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''Vice Versa'' (1947–1948), subtitled "America's Gayest Magazine", is the earliest known U.S. periodical published especially for lesbians. Its mission was to express lesbian emotion within the bounds of good taste.


History

''Vice Versa'' was the project of Lisa Ben (an
anagram An anagram is a word or phrase formed by rearranging the letters of a different word or phrase, typically using all the original letters exactly once. For example, the word ''anagram'' itself can be rearranged into ''nag a ram'', also the word ...
of "lesbian"), real name: Edythe Eyde, a secretary at RKO Studios in Los Angeles.Lo, Malinda
Back in the Day: The Ladder, America's First National Lesbian Magazine
afterellen.com; retrieved March 10, 2008.
By her own account, she had "a lot of time to herself" at work and, starting in June 1947, "twice each month typed out five carbons and one original of ''Vice Versa'' (a technique she had picked up as a member of science fiction fandom).Katz, pp. 618-20. She recalled being told by her boss that he didn't care what she was typing, but he wanted her to "look busy" so people at the studio would think he was important.Ben, quoted in Streitmatter, p. 4 She described the intention of the magazine being to create "a medium through which we may express our thoughts, our emotions, our opinions- as long as material was 'within the bounds of good taste'". The nine issues of ''Vice Versa'' created by Lisa Ben "combined a unique editorial mix and a highly personal style"Streitmatter, p. 2 and opened up a forum for lesbians to communicate with each other via readers' letters, personal essays, short fiction and poetry. The first issue was 15 pages long; subsequent issues ranged from 9 to 20 pages. In ''Unspeakable'', his history of the gay and lesbian press in the United States, journalist and historian Rodger Streitmatter noted that ''Vice Versa'' "contained no bylines, no photographs, no advertisements, no masthead and neither the name or address of its editor... yet it set the agenda that has defined lesbian and gay journalism for 50 years." As examples of the 'defining qualities' of the magazine, Jim Kepner, founder and curator of the International Gay and Lesbian Archives cites ''Vice Versa'''s mix of editorials, short stories, poetry, book and film reviews and a letters column as setting "the pattern that hundreds f gay and lesbian magazineshave followed". The publication was free and Ben initially mailed three copies to friends and distributed the rest by hand, encouraging her readers to pass their copies along to friends rather than throwing them away. Ben believed several dozen people read each copy. Although scrupulous about avoiding material that could be considered "dirty" or risqué, she stopped mailing copies after a friend advised her that she could be arrested for sending "obscene" material through the mail. Publications addressing homosexuality were automatically deemed "obscene" under the Comstock Act until 1958. Ben eventually left her job at RKO and publication of the magazine ceased in 1948. The editor expressed the hope that "perhaps ''Vice Versa'' might be the forerunner of better magazines dedicated to the
third sex Third gender is a concept in which individuals are categorized, either by themselves or by society, as neither man nor woman. It is also a social category present in societies that recognize three or more genders. The term ''third'' is usual ...
, which, in some future time, might take their rightful place on the newsstands beside other publications, to be available openly and without restriction."Ben, quoted in Streitmatter, p. 16


See also

*
Die BIF – Blätter Idealer Frauenfreundschaften ''Die BIF – Blätter Idealer Frauenfreundschaften'' (Papers on Ideal Women Friendships), subtitled ''Monatsschrift für weibliche Kultur'' (Monthly magazine for female culture), was a short-lived lesbian magazine of Weimar Germany, published f ...
- worlds' first "all-lesbian" periodical, 1926 * Die Freundin - worlds' first lesbian periodical, though published and partially edited and written by men, 1924 * Lesbian literature * List of lesbian periodicals * Society for Human Rights, publisher of ''Friendship and Freedom'', the earliest known gay publication in the United States (although no copies are known to survive)


Notes


References

* Brandt, Kate (1993). ''Happy Endings: Lesbian Writers Talk About Their Lives and Work''. Naiad Press. . * Katz, Jonathan Ned (1983). ''Gay/Lesbian Almanac'', Harper & Row. . * Murdoch, Joyce and Deb Price (2001). ''Courting Justice: Gay Men and Lesbians v. the Supreme Court''. New York, Basic Books, * Potter, Claire (1986). ''Lesbian Periodical Index''. Naiad Press. . * Streitmatter, Rodger (1995). ''Unspeakable: The Rise of the Gay and Lesbian Press in America''. Faber & Faber. * Steitmatter, Rodger (1998). "Vice Versa: America's First Lesbian Magazine," ''American Periodicals,'' vol. 8 (1998), pp. 78-95
In JSTOR


External links



at
JD Doyle JD Doyle (born September 24, 1947) is an American LGBT music and history archivist/historian and radio producer. He is a staff member of the weekly radio show Queer Voices and produces the monthly radio shows ''Queer Music Heritage'' and ''OutRa ...
's ''Queer Music Heritage'' website, which include
every issue of the historic publication online (June 1947 - Feb. 1948)
{{Early U.S. gay rights movement 1940s in LGBT history 1947 establishments in California 1948 disestablishments in California LGBT-related magazines published in the United States Monthly magazines published in the United States Defunct women's magazines published in the United States Lesbian culture in California Lesbian-related magazines Lesbian history in the United States Magazines established in 1947 Magazines disestablished in 1948 Magazines published in Los Angeles