"Versace" is the debut
single
Single may refer to:
Arts, entertainment, and media
* Single (music), a song release
Songs
* "Single" (Natasha Bedingfield song), 2004
* "Single" (New Kids on the Block and Ne-Yo song), 2008
* "Single" (William Wei song), 2016
* "Single", by ...
by American
hip hop group
Migos
Migos () is an American hip hop trio from Lawrenceville, Georgia, founded in 2008. The group was originally composed of Southern rappers Quavo, Takeoff, and Offset. Quavo is from Athens, Georgia; Offset and Takeoff were born and raised in Law ...
. It was released in July 2013, by
Quality Control Music. The hook "Versace Versace Versace was created by Peter Thomson who spit the hook to the Migos and Quality Control when they were in Springfield Massachusetts. The track, which was included on their
mixtape
A mixtape (alternatively mix-tape, mix tape or mixed tape) is a compilation of music, typically from multiple sources, recorded onto a medium. With origins in the 1980s, the term normally describes a homemade compilation of music onto a cassette ...
''
Y.R.N. (Young Rich Niggas)'' (2013), was produced by
Zaytoven
Xavier Lamar Dotson (born January 12, 1980), professionally known as Zaytoven, is an American trap music record producer, disc jockey, and keyboardist from Atlanta, Georgia. He has released collaborative projects with artists including Gucci Ma ...
. Following a remix by Canadian rapper
Drake
Drake may refer to:
Animals
* A male duck
People and fictional characters
* Drake (surname), a list of people and fictional characters with the family name
* Drake (given name), a list of people and fictional characters with the given name
* ...
, the song became popular and peaked at number 99 on the US
''Billboard'' Hot 100 chart. Drake performed it at the 2013
iHeartRadio Music Festival
The iHeartRadio Music Festival is a two-day music concert festival held every year in September since 2011 by iHeartRadio along the Las Vegas Strip in Las Vegas, Nevada, United States.
From 2011 to 2015, the festival was held at the MGM Gran ...
. The song is ranked as one of the 100 songs that defined the
2010s decade by ''
Billboard''.
Background
The beat of the song, produced by
Zaytoven
Xavier Lamar Dotson (born January 12, 1980), professionally known as Zaytoven, is an American trap music record producer, disc jockey, and keyboardist from Atlanta, Georgia. He has released collaborative projects with artists including Gucci Ma ...
, was also given to
Soulja Boy, who used it for his song "OMG Part 2" two years earlier in 2011.
Legacy and flow
Versace is highly notable for bringing mainstream attention to the triplet flow within hip hop. While not the first song to do so, it is considered to be responsible for bringing the particular style of rapping, later coined the 'Versace' flow, to the forefront of hip hop in the 2010s.
Music video
The official
music video
A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a m ...
, directed by
Gabriel Hart
Gabriel E. Hart (born February 14, 1978) is a motion picture, music video director and commercial director.
Career
After being denied entry into film school, he became a self-taught editor, screenwriter, producer and director. In 2006, he w ...
, was released on September 30, 2013. It shows
Migos
Migos () is an American hip hop trio from Lawrenceville, Georgia, founded in 2008. The group was originally composed of Southern rappers Quavo, Takeoff, and Offset. Quavo is from Athens, Georgia; Offset and Takeoff were born and raised in Law ...
and
Zaytoven
Xavier Lamar Dotson (born January 12, 1980), professionally known as Zaytoven, is an American trap music record producer, disc jockey, and keyboardist from Atlanta, Georgia. He has released collaborative projects with artists including Gucci Ma ...
at a luxurious mansion, wearing
Versace
Gianni Versace S.r.l. (), usually referred to as Versace ( ), is an Italian luxury fashion company founded by Gianni Versace in 1978 known for flashy prints and bright colors. The company produces Italian-made ready-to-wear and accessories, as ...
clothes and accessories. The video also features a snippet of Migos' second single "
Hannah Montana
''Hannah Montana'' is an American teen sitcom created by Michael Poryes, Rich Correll and Barry O'Brien that aired on Disney Channel for four seasons between March2006 and January2011. The series centers on Miley Stewart (Miley Cyrus), a ...
". As of January 2020, it has gained over 34 million views on YouTube. Celebrities like Soulja Boy, Rich The Kidd, Zaytoven, and Donatella Versace appear as cameos for the Music Video.
Remixes
Pop singer
Justin Bieber
Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...
also posted a short video online of him rapping to the song.
A remix followed by a music video was released by professional boxer
Adrien Broner. American rapper
Johnny Polygon
John W. Armour (born May 15, 1984), better known by his stage name Johnny Polygon, is an American rapper, singer, songwriter and music producer. Raised in Tulsa, Oklahoma, Polygon would meet American producer DJ Green Lantern in 2008, who offer ...
, also recorded a
remix, which he re-titled "Old Navy".
Kap G
George Ramirez (born July 31, 1994), better known by his stage name Kap G, is an Mexican-American rapper. He is best known for his song " Girlfriend", which peaked at number 10 on the Bubbling Under Hot 100 chart.
Early life
George Ramirez wa ...
has remixed "Versace" on his mixtape ''Migo Work''. American rapper
Tyga
Michael Ray Nguyen-Stevenson[Micheal Ray Stevenson ...](_blank)
has remixed "Versace" on his mixtape ''
Well Done 4
A well is an excavation or structure created in the ground by digging, driving, or drilling to access liquid resources, usually water. The oldest and most common kind of well is a water well, to access groundwater in underground aquifers. ...
''. French rapper
Swagg Man Iteb Zaibet (born December 23, 1986), better known as his stage name Swagg Man, is a FrenchHe renounced his Tunisian citizenship in February 2023. rapper and personality from Paris.
Biography
Swagg Man released a rap album titled ''Swagg Man Posey' ...
also made a remix to the song, as did Austrian rapper
Why SL Know Plug
Money Boy (born June 27, 1981 in Vienna, also known as ''Mbeezy'', interim ''Why SL Know Plug'', ''YSL Know Plug'', ''Why SL Beezy'', ''Mbeezy Pineapple The Fruit Dude'' and other pseudonyms, born as Sebastian Meisinger) is an Austrian rap-singer ...
, formerly known as Money Boy.
Accolades
"Versace" was placed in multiple year-end lists of 2013. ''
XXL'' named it one of the top five hip hop songs of 2013.
Chart performance
Year-end charts
Certifications
Release history
References
2013 debut singles
2013 songs
Migos songs
Music videos directed by Gabriel Hart
Songs written by Zaytoven
Song recordings produced by Zaytoven
Songs written by Quavo
Songs written by Offset (rapper)
Songs written by Takeoff (rapper)
Versace
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