WDRR also known as "93.9 Bob FM", is a

classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980 ...

radio station located in

Augusta, Georgia Augusta ( ), officially Augusta–Richmond County, is a consolidated city-county on the central eastern border of the U.S. state of Georgia. The city lies across the Savannah River from South Carolina at the head of its navigable portion. Georgi ...

. The station is licensed to the town of

Martinez, Georgia Martinez ( ) is a census-designated place (CDP) in Columbia County, Georgia, United States. It is a northwestern suburb of Augusta and is part of the Augusta, Georgia metropolitan area. The population was 35,795 at the 2010 census. Geography Mar ...

by the

Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdicti ...

(FCC) and broadcasts with an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...

(ERP) of 13 kW. The station is owned by

Beasley Broadcast Group Beasley Broadcast Group, Inc., based in Naples, Florida, is an owner/operator of radio stations in the United States. , the company owned 63 stations under the Beasley Media Group name. History The company was founded in 1961 by George G. Bea ...

, Inc., through licensee Beasley Media Group, LLC. Its studios are located just two blocks from the Augusta-Richmond County border in unincorporated

Columbia County, Georgia Columbia County is a county located in the east central portion of the US state of Georgia. As of the 2010 census, the population was 124,035. The legal county seat is Appling, but the ''de facto'' seat of county government is Evans.

and the transmitter is in Augusta proper near Fort Gordon.

History

WMTZ 94.3 FM signed on in 1984 as a

contemporary country ''Contemporary Country'' was a 22-volume series issued by Time-Life during the early 1990s, spotlighting country music of the 1970s through mid 1990s. Each volume in the series chronicled a specific time period – the early-1970s, the mid-1970s ...

outlet. In 1989, it switched formats to oldies and became "94 Gold". Slow growth in 1991 forced the station to again switch formats. This time, (hot adult contemporary) and a new moniker "Magic 94". The station became WGOR in December 1992 when Beasley Broadcasting took over and reverted with an

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music (broadly characterized as classic rock and pop rock) from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as ...

format as "Oldies 94". In 1994, WGOR upgraded its signal to 13 kW. and moved to 93.9 FM becoming "93.9 Cool FM" and later changed to "Oldies 93.9". In 2004, WGOR moved the oldies format and call letters to the weaker 102.7 FM, becoming Oldies 102.7, while 93.9 was launched as

classic country Classic country is a music radio format that specializes in playing mainstream country and western music hits from past decades. Repertoire The radio format specializes in hits from the 1950s through the early 1980s, and focus primarily on innov ...

"93.9 The Bulldog" with the WKDG call-letters. Shortly after, the station was issued a C&D letter from Clear Channel Communications, which had launched

WIBL WIBL (107.7 FM), known as "The Bull", is a commercial radio station in Central Illinois with a country music radio format. WIBL is licensed to Fairbury, Illinois, and serves the Bloomington-Normal radio market. It is owned by Pilot Media, wh ...

several weeks previous as "105.7 The Bull" and claimed the station was infringing on its trademark. WKDG became "93.9 The Big Dog", but kept the classic country format. In 2005, after a year where the station showed little growth, the station flipped to a rock-based

format as "93.9 The Drive" under the WDRR call letters, playing rock and softer rock music from the 1970s, early 1980s and several 1960s songs, excluding motown and

soul In many religious and philosophical traditions, there is a belief that a soul is "the immaterial aspect or essence of a human being". Etymology The Modern English noun '' soul'' is derived from Old English ''sāwol, sāwel''. The earliest atte ...

-type music typically found on an

station. Featured artists were

The Rolling Stones The Rolling Stones are an English Rock music, rock band formed in London in 1962. Active for six decades, they are one of the most popular and enduring bands of the album era, rock era. In the early 1960s, the Rolling Stones pioneered the g ...

Journey Journey or journeying may refer to: * Travel, the movement of people between distant geographical locations ** Day's journey, a measurement of distance ** Road trip, a long-distance journey on the road Animals * Journey (horse), a thoroughbred ra ...

John Mellencamp John J. Mellencamp (born October 7, 1951), previously known as Johnny Cougar, John Cougar, and John Cougar Mellencamp, is an American singer-songwriter. He is known for his catchy brand of heartland rock, which emphasizes traditional instrument ...

, Billy Joel, America (band), and Eric Clapton. After the flip, the station gradually evolved into

classic rock Classic rock is a US radio format which developed from the album-oriented rock (AOR) format in the early 1980s. In the United States, the classic rock format comprises rock music ranging generally from the mid-1960s through the mid 1990s, prima ...

(eliminating the softer rock songs), and no longer used the term "Hits" in its branding, instead opting for "93.9 The Drive....Classics." In April 2010, the station flipped to an adult hits format under the

Bob FM BOB FM is the on-air brand of a number of FM radio stations in the United States and formerly in Canada. The BOB FM format mostly concentrates on album rock, alternative rock and pop hits from the 1980s and 90s, especially those popular during t ...

branding. Since the change, the format has evolved to a classic hits format, using the slogan "The 80s and More." The station features primarily 1980s music along with some 1970s music and very early 1990s pop and rock music, although still using the "Bob FM" branding typically found on an adult hits station.

References

External links

93.9 Bob FM
— official website * {{coord, 33.438, N, 82.088, W, type:landmark_region:US_source:FCC, display=title DRR Radio stations established in 1984 1984 establishments in the United States DRR

History

See also

References

External links