Ulla Johnson
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Ulla Johnson is an American designer and owner of the eponymous clothing brand.


Early life and education

Her mother is Serbian and her father Danish; they are both
archaeologists Archaeology or archeology is the scientific study of human activity through the recovery and analysis of material culture. The archaeological record consists of artifacts, architecture, biofacts or ecofacts, sites, and cultural landscap ...
who met on a
dig Digging, also referred to as excavation, is the process of using some implement such as claws, hands, manual tools or heavy equipment, to remove material from a solid surface, usually soil, sand or rock (geology), rock on the surface of Earth. Di ...
in
Yugoslavia Yugoslavia (; sh-Latn-Cyrl, separator=" / ", Jugoslavija, Југославија ; sl, Jugoslavija ; mk, Југославија ;; rup, Iugoslavia; hu, Jugoszlávia; rue, label=Pannonian Rusyn, Югославия, translit=Juhoslavija ...
. Johnson was born and raised in
Yorkville, Manhattan Yorkville is a neighborhood in the Upper East Side of Manhattan, New York City. Its southern boundary is East 72nd Street, its northern East 96th Street, its western Third Avenue, and its eastern the East River. Yorkville is among the city's m ...
, and attended
Bronx Science The Bronx High School of Science, commonly called Bronx Science, is a public specialized high school in The Bronx in New York City. It is operated by the New York City Department of Education. Admission to Bronx Science involves passing the Spec ...
. At the
University of Michigan , mottoeng = "Arts, Knowledge, Truth" , former_names = Catholepistemiad, or University of Michigania (1817–1821) , budget = $10.3 billion (2021) , endowment = $17 billion (2021)As o ...
she obtained dual degrees in psychology and
women's studies Women's studies is an academic field that draws on feminist and interdisciplinary methods to place women's lives and experiences at the center of study, while examining social and cultural constructs of gender; systems of privilege and oppress ...
. As a child she moved around so much with her archaeologist parents, including digs in
Iran Iran, officially the Islamic Republic of Iran, and also called Persia, is a country located in Western Asia. It is bordered by Iraq and Turkey to the west, by Azerbaijan and Armenia to the northwest, by the Caspian Sea and Turkmeni ...
and
Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...
, that she described herself a
global nomad A global nomad is a person who is living a mobile and international lifestyle. Global nomads aim to live location-independently, seeking detachment from particular geographical locations and the idea of territorial belonging. Origins and use of ...
. Her mother collected local textiles and jewelry, which started a life-long interest in traditional crafts.


Career

Johnson started the brand in 1999 in Manhattan,
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
, immediately after her graduation. Johnson founded her line with five tailored separates and a self-funded $5000. Her first big break was in 2000 when
Barney's Barneys New York Inc. is an American luxury brand founded in New York City in 1923. It has introduced major designers including Armani, Azzedine Alaïa, Comme des Garçons, Christian Louboutin, and Ermenegildo Zegna to the US market. Barneys Ne ...
bought her collection, leading to a long association; Barney's threw a party to honor her in 2016. In 2014, the brand held its first seasonal presentation during
New York Fashion Week New York Fashion Week (NYFW), held in February and September of each year, is a semi-annual series of events in Manhattan typically spanning 7–9 days when international fashion collections are shown to buyers, the press, and the general publ ...
. In February 2017, the format changed to runway shows. She has shown in iconic New York cultural institutions including
Four Freedoms Park The Franklin D. Roosevelt Four Freedoms Park is a memorial to Franklin D. Roosevelt that celebrates the Four Freedoms he articulated in his 1941 State of the Union address. It is located adjacent to the historic Smallpox Hospital in New York Cit ...
on
Roosevelt Island Roosevelt Island is an island in New York City's East River, within the borough of Manhattan. It lies between Manhattan Island to the west, and the borough of Queens, on Long Island, to the east. Running from the equivalent of East 46th to 85 ...
,
Lincoln Center Lincoln Center for the Performing Arts (also simply known as Lincoln Center) is a complex of buildings in the Lincoln Square neighborhood on the Upper West Side of Manhattan. It has thirty indoor and outdoor facilities and is host to 5 millio ...
, the
New York Public Library The New York Public Library (NYPL) is a public library system in New York City. With nearly 53 million items and 92 locations, the New York Public Library is the second largest public library in the United States (behind the Library of Congress ...
, and the
Brooklyn Museum The Brooklyn Museum is an art museum located in the New York City borough of Brooklyn. At , the museum is New York City's second largest and contains an art collection with around 1.5 million objects. Located near the Prospect Heights, Crown H ...
’s Beaux-Arts Court. In 2017, Johnson opened her first boutique in New York City. In 2019, the second New York store, Ulla Johnson Amagansett, was opened. The Ulla Johnson aesthetic has been described as free spirited, transportive and feminine. It caters to an urbanized bohemian bourgeois clientele. Ulla Johnson collections are stocked globally in many of the world's most prestigious retailers including
Bergdorf Goodman Bergdorf Goodman Inc. is a luxury department store based on Fifth Avenue in Midtown Manhattan, New York. The company was founded in 1899 by Herman Bergdorf and was later owned and managed by Edwin Goodman, and later his son, Andrew Goodman. To ...
,
Neiman Marcus Neiman Marcus Group, Inc. is an American integrated luxury retailer headquartered in Dallas, Texas, which owns Neiman Marcus, Bergdorf Goodman, Horchow, and Last Call. Since September 2021, NMG has been owned by a group of investment compani ...
, and Le Bon Marche, among others. Johnson has invested in her supply chain, working with artisans and craftspeople from
Peru , image_flag = Flag of Peru.svg , image_coat = Escudo nacional del Perú.svg , other_symbol = Great Seal of the State , other_symbol_type = Seal (emblem), National seal , national_motto = "Fi ...
,
Kenya ) , national_anthem = "Ee Mungu Nguvu Yetu"() , image_map = , map_caption = , image_map2 = , capital = Nairobi , coordinates = , largest_city = Nairobi , ...
,
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
,
Uruguay Uruguay (; ), officially the Oriental Republic of Uruguay ( es, República Oriental del Uruguay), is a country in South America. It shares borders with Argentina to its west and southwest and Brazil to its north and northeast; while bordering ...
, the
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
and Africa. Johnson feels that this approach is not only about authenticity and beauty but also about economic empowerment for often female led rural communities. In 2018, Johnson collaborated with Los Angeles-based designer Garrett Leight on an
eyewear Eyewear consists of items and accessories worn on or over the eyes, for fashion or adornment, protection against the environment, and to improve or enhance visual acuity. Common forms of eyewear include glasses (also called ''eyeglasses'' or ''s ...
collection. In 2019, Johnson collaborated with
Bobbi Brown Bobbi Brown (born in April 14, 1957) is an American professional make-up artist, author, and the founder of Bobbi Brown Cosmetics. She created ten natural-shade lipsticks which according to ''Entrepreneur'' "revolutionized the beauty industry". ...
, a collection which sold out. A second collection launched in 2021. In 2019, Johnson partnered with landscape architect Miranda Brooks on a planting scheme to front Johnsons store in
Amagansett Amagansett is a census-designated place that roughly corresponds to the Hamlet (New York), hamlet by the same name in the Administrative divisions of New York#Town, Town of East Hampton (town), New York, East Hampton in Suffolk County, New York ...
. Miranda also created the gardens of Johnsons homes in Brooklyn and Montauk. In 2020, Johnson joined forces with architect Rafael de Cárdenas to design and build the 2100 sq ft showroom of her brand in New York. It is located on
Lafayette Street Lafayette Street is a major north-south street in New York City's Lower Manhattan. It originates at the intersection of Reade Street and Centre Street, one block north of Chambers Street. The one-way street then successively runs through Chi ...
, near her
SoHo Soho is an area of the City of Westminster, part of the West End of London. Originally a fashionable district for the aristocracy, it has been one of the main entertainment districts in the capital since the 19th century. The area was develop ...
studio. On February 2021, Johnson announced the launch of premium denim, part of its Fall 22 collection. Handcrafted in
Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
, using sustainable practices. Johnson's philanthropic work is focused in its support of women's advocacy, social justice, the preservation of craft, and environmental conservation.


Personal

Ulla Johnson lives in
Brooklyn Brooklyn () is a borough of New York City, coextensive with Kings County, in the U.S. state of New York. Kings County is the most populous county in the State of New York, and the second-most densely populated county in the United States, be ...
with her husband and three children. She works at her company's headquarters in SoHo.


References

{{DEFAULTSORT:Johnson, Ulla Living people American women fashion designers American people of Serbian descent American people of Danish descent People from Fort Greene, Brooklyn University of Michigan alumni The Bronx High School of Science alumni People from Yorkville, Manhattan Fashion Institute of Technology people Year of birth missing (living people)