''Variant'' () was a free cultural

magazine A magazine is a periodical publication, generally published on a regular schedule (often weekly or monthly), containing a variety of content. They are generally financed by advertising, purchase price, prepaid subscriptions, or by a combinatio ...

based in

Glasgow Glasgow ( ; sco, Glesca or ; gd, Glaschu ) is the most populous city in Scotland and the fourth-most populous city in the United Kingdom, as well as being the 27th largest city by population in Europe. In 2020, it had an estimated popul ...

Scotland Scotland (, ) is a country that is part of the United Kingdom. Covering the northern third of the island of Great Britain, mainland Scotland has a border with England to the southeast and is otherwise surrounded by the Atlantic Ocean to the ...

, and founded in 1984. Available in both print and internet editions, it was distributed mainly though arts and cultural institutions through

Britain Britain most often refers to: * The United Kingdom, a sovereign state in Europe comprising the island of Great Britain, the north-eastern part of the island of Ireland and many smaller islands * Great Britain, the largest island in the United King ...

and

Ireland Ireland ( ; ga, Éire ; Ulster Scots dialect, Ulster-Scots: ) is an island in the Atlantic Ocean, North Atlantic Ocean, in Northwestern Europe, north-western Europe. It is separated from Great Britain to its east by the North Channel (Grea ...

. Although nominally an arts and cultural bulletin, the magazine also dealt with broader social and political issues, often from a

left-leaning Left-wing politics describes the range of political ideologies that support and seek to achieve social equality and egalitarianism, often in opposition to social hierarchy. Left-wing politics typically involve a concern for those in soci ...

perspective. 15,000 copies were distributed per issue.Variant Advertising
Retrieved 11 February 2010. Volume 1 ran from issue 1 (1984) to 16 (1994), almost twice a year; volume 2 ran from 1996 to 2012, two or three times a year. Contributors included people such as cultural theorist Angela McRobbie, artist Mark Pawson, etc.

References

External links

Variant.org.uk
Biannual magazines published in the United Kingdom Cultural magazines published in the United Kingdom Triannual magazines published in the United Kingdom Defunct political magazines published in the United Kingdom Defunct magazines published in Scotland Far-left politics in Scotland Free magazines Magazines established in 1984 Magazines disestablished in 2012 Mass media in Glasgow {{UK-culture-mag-stub