UNITRA the Association of

Polish Polish may refer to: * Anything from or related to Poland, a country in Europe * Polish language * Poles Poles,, ; singular masculine: ''Polak'', singular feminine: ''Polka'' or Polish people, are a West Slavic nation and ethnic group, w ...

consumer electronics manufacturers was established in 1961 and lasted in its original structure until 1989. After the systemic transformation, consumer products under the Unitra brand name reappeared on the market.

Domain of activity

Although the brand operated as an association of manufacturers, it had its own R & D Department. Unitra's equipment was also fabricated for the world's leading manufacturers such as the Japanese company

Sanyo , stylized as SANYO, is a Japanese electronics company and formerly a member of the Fortune Global 500, ''Fortune'' Global 500 whose headquarters was located in Moriguchi, Osaka, Moriguchi, Osaka prefecture, Japan. Sanyo had over 230 subsidiari ...

. Sanyo SXM-80 column speakers can be named, among others, as the result of this cooperation. In the areas where the brand lacked an adequate technological base, it entered into cooperation with manufacturers from other countries. Radio Cassette Recorder Boombox Unitra-Sankei TCR-101 makes an example of such cooperation with the Japanese enterprise Sankei. Unitra warel LED

Territorial scope

Products of various manufacturers operating under the common brand name were available in all the countries of Central and Eastern Europe including

Poland Poland, officially the Republic of Poland, is a country in Central Europe. It is divided into 16 administrative provinces called voivodeships, covering an area of . Poland has a population of over 38 million and is the fifth-most populous ...

Czechoslovakia , rue, Чеськословеньско, , yi, טשעכאסלאוואקיי, , common_name = Czechoslovakia , life_span = 1918–19391945–1992 , p1 = Austria-Hungary , image_p1 ...

Hungary Hungary ( hu, Magyarország ) is a landlocked country in Central Europe. Spanning of the Carpathian Basin, it is bordered by Slovakia to the north, Ukraine to the northeast, Romania to the east and southeast, Serbia to the south, Croatia a ...

and the

Baltic States The Baltic states, et, Balti riigid or the Baltic countries is a geopolitical term, which currently is used to group three countries: Estonia, Latvia, and Lithuania. All three countries are members of NATO, the European Union, the Eurozone, ...

–

Lithuania Lithuania (; lt, Lietuva ), officially the Republic of Lithuania ( lt, Lietuvos Respublika, links=no ), is a country in the Baltic region of Europe. It is one of three Baltic states and lies on the eastern shore of the Baltic Sea. Lithuania ...

Latvia Latvia ( or ; lv, Latvija ; ltg, Latveja; liv, Leţmō), officially the Republic of Latvia ( lv, Latvijas Republika, links=no, ltg, Latvejas Republika, links=no, liv, Leţmō Vabāmō, links=no), is a country in the Baltic region of ...

Estonia Estonia, formally the Republic of Estonia, is a country by the Baltic Sea in Northern Europe. It is bordered to the north by the Gulf of Finland across from Finland, to the west by the sea across from Sweden, to the south by Latvia, a ...

Significant dates

Founding

In 1961, as a result of a merger of two smaller manufacturers’ associations, one organization named the Electronic and Telecommunication Engineering Industry Association UNITRA was founded. Throughout the whole period of its operation more than 60 different enterprises were members of the Association.

Systemic changes

As a result of the political transformation in 1989, manufacturers’ associations were disbanded. Individual companies became independent and continued their activity with varying degrees of success.

Reunion

The idea of founding an association of manufacturers reappeared in the 21st century. Currently, the equipment made under the Unitra brand name is fabricated by manufacturers specializing in audio category.

List of associated manufactures

{, , - , style="vertical-align: top", * Biazet * CEMAT * CEMI (

Semiconductor device A semiconductor device is an electronic component that relies on the electronic properties of a semiconductor material (primarily silicon, germanium, and gallium arsenide, as well as organic semiconductors) for its function. Its conductivity li ...

s) * CERAD * CERPO * Diora (Hi-Fi sets) * Dolam * Elmasz * Elpod , style="vertical-align: top", * Elpol * Eltra * Elwa * Fonica (Turntables, stereo amplifiers) * Lamina * Unitra-Lubartów * Magmor * Miflex * OBREP , style="vertical-align: top", * Polam * Polkolor * Polfer * Profel * Radmor * Radwar * Rawar * Unitra-Rzeszów * Telekom , style="vertical-align: top", * Telam * Telpod * Tonsil (

Loudspeaker A loudspeaker (commonly referred to as a speaker or speaker driver) is an electroacoustic transducer that converts an electrical audio signal into a corresponding sound. A ''speaker system'', also often simply referred to as a "speaker" or " ...

boxes) * Toral * Unima * Unimor * Unipro * Unitech * Unizet , style="vertical-align: top", * Warel * WZT(TV sets) * Zatra * Zapel * Zelos * Zumet * ZRK (Cassette decks, stereo receivers) Each of these establishments used the name UNITRA, along with a stylized U trademark, before its own name.

References

* Mieczysław Hutnik, Tadeusz Pachniewicz, Zarys historii polskiego przemysłu elektronicznego do 1985r, SEP, Zeszyt Historyczny nr 2, Warszawa 1994. Electronics companies of Poland Polish brands