VitBe was a
brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create ...
of
brown bread
Brown bread is bread made with significant amounts of whole grain flour, usually wheat, and sometimes dark-coloured ingredients such as molasses or coffee. In Canada, Ireland and South Africa, it is whole wheat bread; in the Maritimes and Ne ...
made in
Britain
Britain most often refers to:
* The United Kingdom, a sovereign state in Europe comprising the island of Great Britain, the north-eastern part of the island of Ireland and many smaller islands
* Great Britain, the largest island in the United King ...
by
Allied Mills
An alliance is a relationship among people, groups, or states that have joined together for mutual benefit or to achieve some common purpose, whether or not explicit agreement has been worked out among them. Members of an alliance are called ...
. It has been suggested that its name derives from bread's
Vitamin B
B vitamins are a class of water-soluble vitamins that play important roles in cell metabolism and synthesis of red blood cells. Though these vitamins share similar names (B1, B2, B3, etc.), they are chemically distinct compounds that often coex ...
content, since bread contains thiamine (B
1), and/or from the association with the word
vitality
Vitality (, , ) is the capacity to live, grow, or develop. More simply it is the property of having life. The perception of vitality is regarded as a basic psychological drive and, in philosophy, a component to the will to live. As such, peopl ...
.
[Room, Adrian (1983) Dictionary of trade name origins p 185]
See also
*
List of brand name breads
This is a list of brand name breads.
Brand name breads
* Allinson
* Alvarado Street Bakery
* Bimbo Bakeries USA – Arnold, Ball Park, Beefsteak, Bimbo, Brownberry, EarthGrains, Entenmann's, Eureka! Baking Company, Francisco, Freihofer's, G ...
References
Brand name breads
{{bread-stub