WGGY-HD2
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WGGY-HD2 is an
adult album alternative Adult album alternative (also triple-A, AAA, or adult alternative) is a radio format. See pages 9 and 10Mills, Joshua. "A New Radio Music Format: Rock for Prosperous Adults" New York Times, Feb 28 1994, p. 2. ProQuest. Web. Accessed September 4, 2 ...
radio station in
Scranton, Pennsylvania Scranton is a city in the Commonwealth (U.S. state), Commonwealth of Pennsylvania, United States, and the county seat of Lackawanna County, Pennsylvania, Lackawanna County. With a population of 76,328 as of the 2020 United States census, 2020 U ...
. The station's website states "Independent Radio" as part of its mission. Station IDs often include the phrase "It's different here." On August 5, 2013 The Mountain moved from its original frequency at 102.3 MHz under the call letters of WDMT to the HD2 sub-channel of 98.5
WKRZ WKRZ (98.5 FM, "98.5 KRZ") is a commercial radio station licensed to Freeland, Pennsylvania, and serving the Wilkes-Barre - Scranton - Northeastern Pennsylvania radio market. It has aired a Top 40/CHR radio format since 1980. The station is ow ...
and assumed the call letters WKRZ-HD2. The Mountain and 98.5 KRZ are owned and operated by Audacy including radio stations
WKRZ WKRZ (98.5 FM, "98.5 KRZ") is a commercial radio station licensed to Freeland, Pennsylvania, and serving the Wilkes-Barre - Scranton - Northeastern Pennsylvania radio market. It has aired a Top 40/CHR radio format since 1980. The station is ow ...
,
WGGY WGGY (101.3 FM broadcasting, FM, "Froggy 101") is a commercial radio station licensed to serve Scranton, Pennsylvania. The station is owned by Audacy, Inc. and broadcasts a country music format. WGGY uses HD Radio, and broadcasts an Adult Albu ...
,
WILK-FM WILK-FM (103.1 MHz, "WILK Newsradio") is a commercial news/talk radio station licensed to Avoca, Pennsylvania. Owned by Audacy, Inc., WILK-FM extends its broadcast range throughout Northeastern Pennsylvania with three full-power repeaters: WILK ...
,
WILK Wilk is a surname of English and Polish-language origin. In Poland, the surname means wolf and is pronounced . It has 35,000 bearers in Poland and ranks about 60th on the list of the most popular Polish surnames (fifth in Podkarpackie Voivodeship ...
and most recently WHBS, taking The Mountain's frequency at 102.3 MHz under a new format. On April 26, 2019 The Mountain moved to WGGY's HD2 signal.


Format

The Mountain built its reputation on a "More Music, Less Hype" philosophy without typical on-air contests and stereotypical radio. The playlist includes old and new adult rock, many
B-side The A-side and B-side are the two sides of phonograph records and cassettes; these terms have often been printed on the labels of two-sided music recordings. The A-side usually features a recording that its artist, producer, or record compan ...
tracks, as well as music from local artists in the
Northeastern Pennsylvania Northeastern Pennsylvania (NEPA) is a geographic region of the U.S. state of Pennsylvania that includes the Pocono Mountains, the Endless Mountains, and the industrial cities of Scranton, Wilkes-Barre, Pittston, Hazleton, Nanticoke, and Carbon ...
region. The Mountain previously featured hosts referred to as "Mountain Guides," not DJs. Unlike typical DJs who run many promotions, the guides typically gave background on a musician or song. Great guides such as Lou Fontaine, Jack Meyers, Cathy Donnelly, and Jim Rising shared their passion for music with listeners until the move to the new frequency of 98.5-HD2. Alan K. Stout's "Music On The Menu" show aired Sundays at 8pm on The Mountain until August 2013. Alan showcases music from local musicians, including interviews and live in-studio performances. Music On The Menu is an exclusive staple of the Northeast PA radio community, and continues to air on
WWRR WWRR is a classic hits radio station in Scranton, Pennsylvania, United States, known as ''The River, 105 and 103-5''. Programming is simulcast on co-owned WYCK/1340 AM & W264CG/100.7FM, licensed to nearby Plains Township, Pennsylvania. The sta ...
on Sundays at 9pm. This formatting style is similar to those of other "Mountain" radio stations owned by Entercom, including
KHTP KHTP (103.7 FM, "Hot 103-7"), is a commercial radio station in Seattle. The station is owned and operated by Audacy, Inc. and it airs a classic hip-hop radio format. The studios and offices are on Fifth Avenue in Downtown Seattle. KHTP's tr ...
in Seattle.


Previous formats

The station previously operated as 102.3 Rebel Radio in the early 1990s, formatted after
MTV MTV (Originally an initialism of Music Television) is an American cable channel that launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group, part of Paramount Media Networks, a di ...
. Playing the
glam metal Glam metal (also known as hair metal or pop metal) is a subgenre of heavy metal that features pop-influenced hooks and guitar riffs, upbeat rock anthems, and slow power ballads. It borrows heavily from the fashion and image of 1970s glam r ...
bands ( hip hop added later) and wild station imaging brought Rebel Radio many critics. The station died about the same time as glam metal lost popularity. It later reverted to Q-102, a
Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or " con ...
format and later Kiss 102.3 through the mid-1990s. Low ratings finally saw the change in ownership and change in formats. Buzz 102 played all '80s music, much of which consisted of shows syndicated from other markets. Ratings began to drop as this format began to wear out after about two years. It was at that point that the station began operating as The Mountain.


Digital radio

The Mountain's digital signal requires an
HD Radio HD Radio (HDR) is a trademark for an in-band on-channel (IBOC) digital radio broadcast technology. It generally simulcasts an existing analog radio station in digital format with less noise and with additional text information. HD Radio is used ...
receiver. The Mountain also streams via its website.


References


External links

* HD Radio stations Adult album alternative radio stations in the United States GGY-HD2 Radio stations established in 1963 1963 establishments in Pennsylvania {{Pennsylvania-radio-station-stub