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''UFC 40: Vendetta'' was a
mixed martial arts Mixed martial arts (MMA), sometimes referred to as cage fighting, no holds barred (NHB), and ultimate fighting, and originally referred to as Vale Tudo is a full-contact combat sport based on striking, grappling and ground fighting, inc ...
event held by the
Ultimate Fighting Championship The Ultimate Fighting Championship (UFC) is an American mixed martial arts (MMA) promotion company based in Las Vegas, Nevada. It is owned and operated by Zuffa, a wholly owned subsidiary of Endeavor Group Holdings. It is the largest MMA ...
on November 22, 2002, at the
MGM Grand Arena The MGM Grand Garden Arena (originally known as the MGM Grand Garden Special Events Center) is a 17,000-seat multi-purpose arena located within the MGM Grand Las Vegas on the Las Vegas Strip. Sporting events From its opening on December 18, 1993 ...
on the
Las Vegas Strip The Las Vegas Strip is a stretch of Las Vegas Boulevard, Las Vegas Boulevard South in Clark County, Nevada, that is known for its concentration of resort hotels and casinos. The Strip, as it is known, is about long, and is immediately south of ...
in
Paradise, Nevada Paradise is an unincorporated town and census-designated place (CDP) in Clark County, Nevada, United States, adjacent to the city of Las Vegas. It was formed on December 8, 1950. Its population was 191,238 at the 2020 census, making it the fif ...
. The event was broadcast live on pay per view in the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
, and later released on
DVD The DVD (common abbreviation for Digital Video Disc or Digital Versatile Disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any kin ...
.


History

UFC 40 contained one of the biggest, most important and most anticipated fights in UFC history, a
UFC Light Heavyweight Championship Ultimate Fighting Championship (UFC) champions are fighters who have won UFC championships. Historical notes At the time of the UFC's inception in 1993, mixed martial arts was not sanctioned in the United States, and did not include weight classe ...
fight between rivals
Tito Ortiz Jacob Christopher "Tito" Ortiz (; born January 23, 1975) is an American mixed martial artist and politician. He is currently signed to the Combate Americas promotion. Ortiz is best known for his stints with the Ultimate Fighting Championship (UF ...
and
Ken Shamrock Kenneth Wayne Shamrock (''né'' Kilpatrick; born February 11, 1964) is an American bare-knuckle boxing promoter and semi-retired professional wrestler, mixed martial artist, and kickboxer. He is best known for his time in Ultimate Fighting Champ ...
. Shamrock, a popular legendary fighter and former champion from the UFC's early years, was returning to the UFC for the first time since 1996. The fight was coined "the biggest fight in UFC history" by the UFC during the event. UFC 40 also contained a Welterweight Title Bout between Matt Hughes and
Gil Castillo Gil Philip Castillo (born October 21, 1965) is an Americans, American professional mixed martial arts, mixed martial artist. A professional from 1998 until 2006, he fought in the Ultimate Fighting Championship, UFC, World Extreme Cagefighting, W ...
.
Tank Abbott David Lee "Tank" Abbott (born April 26, 1965) is an American retired mixed martial arts fighter, professional wrestler, and author. He currently hosts his own podcast series titled "The Proving Ground with Tank Abbott." Abbott is perhaps best kno ...
provided an interview in the octagon after UFC President
Dana White Dana Frederick White Jr. (born July 28, 1969) is an American businessman who serves as president of the Ultimate Fighting Championship (UFC), a global mixed martial arts organization. In August 2019, White's net worth was estimated at $500 milli ...
had announced Abbott would return to the octagon on a 3-fight deal.
Bruce Buffer Bruce Anthony Buffer (born May 21, 1957) is an American professional mixed martial arts ring announcer and the official octagon announcer for Ultimate Fighting Championship (UFC) events, introduced on broadcasts as the "Veteran Voice of the Octag ...
has said many times that the fight between
Ken Shamrock Kenneth Wayne Shamrock (''né'' Kilpatrick; born February 11, 1964) is an American bare-knuckle boxing promoter and semi-retired professional wrestler, mixed martial artist, and kickboxer. He is best known for his time in Ultimate Fighting Champ ...
and
Tito Ortiz Jacob Christopher "Tito" Ortiz (; born January 23, 1975) is an American mixed martial artist and politician. He is currently signed to the Combate Americas promotion. Ortiz is best known for his stints with the Ultimate Fighting Championship (UF ...
was one of the greatest fights he has ever seen, and that the energy from the 13,700 fans that night was one of the greatest feelings he has ever experienced. UFC 40 was also the first live UFC Pay Per View event to be aired on Australian cable television. Jeff Osborne continued as the behind-the-scenes interviewer for UFC 40. UFC 40 continued to allow the fighters to enter the octagon with their own music playing.


Significance

UFC 40 was a pivotal event for
Zuffa Zuffa, LLC () is an American sports promotion company specializing in mixed martial arts. It was founded in January 2001 in Las Vegas, Nevada, by Station Casinos executives Frank Fertitta III and Lorenzo Fertitta to be the parent entity of the ...
. The anticipation for
Ken Shamrock Kenneth Wayne Shamrock (''né'' Kilpatrick; born February 11, 1964) is an American bare-knuckle boxing promoter and semi-retired professional wrestler, mixed martial artist, and kickboxer. He is best known for his time in Ultimate Fighting Champ ...
vs.
Tito Ortiz Jacob Christopher "Tito" Ortiz (; born January 23, 1975) is an American mixed martial artist and politician. He is currently signed to the Combate Americas promotion. Ortiz is best known for his stints with the Ultimate Fighting Championship (UF ...
resulted in a buyrate that was roughly double the buyrates of the previous Zuffa UFC shows. After initially losing a lot of money, UFC 40 showed Zuffa that it was possible to make money with the UFC. This was important for the sport of mixed martial arts because had UFC 40 been a failure, the possibility existed that Zuffa would have eventually sold the UFC and cut their losses; Zuffa was largely responsible for bringing mixed martial arts to the North American mainstream audience in the coming years, and without them, there was a good possibility the sport of mixed martial arts would have remained underground outside Japan. UFC 40 was a near sellout of 13,022 at the
MGM Grand Garden Arena The MGM Grand Garden Arena (originally known as the MGM Grand Garden Special Events Center) is a 17,000-seat multi-purpose arena located within the MGM Grand Las Vegas on the Las Vegas Strip. Sporting events From its opening on December 18, 1993 ...
for a gate of $1,540,000, a UFC record at that point. UFC 40 also gained mainstream exposure for mixed martial arts. Ken Shamrock and Tito Ortiz both appeared on
The Best Damn Sports Show Period ''The Best Damn Sports Show Period'' was an American sports television show that aired on Fox Sports Net and Comcast SportsNet. The show regularly featured irreverent and opinionated interviews with top athletes, coaches, celebrities, and entertai ...
and engaged in trash talk on live television.Archived a
Ghostarchive
and th
Wayback Machine
Shamrock and Ortiz's fight also gained mainstream media attention from massive media outlets such as
ESPN ESPN (originally an initialism for Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by ESPN Inc., owned jointly by The Walt Disney Company (80%) and Hearst Communications (20%). The ...
and
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgini ...
, something that was unprecedented for mixed martial arts at that point in time. In fact, Danny Sheridan, the USA Today oddsmaker, was present during the card. UFC President
Dana White Dana Frederick White Jr. (born July 28, 1969) is an American businessman who serves as president of the Ultimate Fighting Championship (UFC), a global mixed martial arts organization. In August 2019, White's net worth was estimated at $500 milli ...
credited Shamrock for the show's success. White said, "the reason we did so well on UFC 40 was because of Ken Shamrock and the fact that everyone knew who he was." Long time UFC referee "Big" John McCarthy said that he felt UFC 40 was the turning point in whether or not the sport of MMA would survive in America.


Results


See also

*
Ultimate Fighting Championship The Ultimate Fighting Championship (UFC) is an American mixed martial arts (MMA) promotion company based in Las Vegas, Nevada. It is owned and operated by Zuffa, a wholly owned subsidiary of Endeavor Group Holdings. It is the largest MMA ...
*
List of UFC champions Ultimate Fighting Championship (UFC) champions are fighters who have won UFC championships. Historical notes At the time of the UFC's inception in 1993, mixed martial arts was not sanctioned in the United States, and did not include weight classe ...
*
List of UFC events This is a list of events held and scheduled by the Ultimate Fighting Championship (UFC), a mixed martial arts promotion based in the United States. UFC's first event, UFC 1, took place on November 12, 1993. Each UFC event contains several fight ...
* 2002 in UFC
Latest UFC News


References


External links


Official UFC website


{{DEFAULTSORT:Ufc 040 Ultimate Fighting Championship events 2002 in mixed martial arts Mixed martial arts in Las Vegas 2002 in sports in Nevada MGM Grand Garden Arena