SBE (''SamyBoy Entertainment'') is a privately held lifestyle

hospitality company The hospitality industry is a broad category of fields within the service industry that includes lodging, food and drink service, event planning, theme parks, travel and tourism. It includes hotels, tourism agencies, restaurants and bars. Sectors ...

. SBE owns and operates over 20 hotels, 70 restaurants, and 42 lounges, and shares its headquarters between Los Angeles, New York City, and Miami.

History

SBE was established in 2002 by founder and CEO

Sam Nazarian Sam Nazarian (; born 1975) is a Persian-American businessman, investor and philanthropist. He is the founder, Chairman and CEO of SBE Entertainment Group. Biography Early life Nazarian was born to a Persian Jewish family in Tehran in 1975. The ...

. SBE's established and upcoming hotel brands include SLS Hotel & Residences, Delano, Mondrian, Redbury, Hyde Hotel & Residences, Clift, Hudson, Sanderson and St Martins Lane. In November 2016, SBE acquired

Morgans Hotel Group Morgans Hotel Group (NASDAQ: $MHG) was a global, publicly-traded hotel company founded by Ian Schrager, inventors of the boutique hotel category with the 1984 opening of Morgans Hotel in New York City. MHG was listed on the NASDAQ exchange for ov ...

adding 13 boutique hotels to its portfolio, including New York's Hudson, the Mondrian and Delano brands, as well as Morgans Originals. Although Morgans was a public company, SBE acquired it in a "take-private" transaction, and therefore, SBE continues to be a private company. In June 2020 all of SBE's hotel holdings were sold to Accor. In the same Month, SBE founded C3 by SBE, a ghost kitchen startup.

Management

Nazarian holds majority ownership of SBE, and remains its founder and CEO, leading day-to-day operations. In 2020, The SLS Hotels were sold to Accor and are currently operated under its Ennismore brand. SBE's former partners include designers

Philippe Starck Philippe Starck (; born 18 January 1949) is a French industrial architect and designer known for his wide range of designs, including interior design, architecture, household objects, furniture, boats and other vehicles. Life Starck was born on ...

, Yabu Pushelburg, KPF, and

Marcel Wanders Marcel Wanders (2 July 1963) is a Dutch designer, and art director in the Marcel Wanders studio in Amsterdam, who designs architectural, interior and industrial projects. Life Born in Boxtel, Wanders graduated Latin honors, cum laude from the ...

, photographers

David Rockwell David Rockwell (born July 25, 1956) is an American architect and designer. He is the founder and president of Rockwell Group, a 250-person cross-disciplinary architecture and design practice based in New York City with satellite offices in Madrid ...

and

Matthew Rolston Matthew Russell Rolston is an American artist, photographer, Music video director, director and creative director, known for his lighting techniques and detailed approach to art direction and design. Rolston has been identified throughout his care ...

, and chefs Dani Garcia, Katsuya Uechi, Michael Schwartz, musician and actor

Lenny Kravitz Leonard Albert Kravitz (born May 26, 1964) is an American singer-songwriter. His style incorporates elements of rock, blues, soul, R&B, funk, jazz, reggae, hard rock, psychedelic, pop and folk. Kravitz won the Grammy Award for Best Male Roc ...

, and Danny Elmaleh. SBE also has partnerships with certain credits cards and vendors.

Disruptive Restaurant Group

A subsidiary of SBE, Disruptive Restaurant Group, incubates and operates culinary brands. The restaurants include Katsuya, Hyde, KUMI, Casa Dani and Life Rooftop.

Nightlife & restaurants

Las Vegas: * S Bar * Citizens Kitchen * KUMI Los Angeles: * Katsuya Brentwood * Katsuya Hollywood * Katsuya LA Live * Hyde Sunset Kitchen and Cocktails * Hyde Crypto * Nightingale Plaza * The Doheny Room New York: * Katsuya * Casa Dani * KUMI

Partnerships

In addition to SBE's above-mentioned partners, SBE has entered partnerships to offer programs such as: * Programs for holders of credit cards that participate in Chase's Luxury Hotel & Resort Collection, in the sbe+Chase Sapphire Reserve partnership, and in the Visa Signature Hotels collection for Visa Signature and Visa Infinite cardholders * "Exclusive sbe Hotel Perks for Sprint customers".

Former

The Abbey

The Abbey is a

bar Bar or BAR may refer to: Food and drink * Bar (establishment), selling alcoholic beverages * Candy bar * Chocolate bar Science and technology * Bar (river morphology), a deposit of sediment * Bar (tropical cyclone), a layer of cloud * Bar (u ...

and

nightclub A nightclub (music club, discothèque, disco club, or simply club) is an entertainment venue during nighttime comprising a dance floor, lightshow, and a stage for live music or a disc jockey (DJ) who plays recorded music. Nightclubs gener ...

West Hollywood, California West Hollywood is a city in Los Angeles County, California, United States. Incorporated in 1984, it is home to the Sunset Strip. As of the 2020 United States Census, 2020 U.S. Census, its population was 35,757. It is considered one of the most ...

. Originally established as a local coffee shop in 1991 by David Cooley, the bar was eventually purchased by SBE. It is one of the highest tax revenue producing businesses in

. The Abbey was featured in television series of interest to the

LGBT ' is an initialism that stands for lesbian, gay, bisexual, and transgender. In use since the 1990s, the initialism, as well as some of its common variants, functions as an umbrella term for sexuality and gender identity. The LGBT term is a ...

community, including serving as the venue of the

Logo A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordma ...

original series ''Wisecrack''. The club and its owner, David Cooley, featured in the Logo series ''

Open Bar In catering, beverage functions are functions where beverages are served. Who pays One important issue of beverage functions is who pays for the drinks. There are three main scenarios: *a cash bar (a.k.a. a no-host bar): Attendees pay for their ...

'' and '' Jacob and Joshua: Nemesis Rising'' and the TV series ''

The Janice Dickinson Modeling Agency ''The Janice Dickinson Modeling Agency'', or ''TJDMA'', was a reality television series that debuted on Oxygen on June 6, 2006. The show completed four seasons, through which it followed the self-proclaimed world's first supermodel Janice Dickinso ...

''. Transgender actress

Candis Cayne Candis Cayne (born August 29, 1971) is an American actress and performance artist. Cayne performed in New York City nightclubs in drag since the 1990s, and came out as transgender in 1996; Cayne came to national attention in 2007 for portraying ...

was featured in several lip-synch shows there in 2008. Model and dancer

Steven Dehler Steven Edward Dehler (born February 13, 1987) is an American erotic model, actor, and dancer. He has been described as "the poster child for the modern male underwear model". He is a regular performer at The Abbey, a gay bar and nightclub in Wes ...

is a regular performer at The Abbey. In late summer 2015, David Cooley repurchased his establishment from SBE. SBE no longer owns or has a controlling interest in the Abbey Food and Bar.

References

External links

* {{hotel chains 2002 establishments in California Companies based in Los Angeles Entertainment companies established in 2002 Hospitality companies established in 2002 Real estate companies established in 2002 Entertainment companies of the United States Hospitality companies of the United States Real estate companies of the United States Nazarian family West Hollywood, California