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Unisonic Products Corporation was an American manufacturer and distributor of
consumer electronics Consumer electronics or home electronics are electronic (analog or digital) equipment intended for everyday use, typically in private homes. Consumer electronics include devices used for entertainment, communications and recreation. Usually r ...
from the 1970s to the 1990s. Although headquartered in
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
, Unisonic outsourced its manufacturing operations to various facilities in
East Asia East Asia is the eastern region of Asia, which is defined in both geographical and ethno-cultural terms. The modern states of East Asia include China, Japan, Mongolia, North Korea, South Korea, and Taiwan. China, North Korea, South Korea and ...
(especially in
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China ( abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delt ...
,
South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia, constituting the southern part of the Korea, Korean Peninsula and sharing a Korean Demilitarized Zone, land border with North Korea. Its western border is formed ...
, and
Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
). Unisonic developed a variety of electronics, including
calculator An electronic calculator is typically a portable electronic device used to perform calculations, ranging from basic arithmetic to complex mathematics. The first solid-state electronic calculator was created in the early 1960s. Pocket-sized ...
s, CRT
television set A television set or television receiver, more commonly called the television, TV, TV set, telly, tele, or tube, is a device that combines a tuner, display, and loudspeakers, for the purpose of viewing and hearing television broadcasts, or using ...
s,
video game console A video game console is an electronic device that Input/output, outputs a video signal or image to display a video game that can be played with a game controller. These may be home video game console, home consoles, which are generally placed i ...
s,
digital watch A watch is a portable timepiece intended to be carried or worn by a person. It is designed to keep a consistent movement despite the motions caused by the person's activities. A wristwatch is designed to be worn around the wrist, attached by ...
es,
telephone A telephone is a telecommunications device that permits two or more users to conduct a conversation when they are too far apart to be easily heard directly. A telephone converts sound, typically and most efficiently the human voice, into e ...
s,
answering machine An answering machine, answerphone or message machine, also known as telephone messaging machine (or TAM) in the UK and some Commonwealth countries, ansaphone or ansafone (from a trade name), or telephone answering device (TAD), was used for a ...
s, and digital
alarm clock An alarm clock (or sometimes just an alarm) is a clock that is designed to alert an individual or group of individuals at a specified time. The primary function of these clocks is to awaken people from their night's sleep or short naps; they ar ...
s. In 1991,
Franklin Electronic Publishers Franklin Electronic Publishers, Incorporated (formerly Franklin Computer Corporation) is an American consumer electronics manufacturer based in Burlington, New Jersey, founded in 1981. Since the mid-1980s, it has primarily created and sold hand-hel ...
sued Unisonic Products Corporation for misleading advertising.


Electronic game calculators

In the late 1970s and early 1980s, Unisonic released a series of digital calculators that featured a
quartz clock Quartz clocks and quartz watches are timepieces that use an electronic oscillator regulated by a quartz crystal to keep time. This crystal oscillator creates a signal with very precise frequency, so that quartz clocks and watches are at least an ...
and an
electronic game An electronic game is a game that uses electronics to create an interactive system with which a player can play. Video games are the most common form today, and for this reason the two terms are often used interchangeably. There are other common ...
. Among the calculators produced were ''Casino 7'' and ''Mickey Mouse Space Quiz'' (model number FS-2024), both released in 1976, and ''21'' (model number 21-P1B), which was released in 1977 and featured a
blackjack Blackjack (formerly Black Jack and Vingt-Un) is a casino banking game. The most widely played casino banking game in the world, it uses decks of 52 cards and descends from a global family of casino banking games known as Twenty-One. This fami ...
game. ''Casino 7'' and ''21'' each employed a
vacuum fluorescent display A vacuum fluorescent display (VFD) is a display device once commonly used on consumer electronics equipment such as video cassette recorders, car radios, and microwave ovens. A VFD operates on the principle of cathodoluminescence, roughly s ...
(VFD), whereas ''Mickey Mouse Space Quiz'' used two
light-emitting diode A light-emitting diode (LED) is a semiconductor device that emits light when current flows through it. Electrons in the semiconductor recombine with electron holes, releasing energy in the form of photons. The color of the light (cor ...
s (LEDs), one green and one red, to indicate correct and incorrect quiz answers, respectively.


Foray into the video game console market

Like dozens of other manufacturers of consumer electronics, Unisonic released a series of
dedicated console A dedicated console is a video game console that is limited to one or more built-in video game or games, and is not equipped for additional games that are distributed via ROM cartridges, discs, downloads or other digital media. Dedicated consol ...
s in the late 1970s. The consoles were generally patterned on ''
Home Pong ''Pong'' is a table tennis–themed twitch arcade sports video game, featuring simple two-dimensional graphics, manufactured by Atari and originally released in 1972. It was one of the earliest arcade video games; it was created by Allan Alco ...
'', a game console released by
Atari, Inc. Atari, Inc. was an American video game developer and home computer company founded in 1972 by Nolan Bushnell and Ted Dabney. Atari was a key player in the formation of the video arcade and video game industry. Based primarily around the Sunny ...
in 1975. Unisonic released its first console in 1976: the Unisonic Sportsman T101, which featured four selectable
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This fee ...
s, two linear paddle controllers, and a
light gun A light gun is a pointing device for computers and a control device for arcade and video games, typically shaped to resemble a pistol. Early history The first light guns were produced in the 1930s, following the development of light-sensing ...
. Unisonic followed the Sportsman with a series of variations through 1976 and 1977, all for the US market. As was the case with most "''
Pong ''Pong'' is a table tennis–themed twitch arcade sports video game, featuring simple two-dimensional graphics, manufactured by Atari and originally released in 1972. It was one of the earliest arcade video games; it was created by Allan Alcor ...
'' clones" of the 1970s, Unisonic's Sportsman and Tournament consoles were driven by
General Instrument General Instrument (GI) was an American electronics manufacturer based in Horsham, Pennsylvania, specializing in semiconductors and cable television equipment. They formed in New York City in 1923 as an electronics manufacturer. During the 1950s, ...
's AY-3-8500-001, an
integrated circuit An integrated circuit or monolithic integrated circuit (also referred to as an IC, a chip, or a microchip) is a set of electronic circuits on one small flat piece (or "chip") of semiconductor material, usually silicon. Large numbers of tiny ...
containing seven video games. The Unisonic consoles models not featuring a light gun offered a subset of these, consisting of four games: ''Practice'', ''Squash'', ''Hockey'', and ''Tennis''. The Tournament 150 was the first Unisonic console equipped with the light gun accessory, and with it Unisonic introduced two additional games: ''Skeet'' and ''Target''. In 1978 the company released its last pong console: the Olympian 2600, which featured ten games and substituted
joystick A joystick, sometimes called a flight stick, is an input device consisting of a stick that pivots on a base and reports its angle or direction to the device it is controlling. A joystick, also known as the control column, is the principal cont ...
s for the paddle controllers and light gun. It is based on the AY-3-8600 pong chip with the addition of colors thanks to the AY-3-8615. In 1978 Unisonic released the Champion 2711 console. This is the only product known to be based on the Gimini "Mid-Range 8950" reference design by General Instrument. Like the Mattel
Intellivision The Intellivision is a home video game console released by Mattel, Mattel Electronics in 1979. The name is a portmanteau of "intelligent television". Development began in 1977, the same year as the launch of its main competitor, the Atari 2600. I ...
, which is based on the more powerful General Instrument Gimini "Full Range 8900" reference design, the Champion 2711 is built around the 16-bit CP-1610 CPU. However, the Mid-Range chip-set makes use of a simple, combined display and sound chip, the GIC AY-3-8800, which can only generate white upper-case alphanumeric text and coloured playing card symbols on a vertically split, two resolution, green playing field. These idiosyncrasies make it challenging to write compelling programs, other than card games, for the machine. The firmware within the console contains two built-in games, Blackjack and Baccarat, and a further four cartridges, known as PACs, were released for the system. Three of these cartridges contain additional card games, including variations on
Poker Poker is a family of comparing card games in which players wager over which hand is best according to that specific game's rules. It is played worldwide, however in some places the rules may vary. While the earliest known form of the game w ...
,
Mastermind Mastermind, Master Mind or The Mastermind may refer to: Fictional characters * Mastermind (Jason Wyngarde), a fictional supervillain in Marvel Comics, a title also held by his daughters: ** Martinique Jason, the first daughter and successor of th ...
and
Concentration In chemistry, concentration is the abundance of a constituent divided by the total volume of a mixture. Several types of mathematical description can be distinguished: '' mass concentration'', ''molar concentration'', ''number concentration'', an ...
; the fourth PAC is an
edutainment Educational entertainment (also referred to as edutainment) is media designed to educate through entertainment. The term was used as early as 1954 by Walt Disney. Most often it includes content intended to teach but has incidental entertainment ...
title called Arithmetic Primer. The system was produced in very low quantities and was sold in the US, and from the start of 1979 in Japan, where it was branded as the "Casino TV Games". As a consequence of its commercial failure and limited production run, the Champion 2711 is now very rare.
Atari, Inc. Atari, Inc. was an American video game developer and home computer company founded in 1972 by Nolan Bushnell and Ted Dabney. Atari was a key player in the formation of the video arcade and video game industry. Based primarily around the Sunny ...
, which released the
Atari Video Computer System The Atari 2600, initially branded as the Atari Video Computer System (Atari VCS) from its release until November 1982, is a home video game console developed and produced by Atari, Inc. Released in September 1977, it popularized microprocesso ...
in
North America North America is a continent in the Northern Hemisphere and almost entirely within the Western Hemisphere. It is bordered to the north by the Arctic Ocean, to the east by the Atlantic Ocean, to the southeast by South America and the Car ...
some months prior to the Olympian 2600's street date, went on to dominate the video game console market in North America until the
video game crash of 1983 The video game crash of 1983 (known as the Atari shock in Japan) was a large-scale recession in the video game industry that occurred from 1983 to 1985, primarily in the United States. The crash was attributed to several factors, including ma ...
.


See also

*
Telstar (game console) The Coleco Telstar brand is a series of dedicated first-generation home video game consoles produced, released and marketed by Coleco from 1976 to 1978. Starting with Coleco Telstar ''Pong'' clone based video game console on General Instrumen ...
*
Nelsonic Industries Nelsonic Industries was an American electronics manufacturing and development company that operated from Long Island City, Queens, New York CityShea, Tom. Shrinking Pac-Man Leads game-wristwatch market'. InfoWorld. pp. 44-45. 20 December 1982. in ...


Notes


References


The Farmer's Character and Advertising Phones – M
– features two
Mickey Mouse Mickey Mouse is an animated cartoon Character (arts), character co-created in 1928 by Walt Disney and Ub Iwerks. The longtime mascot of The Walt Disney Company, Mickey is an Anthropomorphism, anthropomorphic mouse who typically wears red sho ...
telephones manufactured by Unisonic in 1983 and 1988, respectively. Accessed on 12 April 2009.
''Pong'' Picture Page
Accessed on 12 April 2009.

from Pong-Story.com. Accessed on 12 April 2009.
''Pong'', the Video Game by Atari, Inc.
from Arcade-History.com. Accessed on 12 April 2009.

from PONG-Story.com. Accessed on 12 April 2009. {{First generation game consoles Companies based in New York City Electronics companies of the United States Video game companies of the United States Watch brands