WAEC (860

kHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that on ...

) is an AM

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

Atlanta, Georgia Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,715 ...

, broadcasting a

Christian Christians () are people who follow or adhere to Christianity, a monotheistic Abrahamic religion based on the life and teachings of Jesus Christ. The words ''Christ'' and ''Christian'' derive from the Koine Greek title ''Christós'' (Χρι ...

talk Talk may refer to: Communication * Communication, the encoding and decoding of exchanged messages between people * Conversation, interactive communication between two or more people * Lecture, an oral presentation intended to inform or instruct ...

format. The station is owned by

Beasley Broadcast Group Beasley Broadcast Group, Inc., based in Naples, Florida, is an owner/operator of radio stations in the United States. , the company owned 63 stations under the Beasley Media Group name. History The company was founded in 1961 by George G. Beasl ...

, Inc., through licensee Beasley Media Group, LLC, and is known on-air as "Love 860". The station's programming features a wide variety of local and national ministries including J. Vernon McGee, Albert Pendarvis, Ken Hagin and local pastors. WAEC also broadcasts health, lifestyle, and entertainment programs. Originally a 1,000-watt daytime-only station, in the mid-1980s WAEC increased power to 5,000 watts, then was licensed for a 24-hour signal with 500 watts during nighttime hours and 2,500 watts during critical hours. The station uses a non-directional antenna during daytime and critical hours, and a directional antenna system at night. The broadcast towers are located near the Flat Shoals Road exit of

Interstate 20 Interstate 20 (I‑20) is a major east–west Interstate Highway in the Southern United States. I-20 runs beginning at an interchange with Interstate 10, I-10 in Scroggins Draw, Texas, and ending at an interchange with Interstate 95, I-95 in Flo ...

in Atlanta.

History

WERD

WERD was the first radio station owned and operated by

African Americans African Americans (also referred to as Black Americans and Afro-Americans) are an ethnic group consisting of Americans with partial or total ancestry from sub-Saharan Africa. The term "African American" generally denotes descendants of ens ...

. The station was established in

in 1948. Though

WDIA WDIA (1070 AM) is a radio station based in Memphis, Tennessee. Active since 1947, it soon became the first radio station in the United States that was programmed entirely for African Americans. It featured black radio personalities; its success in ...

Memphis Memphis most commonly refers to: * Memphis, Egypt, a former capital of ancient Egypt * Memphis, Tennessee, a major American city Memphis may also refer to: Places United States * Memphis, Alabama * Memphis, Florida * Memphis, Indiana * Memp ...

was on the air a year earlier carrying black-oriented programming, the station was not owned by African Americans. Jesse B. Blayton Sr., an accountant, bank president, and Atlanta University professor, purchased WERD in 1949 for $50,000. He changed the station format to "black appeal" and hired his son Jesse Jr. as station manager. "Jockey" Jack Gibson was hired soon after, and by 1951 was the most popular DJ in Atlanta. The station was housed in the

Masonic Freemasonry or Masonry refers to Fraternity, fraternal organisations that trace their origins to the local guilds of Stonemasonry, stonemasons that, from the end of the 13th century, regulated the qualifications of stonemasons and their inte ...

building on

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, then one of the wealthiest black neighborhoods in the United States. Located in that same building was the headquarters of the new

Southern Christian Leadership Conference The Southern Christian Leadership Conference (SCLC) is an African-American civil rights organization based in Atlanta, Georgia. SCLC is closely associated with its first president, Martin Luther King Jr., who had a large role in the American civi ...

, led by

Martin Luther King Jr. Martin Luther King Jr. (born Michael King Jr.; January 15, 1929 – April 4, 1968) was an American Baptist minister and activist, one of the most prominent leaders in the civil rights movement from 1955 until his assassination in 1968 ...

It has been said that King would beat the roof of the office with a broomstick as a signal to send the microphone down when he wanted to make public addresses. Blayton sold the station in 1968,"Jesse B. Blayton Jr., Headed Radio Station WERD for 20 Years," ''The Atlanta Constitution'', November 8, 1986. and in 1969 its call letters were changed to WXAP.

WAEC

The station briefly changed to

country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...

in the late 1970s under new owner, Mike Sears, before becoming WAEC on December 3, 1978. The first station to play contemporary Christian music in Atlanta, its new call letters stood for "Atlanta's Electric Church". Don Stone was hired as general manager a year later and changed the slogan to "Love 86". Stone built the station to be one of the most successful Christian stations in the country, and created several publications for the station including the Atlanta Christian Business Directory and the ''Love 86 Express'' newspaper. Stone stayed at the station until 1994, when he departed to focus on publishing the Atlanta Christian Business Directory and The Love 86 Express, now ''Atlanta Christian Magazine''. Sears sold the station to Tampa-based Forus Communications in 1982, who sold the station 20 years later to Beasley Broadcasting.

References

* *

External links

Official WAEC "Love 860" Website

FCC History Cards for WAEC
{{Religious Radio Stations in Georgia AEC Radio stations established in 1969 1969 establishments in Georgia (U.S. state) AEC AEC