed to Curb Records. Brice has released five albums with the label: '' Love Like Crazy'', '' Hard to Love'', ...

, WHKR aired a brief

stunt A stunt is an unusual and difficult physical feat or an act requiring a special skill, performed for artistic purposes usually on television, theaters, or cinema. Stunts are a feature of many action films. Before computer generated imagery spec ...

sequence along with the top-of-the-hour

station identification Station identification (ident, network ID or channel ID or bumper) is the practice of radio and television stations and broadcast network, networks identifying themselves on-air, typically by means of a call sign or brand name (sometimes known, ...

. It then joined Cumulus's nationally growing country brand as "

Nash FM Nash or NASH may refer to: Places United Kingdom *Nash, Buckinghamshire * Nash, London, a hamlet near Keston in the London Borough of Bromley *Nash, Newport, Wales *Nash, south Shropshire, a small village and parish in southern Shropshire * Nash, ...

102.7 Melbourne". The first song on "Nash" was

Randy Houser Shawn Randolph Houser (born December 18, 1975) is an American country music singer and songwriter. Signed to Universal South Records in 2008, he charted the single "Anything Goes". It was a top 20 hit on the '' Billboard'' country singles chart a ...

's ''

How Country Feels ''How Country Feels'' is the third studio album by American country music artist Randy Houser. It was released on January 22, 2013, through Stoney Creek Records. Houser wrote seven of the album's fifteen tracks. The album was produced by Derek G ...

''. It was the first song on all new Nash FM stations up to that point. On October 5, 2020, WHKR returned to its original branding as "102.7 The Hitkicker."WHKR Returns To The Hitkicker
Radioinsight - October 12, 2020

Previous logo

References

External links

* HKR Cumulus Media radio stations 1989 establishments in Florida Radio stations established in 1989 Country radio stations in the United States {{Florida-radio-station-stub