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WFAY (1230 AM) is a
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...
to serve
Fayetteville, North Carolina Fayetteville () is a city in and the county seat of Cumberland County, North Carolina, United States. It is best known as the home of Fort Bragg, a major U.S. Army installation northwest of the city. Fayetteville has received the All-America C ...
, United States. The station is owned by Jeffrey Andrulonis'
Andrulonis Media Andrulonis Media, LLC is a multimedia marketing firm that owns several radio stations in the United States. It is controlled by the Andrulonis family and currently has stations based in the Grand Strand of South Carolina and Cumberland County in No ...
. WFAY serves the Fayetteville area. WFAY is the
flagship station In broadcasting, a flagship (also known as a flagship station or key station) is the broadcast station which originates a television network, or a particular radio or television program that plays a key role in the branding of and consumer loyalt ...
of the Carolina Country network, a
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
network covering portions of North and South Carolina, and having been in Andrulonis's hands on and off since 1995, it is the flagship of the entire Andrulonis Media portfolio.


History

WFAI signed on the air in 1947. At one time, WFAI was a
CBS Radio CBS Radio was a radio broadcasting company and radio network operator owned by CBS Corporation and founded in 1928, with consolidated radio station groups owned by CBS and Westinghouse Broadcasting/Group W since the 1920s, and Infinity Broadc ...
affiliate carrying
Arthur Godfrey Arthur Morton Godfrey (August 31, 1903 – March 16, 1983) was an American radio and television broadcaster and entertainer who was sometimes introduced by his nickname The Old Redhead. At the peak of his success, in the early-to-mid 1950s, Godf ...
,
Art Linkletter Arthur Gordon Linkletter (born Gordon Arthur Kelly or Arthur Gordon Kelly; sources differ; July 17, 1912 – May 26, 2010) was a Canadian-born American radio and television personality. He was the host of ''House Party'', which ran on CBS radio a ...
and
Ma Perkins ''Ma Perkins'' (sometimes called ''Oxydol's Own Ma Perkins'') is an American radio soap opera that was heard on NBC from 1933 to 1949 and on CBS from 1942 to 1960. It was also broadcast in Canada, and Radio Luxembourg carried it in Europe. The ...
. Jack Lee bought WFAI in 1960, and his "Open Mike" may have been the first talk show in Fayetteville. Danny Highsmith hosted "Talk Back" in the 1970s. "Talk Back" aired from 10–11 a.m. Monday to Friday. Lee had worked with Joy Pyne in Delaware, and her show was on WFAI at one time. Curt Nunnery hosted "Curt's Coffee Club" from 1960 to 1991, later moving the show to
WFLB WFLB (96.5 FM, "Bob FM") is a classic hits radio station located in Fayetteville, North Carolina, owned by Beasley Media Group, LLC., through licensee Beasley Media Group, LLC. The WFLB studios are located east of downtown Fayetteville, and its tr ...
. WFAI was owned by Beasley Broadcasting in late 1970s and early 1980s. In the 1970s, WFAI carried ABC Radio News from the American Entertainment Radio Network. The radio station slogan as a country station was "Fayetteville's Friend WFAI." Other slogans used were "WFAI Plays Favorites" coming out of ABC news at the bottom of the hour and the Station ID was "A Proud Part of the Beasley Broadcast Group, WFAI Fayetteville, North Carolina". The line up on WFAI in the mid- to late-1970s was Rudy Hickman 6-10A.M., Smoky King 10A.M.-2P.M., Terry Jordan 2-6P.M., and Scott Matthews 6P.M. to midnight. Also on the air was Ted Harris, who had come from WFNC; Mike Edwards, who had come from WHPY Clayton; and overnights Midnight-6 was Mike Huffman. Bob Brandon, who was in high school, went under the name Bob Clark at that time, and worked weekends. He went on to WFNC Fayetteville, and later, WSOC-FM in Charlotte. Bob Lee Chilcote handled Sunday mornings. Such programs as Fort Bragg Public Affairs, FCCYC, and Country Crossroads aired. Using the name "Bob Lee" and his show was "Turn Your Radio On" from 9–10:30 a.m., Bob played southern gospel music and used the Ray Stevens' song "Turn your Radio On" as the theme. Woody Gosnell usually handled the Sunday afternoons from Noon–6. One of the Sunday standards was Terry Jordan's "At the Console" in which he played organ music both church-oriented and classical, recorded at various churches in the Fayetteville area. "At the Console" aired from 10:30–11 a.m. From 11–noon a church service aired live. In the area of local news, the standard bearer was Johnnie Joyce, having come over from WFBS Spring Lake, whose newscasts aired from 5:30 to 9:30 a.m. each day Monday to Friday and also in the afternoons, with updates as needed. Sue Morrison, a graduate of the Radio TV program at CCTI, now CCCC in Sanford, provided those news updates in the late 1970s. In the 1970s WFAI also carried Winston Cup NASCAR races, now known as Sprint Nextel racing, which at that time was provided by MRN the Motoring Racing Network. In 1980, WFAI became a Mutual Broadcasting System affiliate of the Larry King Show, which aired from midnight to 5 a.m. WFAI management cancelled the show after numerous complaints from its country listening audience. As a country station, WFAI was a reporting station for Billboard magazine and had been awarded numerous platinum and gold records for its contribution to country music. In summer of 1981, WFAI hosted a free country concert. The top act was Ronnie McDowell. The opening act was Alabama. In the early 1980s the on-air staff included Tim Williams, Mike Kirchen, Mike Hankey. Keith Cramer eith Eckhardt worked overnights until he graduated from Westover Sr. High. On March 1, 1991, WFAI changed from music of the
big band A big band or jazz orchestra is a type of musical ensemble of jazz music that usually consists of ten or more musicians with four sections: saxophones, trumpets, trombones, and a rhythm section. Big bands originated during the early 1910s an ...
era to traditional
gospel music Gospel music is a traditional genre of Christian music, and a cornerstone of Christian media. The creation, performance, significance, and even the definition of gospel music varies according to culture and social context. Gospel music is com ...
targeting
African-American African Americans (also referred to as Black Americans and Afro-Americans) are an Race and ethnicity in the United States, ethnic group consisting of Americans with partial or total ancestry from sub-Saharan Africa. The term "African American ...
listeners. Station owners Henry Hoot and Rev. Gardner Altman also owned WFLB, which played more contemporary gospel music. WFAI would play
Shirley Caesar Shirley Ann Caesar-Williams (born October 13, 1938), known professionally as Shirley Caesar, is an American gospel singer whose career has spanned seven decades. She has won 11 Grammys in addition to Dove Awards and Stellar Awards; Caesar is kno ...
, Willie Neal Johnson and
The Gospel Keynotes ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the m ...
, and the Rev.
James Cleveland James Edward Cleveland (December 5, 1931 – February 9, 1991) was an American gospel singer, musician, and composer. Known as the King of Gospel, Cleveland was a driving force behind the creation of the modern gospel sound by incorporating trad ...
, while WFLB would play
The Kingsmen The Kingsmen are a 1960s rock band from Portland, Oregon, United States. They are best known for their 1963 recording of R&B singer Richard Berry's "Louie Louie", which held the No. 2 spot on the ''Billboard'' charts for six weeks and ha ...
,
Chuck Wagon Gang The Chuck Wagon Gang is a Country gospel musical group, formed in 1935 by David P. ("Dad") Carter, oldest son Ernest ("Jim") along with daughters Lola ("Rose") and Effie ("Anna"). The group got their first radio break as sponsored singers for Bewl ...
and
The Bishops The Bishops are a British indie rock band from London, England, who formed in 2002. The band has released three albums. History Early years The band formed in 2002 when twins Mike and Pete Bishop met drummer Chris Mcconville while working at ...
. Station manager Rosa "Lady Gospel" Freeman said the station's announcers would be Don Reid, Bob Gay, Omega Sutton, Danny Davis and Dwayne Collins, and that WFAI would also have area ministers. Jeff Andrulonis and Colonial Radio Group bought WFAI from Altman in 1995 and changed it to
news/talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...
. At the time, it had
Spanish language Spanish ( or , Castilian) is a Romance languages, Romance language of the Indo-European language family that evolved from colloquial Latin spoken on the Iberian peninsula. Today, it is a world language, global language with more than 500 millio ...
broadcasts at night.Michael Futch,"Radio Station to Go Spanish," ''The Fayetteville Observer'', June 22, 2002. The station began airing
Michael Reagan Michael Edward Reagan (born March 18, 1945) is an American political commentator, Republican strategist, and former radio talk show host. He is the adopted son of former U.S. president Ronald Reagan and his first wife, actress Jane Wyman. He wo ...
and
Oliver North Oliver Laurence North (born October 7, 1943) is an American political commentator, television host, military historian, author, and retired United States Marine Corps lieutenant colonel. A veteran of the Vietnam War, North was a National Secu ...
, "Fayetteville's Morning News," and sports broadcasts including the
Carolina Panthers The Carolina Panthers are a professional American football team based in Charlotte, North Carolina. The Panthers compete in the National Football League (NFL), as a member club of the league's National Football Conference (NFC) South division. T ...
,
North Carolina State North Carolina State University (NC State) is a public land-grant research university in Raleigh, North Carolina. Founded in 1887 and part of the University of North Carolina system, it is the largest university in the Carolinas. The universit ...
, and college and professional basketball playoff games. After a year, "The Fort" made changes to de-emphasize "political" talk.
Gary Burbank Gary Burbank (born Billy Purser, July 1941 in Memphis, Tennessee) is an American radio personality. He was heard daily on WLW in Cincinnati, Ohio, from June 15, 1981 until December 21, 2007 and nationally as the voice of his fictional character, ...
was added and Reagan and
Pete Rose Peter Edward Rose Sr. (born April 14, 1941), also known by his nickname "Charlie Hustle", is an American former professional baseball player and manager. Rose played in Major League Baseball (MLB) from 1963 to 1986, most prominently as a membe ...
were dropped. WFAI later added
The Fabulous Sports Babe ''The Fabulous Sports Babe'' was a semi-fictional character who hosted various American sports radio broadcasts. The program, hosted by Tampa Bay area resident Nanci Donnellan, was syndicated across the United States on both ESPN Radio and ESPN2, ...
and
G. Gordon Liddy George Gordon Battle Liddy (November 30, 1930 – March 30, 2021) was an American lawyer, FBI agent, talk show host, actor, and convicted felon in the Watergate scandal as the chief operative in the White House Plumbers unit during the Nixon admi ...
. Madeleine Raymond hosted a controversial, often sexually-oriented talk show from 1997 to 1999, with a target audience that included men on the nearby military bases. WFAI became WFAY and dropped the "Fort" name in 2000 as part of an image change, though the station kept its talk format. In 2001, WFAY added a full-time sports talk station, WCIE. Allen Smothers, news director for WFAY and WCIE, started Fayetteville's first local sports talk show in June 2001. WFAY changed to mostly
ESPN Radio ESPN Radio, which is alternately platform-agnostically branded as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the original banner of "SportsRadio ESPN". ...
in 2002 with drive-time sports talker Ryan Kilbane taking over as Operations Director. WFAY also carried Shaw University football games in 2004 through the Shaw Bear Sports Radio Network as Shaw won the CIAA Championship and Pioneer Bowl that year. In January 2006, Norsan Consulting and Management applied to buy WFAY from Colonial Radio group, and began
Spanish language Spanish ( or , Castilian) is a Romance languages, Romance language of the Indo-European language family that evolved from colloquial Latin spoken on the Iberian peninsula. Today, it is a world language, global language with more than 500 millio ...
broadcasts, as Andrulonis began an ultimately unsuccessful attempt to
corner Corner may refer to: People *Corner (surname) *House of Cornaro, a noble Venetian family (''Corner'' in Venetian dialect) Places *Corner, Alabama, a community in the United States *Corner Inlet, Victoria, Australia *Corner River, a tributary of ...
the radio market in the
Twin Tiers The Twin Tiers are the collective counties that lie on the New York-Pennsylvania border on either side of the 42nd parallel north. The region is predominantly rural and contains many small towns. Separately, the two halves of the Twin Tiers regi ...
of New York and Pennsylvania. On April 17, 2008 WFAY returned to a
Sports radio Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
format, broadcasting the ESPN Radio Network and some local programming. WFBX ESPN 1450 Spring Lake airs the same programming. The two stations operated under a management agreement between DR Media LLC and C.R.S. Radio Holdings. On February 22, 2016, as it became clear that Andrulonis's Twin Tiers efforts had failed to make a significant impact (much less corner the market) against the established and stronger-signaled competition there, he announced he was buying back WFAY and WFBX as the company returned its focus to the Carolinas. He also announced that, as many other AM radio stations were doing at the time, both stations would be getting FM translators to boost their coverage. Colonial resumed operating the stations under a local marketing agreement March 1. In addition to ESPN Radio programming, WFAY broadcasts ECU football and basketball. Jeff Andrulonis announced on October 4, 2016 that the station would not broadcast the game between the Pirates and the
South Florida Bulls The South Florida Bulls (also known as the USF Bulls) are the athletic teams that represent the University of South Florida. USF competes in NCAA Division I and is a member of the American Athletic Conference for all sports besides sailing, w ...
the following Saturday. This was in response to a protest made by members of the school's marching band prior to the
UCF The University of Central Florida (UCF) is a public research university whose main campus is in unincorporated Orange County, Florida. UCF also has nine smaller regional campuses throughout central Florida. It is part of the State University ...
game the previous Saturday to address racial justice and police brutality. On October 8, 2016 WFAY went silent. On November 22, 2016, WFAY returned to the air with ESPN sports, branded as "ESPN Fayetteville". The purchase by Colonial Media and Entertainment, at a price of $771,641, was consummated on December 1, 2016.


References


External links

* * {{Country Radio Stations in North Carolina
FAY A fairy (also fay, fae, fey, fair folk, or faerie) is a type of mythical being or legendary creature found in the folklore of multiple European cultures (including Celtic, Slavic, Germanic, English, and French folklore), a form of spirit, o ...
Radio stations established in 1947 1947 establishments in North Carolina Country radio stations in the United States