Veronica Miele Beard is an American entrepreneur and fashion designer who co-founded Veronica Beard, a New York-based fashion company, with her sister-in law

Veronica Swanson Beard Veronica Swanson Beard is an American entrepreneur and fashion designer who co-founded Veronica Beard, a contemporary fashion company, with her sister-in law Veronica Miele Beard. Swanson Beard launched the brand in 2009 and has continued to run ...

. She was born and grew up in

North Caldwell, New Jersey North Caldwell is a borough in northwestern Essex County, New Jersey, United States, and a suburb of New York City. As of the 2020 United States census, the borough's population was 6,694, an increase of 511 (+8.3%) from the 2010 census count ...

. After college, Miele Beard worked on Wall Street, where she met her husband Anson H. Beard. Prior to starting the fashion line, she worked with Philippe Laffont to launch

Coatue Management Coatue is an American technology-focused investment manager led by founder and portfolio manager Philippe Laffont. Coatue invests in public and private markets with a focus on technology, media, telecommunications. the consumer and healthcare se ...

, a technology hedge fund, where she was partner and COO. Miele Beard and her sister-in-law founded their

eponym An eponym is a person, a place, or a thing after whom or which someone or something is, or is believed to be, named. The adjectives which are derived from the word eponym include ''eponymous'' and ''eponymic''. Usage of the word The term ''epon ...

ous company in 2009, and made their

New York Fashion Week New York Fashion Week (NYFW), held in February and September of each year, is a semi-annual series of events in Manhattan typically spanning 7–9 days when international fashion collections are shown to buyers, the press, and the general publ ...

debut in September 2012 with its Spring/Summer 2013 collection. In 2012, the label was available in 62 stores, including

Saks Fifth Avenue Saks Fifth Avenue (originally Saks & Company; Colloquialism, colloquially Saks) is an American Luxury goods, luxury department store chain headquartered in New York City and founded by Andrew Saks. The original store opened in the F Street and ...

. Between 2016 and 2019, the brand's sales increased at an average annual rate of 90 percent while its headcount tripled. By 2018, the brand's sales exceeded $100 million. The brand Veronica Beard is backed by retail executive Andrew Rosen among a group of investors, and the brand may be raising more investor funding in 2020. The brand is carried by over 500 stores across the world, including

Nordstrom Nordstrom, Inc. () is an American luxury department store chain headquartered in Seattle, Washington, and founded by John W. Nordstrom and Carl F. Wallin in 1901. The original Wallin & Nordstrom store operated exclusively as a shoe store, and ...

Shopbop Shopbop is a US online fashion apparel and accessories shop opened in 1999. It has been a subsidiary of Amazon.com since 2006. History Shopbop was founded by Bob Lamey, Martha Graettinger, and venture investor Ray Zemon in November 1999 in Madison, ...

and

Bergdorf Goodman Bergdorf Goodman Inc. is a luxury department store based on Fifth Avenue in Midtown Manhattan, New York. The company was founded in 1899 by Herman Bergdorf and was later owned and managed by Edwin Goodman, and later his son, Andrew Goodman. To ...

. In 2023, the Veronica Beard brand is opening 10 stores across America.

Personal life

Miele Beard is married to Wall Street executive Anson H. Beard, with whom she has five children.

References

{{DEFAULTSORT:Miele Beard, Veronica Living people Franklin & Marshall College alumni People from North Caldwell, New Jersey Year of birth missing (living people)