UNKL347 is an
Indonesian
Indonesian is anything of, from, or related to Indonesia, an archipelagic country in Southeast Asia. It may refer to:
* Indonesians, citizens of Indonesia
** Native Indonesians, diverse groups of local inhabitants of the archipelago
** Indonesian ...
clothing company based in
Bandung
Bandung ( su, ᮘᮔ᮪ᮓᮥᮀ, Bandung, ; ) is the capital city of the Indonesian province of West Java. It has a population of 2,452,943 within its city limits according to the official estimates as at mid 2021, making it the fourth most ...
,
West Java,
Indonesia.
History
The brand was founded in 1996 by two college friends in
Bandung
Bandung ( su, ᮘᮔ᮪ᮓᮥᮀ, Bandung, ; ) is the capital city of the Indonesian province of West Java. It has a population of 2,452,943 within its city limits according to the official estimates as at mid 2021, making it the fourth most ...
,
West Java,
Indonesia, when Dendy Darman, a design student at
Bandung Institute of Technology, started making T-shirts and dacron jackets under the name of 347 board-riders. The owners renamed their label to UNKL347 in 2006. 347 was also the name of their store at Jl. Ir. H. Djuanda No. 347,
Bandung
Bandung ( su, ᮘᮔ᮪ᮓᮥᮀ, Bandung, ; ) is the capital city of the Indonesian province of West Java. It has a population of 2,452,943 within its city limits according to the official estimates as at mid 2021, making it the fourth most ...
, which opened in 1999.
The company pioneered the indie clothing trend and distribution outlets (called ''distros)'' in
Bandung
Bandung ( su, ᮘᮔ᮪ᮓᮥᮀ, Bandung, ; ) is the capital city of the Indonesian province of West Java. It has a population of 2,452,943 within its city limits according to the official estimates as at mid 2021, making it the fourth most ...
. The company published a design book in 2008, ''After Ten Years, Friends Call Us Unkle'' contains 12 years of work in design, including apparel design, print ads, catalogues, stickers, and postcards. The book also describes how the company has evolved since 1996.
UNKL347's store is located at Jalan Trunojoyo 4
Bandung
Bandung ( su, ᮘᮔ᮪ᮓᮥᮀ, Bandung, ; ) is the capital city of the Indonesian province of West Java. It has a population of 2,452,943 within its city limits according to the official estimates as at mid 2021, making it the fourth most ...
. UNKL347 is a fashion retailer, and also offers products such as surfboards and furniture.
Style
UNKL347 grew among independent
communities
A community is a Level of analysis, social unit (a group of living things) with commonality such as place (geography), place, Norm (social), norms, religion, values, Convention (norm), customs, or Identity (social science), identity. Communiti ...
in
Indonesia. Instead of putting "Made in
Indonesia", the
company
A company, abbreviated as co., is a Legal personality, legal entity representing an association of people, whether Natural person, natural, Legal person, legal or a mixture of both, with a specific objective. Company members share a common p ...
puts "This is not made in
China
China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...
" labels on its products as a campaign to support Indonesian products competing with
products made in
China
China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...
.
References
External links
*{{Official website, http://www.unkl347.com
Clothing brands
Clothing companies of Indonesia
Companies based in Bandung
Clothing companies established in 1996
Indonesian brands
Street fashion
Surfwear_brands
Indonesian companies established in 1996