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''Vanity Fair'' was an American society magazine published from 1913 to 1936. It was highly successful until the
Great Depression The Great Depression (19291939) was an economic shock that impacted most countries across the world. It was a period of economic depression that became evident after a major fall in stock prices in the United States. The economic contagio ...
led to its becoming unprofitable, and it was merged into ''
Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** ''Vogue Arabia'', an Arab fashion magazine ** ''Vogue Australia'', an Australian fashion magazine ** ''Vogue China'', ...
'' in 1936. In the 1980s, the title was revived.


History

Condé Nast Condé Nast () is a global mass media company founded in 1909 by Condé Montrose Nast, and owned by Advance Publications. Its headquarters are located at One World Trade Center in the Financial District of Lower Manhattan. The company's m ...
began his empire by purchasing the men's fashion magazine ''Dress'' in 1913. He renamed the magazine ''Dress and Vanity Fair'' and published four issues in 1913. Nast paid $3,000 for the right to use the title "Vanity Fair" in the United States, granted by the magazine ''The Standard and Vanity Fair'', "the only periodical printed for the playgoer and player", published weekly by the "Standard and Vanity Fair Company, Inc", whose president was Harry Mountford, also General Director of the White Rats theatrical union. The magazine achieved great popularity under editor
Frank Crowninshield Francis Welch Crowninshield (June 24, 1872 – December 28, 1947), better known as Frank or Crownie (''informal''), was an American journalist and art and theater critic best known for developing and editing the magazine ''Vanity Fair'' for 21 y ...
. In 1919
Robert Benchley Robert Charles Benchley (September 15, 1889 – November 21, 1945) was an American humorist best known for his work as a newspaper columnist and film actor. From his beginnings at '' The Harvard Lampoon'' while attending Harvard University, thr ...
was tapped to become managing editor. He joined
Dorothy Parker Dorothy Parker (née Rothschild; August 22, 1893 – June 7, 1967) was an American poet, writer, critic, and satirist based in New York; she was known for her wit, wisecracks, and eye for 20th-century urban foibles. From a conflicted and unhap ...
, who had come to the magazine from ''
Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** ''Vogue Arabia'', an Arab fashion magazine ** ''Vogue Australia'', an Australian fashion magazine ** ''Vogue China'', ...
'', and was the staff drama critic. Benchley hired future playwright Robert E. Sherwood, who had recently returned from
World War I World War I (28 July 1914 11 November 1918), often abbreviated as WWI, was List of wars and anthropogenic disasters by death toll, one of the deadliest global conflicts in history. Belligerents included much of Europe, the Russian Empire, ...
. The trio were among the original members of the
Algonquin Round Table The Algonquin Round Table was a group of New York City writers, critics, actors, and wits. Gathering initially as part of a practical joke, members of "The Vicious Circle", as they dubbed themselves, met for lunch each day at the Algonquin Hotel ...
, which met at the
Algonquin Hotel The Algonquin Hotel is a hotel at 59 West 44th Street in Midtown Manhattan, New York City, United States. The 181-room hotel, opened in 1902, was designed by architect Goldwin Starrett for the Puritan Realty Company. The hotel has hosted numer ...
, on the same West 44th Street block as Condé Nast's offices. Crowninshield attracted some of the best writers of the era.
Aldous Huxley Aldous Leonard Huxley (26 July 1894 – 22 November 1963) was an English writer and philosopher. He wrote nearly 50 books, both novels and non-fiction works, as well as wide-ranging essays, narratives, and poems. Born into the prominent Huxle ...
, T. S. Eliot,
Ferenc Molnár Ferenc Molnár ( , ; born Ferenc Neumann; 12 January 18781 April 1952), often anglicized as Franz Molnar, was a Hungarian-born author, stage-director, dramatist, and poet, widely regarded as Hungary’s most celebrated and controversial play ...
,
Gertrude Stein Gertrude Stein (February 3, 1874 – July 27, 1946) was an American novelist, poet, playwright, and art collector. Born in Pittsburgh, Pennsylvania, in the Allegheny West neighborhood and raised in Oakland, California, Stein moved to Paris ...
, and
Djuna Barnes Djuna Barnes (, June 12, 1892 – June 18, 1982) was an American artist, illustrator, journalist, and writer who is perhaps best known for her novel ''Nightwood'' (1936), a cult classic of lesbian fiction and an important work of modernist litera ...
all appeared in a single issue, July 1923. In 1915, it published more pages of advertisements than any other U.S. magazine. It continued to thrive into the 1920s. Starting in 1925, ''Vanity Fair'' competed with ''
The New Yorker ''The New Yorker'' is an American weekly magazine featuring journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry. Founded as a weekly in 1925, the magazine is published 47 times annually, with five of these issues ...
'' as the American establishment's top culture chronicle. It contained writing by
Thomas Wolfe Thomas Clayton Wolfe (October 3, 1900 – September 15, 1938) was an American novelist of the early 20th century. Wolfe wrote four lengthy novels as well as many short stories, dramatic works, and novellas. He is known for mixing highly origi ...
, T. S. Eliot and P. G. Wodehouse, theatre criticisms by Dorothy Parker, and photographs by
Edward Steichen Edward Jean Steichen (March 27, 1879 – March 25, 1973) was a Luxembourgish American photographer, painter, and curator, renowned as one of the most prolific and influential figures in the history of photography. Steichen was credited with tr ...
;
Clare Boothe Luce Clare Boothe Luce ( Ann Clare Boothe; March 10, 1903 – October 9, 1987) was an American writer, politician, U.S. ambassador, and public conservative figure. A versatile author, she is best known for her 1936 hit play '' The Women'', which ha ...
was its editor for some time. However, it became a casualty of the
Great Depression The Great Depression (19291939) was an economic shock that impacted most countries across the world. It was a period of economic depression that became evident after a major fall in stock prices in the United States. The economic contagio ...
and declining advertising revenues, although its circulation, at 90,000 copies, was at its peak. Condé Nast announced in December 1935 that ''Vanity Fair'' would be merged with ''Vogue'' (circulation 156,000) as of the March 1936 issue.
.


1983 revival

In 1983 ''Vanity Fair'' was revived by
Condé Nast Publications Condé is a French place name and personal name. It is ultimately derived from a Celtic word, "Condate", meaning "confluence" (of two rivers) - from which was derived the Romanised form "Condatum", in use during the Roman period, and thence to t ...
as a magazine of pop culture, fashion and politics.


Notes and references


External links

{{DEFAULTSORT:Vanity Fair (American magazine 1913-1936) Defunct magazines published in the United States Magazines established in 1913 Magazines disestablished in 1936 Vanity Fair (magazine) 1913 establishments in the United States Defunct Condé Nast magazines Algonquin Round Table