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WHCY (106.3
MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...
), known as 106.3 The Bear, is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to Blairstown,
New Jersey New Jersey is a state in the Mid-Atlantic and Northeastern regions of the United States. It is bordered on the north and east by the state of New York; on the east, southeast, and south by the Atlantic Ocean; on the west by the Delaware ...
and serving the
Sussex Sussex (), from the Old English (), is a historic county in South East England that was formerly an independent medieval Anglo-Saxon kingdom. It is bounded to the west by Hampshire, north by Surrey, northeast by Kent, south by the English ...
,
Warren A warren is a network of wild rodent or lagomorph, typically rabbit burrows. Domestic warrens are artificial, enclosed establishment of animal husbandry dedicated to the raising of rabbits for meat and fur. The term evolved from the medieval A ...
, and Morris County areas of
North Jersey North Jersey comprises the northern portions of the U.S. state of New Jersey between the upper Delaware River and the Atlantic Ocean. The designation of northern New Jersey with a distinct toponym is a colloquial one rather than an administrati ...
plus
East Stroudsburg, Pennsylvania East Stroudsburg is a borough in Monroe County, Pennsylvania, United States. It is located in the Poconos region of the state. Originally known as "Dansbury", East Stroudsburg was renamed for geographic reasons when the Delaware, Lackawanna, and ...
. It airs a
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...
and is owned by
iHeartMedia, Inc. iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
WHCY carries syndicated programs from co-owned
Premiere Networks Premiere Networks (formerly Premiere Radio Networks, shortened as PRN) is an American media company, a wholly owned subsidiary of iHeartMedia, for which it currently serves as its main original radio content distribution and production arm. It ...
including ''
The Bobby Bones Show ''The Bobby Bones Show'' is an American nationally syndicated country music radio show aired during the morning drive. The Bobby Bones Show originated in Austin, Texas, but now originates from studios at WSIX-FM in Nashville. The show is syndica ...
'' in morning
drive time Drive time is the daypart in which radio broadcasters can reach the most people who listen to car radios while driving, usually to and from work, or on public transportation. Drive-time periods are when the number of radio listeners in this c ...
and '' After Midnight with Granger Smith'' overnight. WHCY has an
effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would hav ...
(ERP) of 460
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s as a Class A station. The
transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna (radio), antenna. The transmitter itself generates a radio frequency alternating current, which i ...
is off Millbrook Road in
Hardwick Township, New Jersey Hardwick Township is a township in Warren County, New Jersey. As of the 2020 U.S. census, the township's population was 1,598, a decrease of 98 (-5.8%) from the 2010 census count of 1,696. History Hardwick Township was created around 1713 thro ...
. The studios and offices are shared with
sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...
s
WNNJ WNNJ is a Class B1 FM radio station licensed to Newton, New Jersey, broadcasting on 103.7 FM. They serve the Sussex County, New Jersey radio market while also reaching northeastern Pennsylvania and Orange County, New York. The station is owned ...
and WSUS in a state-of-the-art facility at 45 Ed Mitchell Avenue in
Franklin, New Jersey Franklin is a borough in Sussex County, in the U.S. state of New Jersey. As of the 2010 United States Census, the borough's population was 5,045signed on Signing may refer to: * Using sign language * Signature A signature (; from la, signare, "to sign") is a handwritten (and often stylized) depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on do ...
the air in . The
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assigne ...
was WFMV and the format was
Oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
. The studios were in the former
DL&W The Delaware, Lackawanna and Western Railroad (also known as the DL&W or Lackawanna Railroad) was a U.S. Class 1 railroad that connected Buffalo, New York, and Hoboken, New Jersey (and by ferry with New York City), a distance of . Incorporated in ...
Blairstown railroad station. From 1973 to 1977, Warren Broadcasting Corporation owned WFMV, along with WCRV 1580 AM in
Washington, New Jersey Washington is a Borough (New Jersey), borough in Warren County, New Jersey, Warren County, in the U.S. state of New Jersey. As of the 2010 United States census, the borough's population was 6,461,silent. The station tagline was "Golden FMV," and featured DJs Sy Marsh, Chucky B, Wayne Scott, Scott O'Connor, Tommy John, Rod Baumann, Dave Garey, Tony Dee, Geoffrey Kevin Doll, Bill Reilly, and others. WFMV also used the moniker "Tri-State Goldmine," since its signal banged into a sliver of
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
State, although the Warren County/Poconos NJ-PA region was the station's primary target. The music followed a 50's, 60's, 70's, and "Future Gold" four-category rotation. FMV had a generous list of Future Gold songs, jumping on records such as "''Emma''" by
Hot Chocolate Hot chocolate, also known as hot cocoa or drinking chocolate, is a heated drink consisting of shaved chocolate, melted chocolate or cocoa powder, heated milk or water, and usually a sweetener like whipped cream or marshmallows. Hot chocolate ...
, "''L-O-V-E''" by
Al Green Albert Leornes Greene (born April 13, 1946), better known as Al Green, is an American singer, songwriter, pastor and record producer best known for recording a series of soul hit singles in the early 1970s, including " Take Me to the River", ...
,
John Lennon John Winston Ono Lennon (born John Winston Lennon; 9 October 19408 December 1980) was an English singer, songwriter, musician and peace activist who achieved worldwide fame as founder, co-songwriter, co-lead vocalist and rhythm guitarist of ...
's "#9 ''Dream''," Chaka Khan's "''Once You Get Started'',"
Ben E. King Benjamin Earl King (né Nelson; September 28, 1938 – April 30, 2015) was an American soul and R&B singer and record producer. He is best known as the singer and co-composer of " Stand by Me"—a US Top 10 hit, both in 1961 and later ...
's "''Supernatural Thing''," Sammy John's "Chevy Van,"
Sugarloaf A sugarloaf was the usual form in which refined sugar was produced and sold until the late 19th century, when granulated and cube sugars were introduced. A tall cone with a rounded top was the end product of a process in which dark molasses, a r ...
's "''Don't Call Us, We'll Call You''" and
War War is an intense armed conflict between states, governments, societies, or paramilitary groups such as mercenaries, insurgents, and militias. It is generally characterized by extreme violence, destruction, and mortality, using regular o ...
's "''
Low Rider "Low Rider" is a song written by American funk band War (American band), War and producer Jerry Goldstein (producer), Jerry Goldstein, which appeared on their album ''Why Can't We Be Friends?'', released in 1975. It reached number one on the Hot ...
''." Even if listeners weren't into the
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
, which weren't that old then, Golden FMV's current song category rivaled the playlists of any New York, Philly, or Allentown top forty station at the time. WFMV became very promotions-oriented during this period, tying in with venues such as The Still in Tranquility for contests like "Kissable Lips," in which female listeners were invited to send in a lipstick imprint of their lips for a chance to win a blind date with an 'FMV
disc jockey A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include Radio personality, radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music f ...
, dinner and drinks included. The station was unique among suburban/smaller market stations for being extremely personality-driven, with GM Chuck Bettyeman, to his credit, holding regular staff meetings at which the disc jockeys – mostly on their first or second jobs in radio – were encouraged to have fun on the air, add humor, and be themselves. As Chucky put it, "You can be as good as anyone on WABC if you want to." In January 1977, Kurt Gebauer was hired as VP/General Manager and the station became "FM 106", retaining the oldies format, but updating to a more 1960s-centric sound. The DJs at the time were: Mark Austin, Steve Altemus, Tommy John, George Fuller, Rod Baumann, Ron Kaplan, Bill Chamberlain, Patty Martene and others.


Top 40/Rock and Hot AC

In 1980, with Russ Long as GM, the station switched to a
Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or " con ...
/
Rock Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wales ...
hybrid format. WFMV was sold to Clearview Broadcasting in 1981. In 1984, after Russ Long left for WVPO and WSBG, under a new GM Bill Dimmick, WFMV evolved into more of a Hot Adult Contemporary format. Ratings were always mediocre to below average. At the time advertising tended to be from the Stroudsburg and Pocono area. With Stroudsburg-based
WSBG WSBG (93.5 FM) is a radio station broadcasting a hot adult contemporary format. Branding itself as "The Poconos Best Variety", it features current hits mixed with recurrent hits from the early 1990s to today. Licensed to Stroudsburg, Pennsylvania ...
switching to a similar format in 1984, WFMV lost more advertising but survived. In 1986, Barbara Perry took over as GM. In the summer of 1988 due to environmental issues and drought, the station was forced to leave the air from 10 a.m. to 6 p.m. daily for several summer months. Eventually, that problem was resolved. By then, the station format was mostly gold-based adult contemporary. On-air staff members included Rockin' T Tom Rocco, Allen Garrett, Paul Maason, Kevin Roe, Doctor J, Corey Hansen, Chris Maget, Mark West, Gerrie Burke, Paul LaFever, Chris DeBello, Jo-Ann (Holden) George and Sean O'Casey, and Bill Reilly (Sunday mornings). In the spring of 1990 WFMV dropped this format and returned to
oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as we ...
, with hits primarily from 1964 to 1984, and occasionally stretching the year range. The tagline was "Classic Hits 106." In the fall of 1990 the station changed the range to music from 1955 to about 1983. Sue Lafever took over as GM in 1991. Ratings were very low and the station began to lose money.


Country Music

In the fall of 1992 the owners hired a new general manager, Rick Musselman who decided several weeks later to fill a hole in the market. Since May 1988, Sussex and Warren counties had no country music station but could get
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
-based WYNY 97.1. Later that year WYNY moved its frequencies to 103.5, which could not be heard in WFMV's listening area due to 103.7 WNNJ-FM's broadcasting on nearly the same frequency (103.7). Country music fans were without any way to receive country music in the area until 1990 when WRWD in the Hudson Valley signed on. Still reception for that station was good in Sussex County but poor in Warren County. Saturday, October 24, at 8 p.m., WFMV
Classic Hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980s ...
106 ended with ''
99 Luftballons "99 Luftballons" (german: link=no, Neunundneunzig Luftballons, "99 balloons") is a song by the German band Nena from their 1983 self-titled album. An English-language version titled "99 Red Balloons", with lyrics by Kevin McAlea, was also relea ...
'' by
Nena Gabriele Susanne Kerner (born 24 March 1960), better known as Nena, is a German singer and songwriter who rose to international fame in 1983 as the lead vocalist of the band Nena (band), Nena with the Neue Deutsche Welle song "99 Luftballons". I ...
.
American Country Countdown ''American Country Countdown'', also known as ''ACC'', is a weekly internationally syndicated radio program which counts down the top 40 country songs of the previous week, from No. 40 to No. 1, according to the ''Billboard'' Country Airplay cha ...
came on next, which WFMV had already been running since 1991 at 8:00 PM Sundays. At midnight the station became "WHCY Hot Country 106.3". WHCY stood for Hot
Country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, while the ...
which are still the call letters today. The country format immediately made FM 106.3 profitable and the station received mediocre to above average ratings over the years. The station had live morning and afternoon drive
disc jockey A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include Radio personality, radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music f ...
s during the week and middays on Saturdays and Sundays. The rest of the time it ran Jones Satellite-delivered Country programming. In the spring of 1994 the station dropped satellite programming for a live local presentation. Airstaff included Bob O., Rich Wilson, Jo-Ann Holden, Christa Robinson, Doctor J, Tony Lawrence, Matt Black, Frankie West- Frank Tammera , Tom Rocco, Biii E Dow, Doug Hall, Dave The Rave, Johnny Randolph, and others. Paul LeFevre continued to do
voiceovers Voice-over (also known as off-camera or off-stage commentary) is a production technique where a voice—that is not part of the narrative (non-diegetic)—is used in a radio, television production, filmmaking, theatre, or other presentations. ...
. In March 1996 the station was sold to Nassau Broadcasting. A few people, including Bob O, exited, but most of the staff stayed on and the Country format continued. More on-air changes were made in 1997 with the addition of Rod Bauman as middays and program director. Matt Black, Doctor J, and Tony Lawrence would exit at this point. Chris Debello and Simon Knight would also arrive on staff. Ratings always had huge rises and falls over the years on this station. While ratings were always decent there was concern about the long term viability of the country format. There were two other stations competing locally. A station with an automated country format, 107.1 FM ( WRNJ-FM), signed on shortly after WHCY adopted the Hot Country format in 1992. WRNJ had low ratings, but still this was taking from WHCY. Then, in the summer of 1997,
WLEV WLEV (100.7 FM, "100.7 WLEV") is a commercial radio station licensed to serve Allentown, Pennsylvania. The station is owned by Cumulus Media, Inc., through licensee Radio License Holding CBC LLC, and broadcasts an adult contemporary music forma ...
on 96.1 FM in the nearby
Lehigh Valley The Lehigh Valley (), known colloquially as The Valley, is a geographic region formed by the Lehigh River in Lehigh County and Northampton County in eastern Pennsylvania. It is a component valley of the Great Appalachian Valley bound to the no ...
, became known as Cat Country with the
WCTO WCTO (96.1 FM, "Cat Country 96 & 107") is a radio station licensed to serve Easton, Pennsylvania. The station is owned by Cumulus Media and serves the Lehigh Valley region of Pennsylvania. Cat Country 96.1 is simulcasted on 107.1 WWYY-FM in Belv ...
calls. WLEV's calls moved to the other
Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
station in that market on 100.7 FM. An FM country station in the Lehigh Valley was speculated to adversely affect WHCY. Nassau toyed with the ideas of a
rock Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wales ...
format or all news format in the fall of 1997. At the end of the year, WHCY opted to keep the
country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, while the ...
format, but using more
syndication Syndication may refer to: * Broadcast syndication, where individual stations buy programs outside the network system * Print syndication, where individual newspapers or magazines license news articles, columns, or comic strips * Web syndication, ...
and automation to cut costs. In 1998 the station became
automated Automation describes a wide range of technologies that reduce human intervention in processes, namely by predetermining decision criteria, subprocess relationships, and related actions, as well as embodying those predeterminations in machines ...
part-time and live part-time with satellite programming in the evenings. The station would later that year replace Rich Wilson with former WYNY airstaff member Frank Bruno for mornings along with longtime air staff member Jo-Ann George, and the format continued for a couple more years with moderate success.


Return to Top 40

On August 25, 2000, Nassau switched to a straight
Contemporary Hit Radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...
format. The Hot Country airstaff was spread to other Nassau radio stations while the new airstaff moved to WHCY from several other Nassau stations. The station tagline was "Max 106.3, Today's Hit Music"; the first song on "Max" was "
It's Gonna Be Me "It's Gonna Be Me" is a song by American boy band NSYNC. It was released through Jive Records, as the second single from their second studio album '' No Strings Attached'' (2000) in the United States, and as the third single from the internati ...
" by
NSYNC NSYNC (, ; also stylized as *NSYNC or 'N Sync) was an American boy band formed by Chris Kirkpatrick in Orlando, Florida, in 1995 and launched in Germany by BMG Ariola Munich. Their self-titled debut album was successfully released to European ...
. The It featured Chaz and Kara in the Morning. Jo-Ann George returned in the fall of 2001, replacing Kara. The station was automated on overnights only initially. Other staffers included Matt Sneed, Mark Myles, Trish Davis, Jason Barsky (initially program director), Kyle D., and Kenny Hoyt of Channel X and others. Programming was a blend of
Rock Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wales ...
,
Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quie ...
Crossovers,
Dance music Dance music is music composed specifically to facilitate or accompany dancing. It can be either a whole musical piece or part of a larger musical arrangement. In terms of performance, the major categories are live dance music and recorded danc ...
, R&B, and a limited amount of
Rap Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...
. Ratings became slightly more consistent. Nassau then sold the station along with 3 other stations and 2 local marketing agreement deals to Clear Channel (now
iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
) in exchange for cash plus
WODE-FM WODE-FM (99.9 FM, "99.9 The Hawk") is a commercial FM radio station licensed to serve Easton, Pennsylvania. The station's service contour covers the Lehigh Valley area of Pennsylvania and New Jersey. The station is owned by Cumulus Media, th ...
and
WEEX WEEX (1230 AM) is a radio station in Easton, Pennsylvania, United States, owned by Cumulus Media, through licensee Radio License Holding CBC, LLC. The station airs a sports radio format branded as "Fox Sports Lehigh Valley", carrying the Fox Spor ...
in the Lehigh Valley in the winter of 2001. Matt Sneed would stay with Nassau and go to
WPST WPST (94.5 FM, "94-5 PST") is a commercial radio station licensed to Trenton, New Jersey, airing a CHR format known as "94-5 PST". Owned by Townsquare Media, the station serves Central Jersey, the Delaware Valley, Philadelphia and its northern ...
. Jason Barsky stayed with Clear Channel as PD and eventually Mornings in Harrisburg, PA and is currently at KDND in Sacramento, CA doing Mornings with the same team. Under Clear Channel, the station changed only slightly initially. In 2002 the station began to lean younger and play more Rap and R & B product. At that point the airstaff gradually changed and the station gradually began automating more timeslots during the day. "Borasio" moved into the afternoon slot and Mark Myles exited. Kyle continued with the station at night assisting "Borasio" with the station (leaving in 2004 to head to WBHT.) In January 2003, they began simulcasting Z100's ''Elvis Duran and the Morning Zoo'' and made a few more airstaff changes. Until the summer of 2004 Max 106.3 was playing a large amount of rap along with a lot of alternative rock and R & B material. One of the large contributors to the alternative rock portion of the programming during 2003 was the Channel X program, originally created and hosted by "Borasio", a host named "Uncle Kenny" (Hoyt-singer for a local metal band named Crushpile with no known former radio experience) was recruited. This name, however, was used only once and "Kenny" was the on-air name to be used during the short-lived period of the program (January 2003-September 2003). The original time slot for the program was 10pm to midnight. Due to high demand, the program was extended to 9 pm. Within the 9 months of the program's existence, it peaked at an astounding 37 percent market share (
Arbitron Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by mergin ...
2003). Many attribute the show's success to a combination of Kenny's antics and the musical mix (which ranged from modern-day rock such as Linkin Park to old thrash bands like Anthrax and Slayer). Kenny's approach was far different from the cardboard cut-out standard of today's commercial radio. The entire 3-hour show was done live with no preparation, additional writers or hosts. Although fictitious "record label executives" had been known to drop by the station for "exclusive interviews". Bizarre on-air comments, stories, blank-outs, spasms, sound effects and more were not uncommon for the program. Despite the success of this program and others, since 2002 advertising was becoming a tough sell because the format leaned too young. As a result, Max 106.3 dropped all the
Rap Rapping (also rhyming, spitting, emceeing or MCing) is a musical form of vocal delivery that incorporates "rhyme, rhythmic speech, and street vernacular". It is performed or chanted, usually over a backing beat or musical accompaniment. The ...
and R&B product, the Channel X program, added more Pop
Rock Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wales ...
from the 1990s, and became an Adult CHR format. They use the phrase "90s and Now". The station was heavily automated as well. On Monday, July 28, 2008, Max 106.3 dropped all local operations in favor of "Today's Best Hits" from ABC Radio. Friday, December 19, 2008, was the last day ''
Elvis Duran and the Morning Show Elvis Aaron Presley (January 8, 1935 – August 16, 1977), or simply Elvis, was an American singer and actor. Dubbed the " King of Rock and Roll", he is regarded as one of the most significant cultural figures of the 20th century. His ener ...
'' was aired on WHCY. In 2009, ABC Radio's format was dropped and Clear Channel's Premium Choice CHR format was picked up with ''Valentine In The Morning''. In 2010, the station again was airing ''Elvis Duran and The Morning Show''.


Return to Country

On December 1, 2022, at midnight, after playing " Boulevard of Broken Dreams" by
Green Day Green Day is an American rock band formed in the East Bay of California in 1987 by lead vocalist and guitarist Billie Joe Armstrong, together with bassist and backing vocalist Mike Dirnt. For most of the band's career, they have been a powe ...
, WHCY flipped back to country as "106.3 The Bear." The first song on "The Bear" was " Son of a Sinner" by Jelly Roll.106.3 The Bear Debuts in Northwest NJ
Radioinsight - December 1, 2022
It soon picked up the syndicated ''
Bobby Bones Show ''The Bobby Bones Show'' is an American nationally syndicated country music radio show aired during the morning drive. The Bobby Bones Show originated in Austin, Texas, but now originates from studios at WSIX-FM in Nashville. The show is syndic ...
'' for mornings.


Previous logo


References


External links


WHCY 106.3 The BearStation information for WHCY-FM
* {{IHeartMedia HCY Sussex County, New Jersey Radio stations established in 1973 1973 establishments in New Jersey IHeartMedia radio stations Country radio stations in the United States